Rivalry Launches Esports Betting Mobile App in Ontario
31 5월 2023 - 8:00PM
Rivalry Corp. (the “
Company” or
“
Rivalry”) (TSXV: RVLY) (OTCQX: RVLCF) (FSE: 9VK),
an internationally regulated sports betting and media company,
today announced the launch of its mobile app in Ontario. Rivalry’s
mobile app will allow Ontario residents to use the Company’s next
generation betting platform on their phones and wager on an
extensive catalog of esports and traditional sports.
“Mobile betting is a significant addition for
our Ontario operations and core audience of Millennial and Gen Z
consumers that prefer the flexibility of betting on their phones,”
said Steven Salz, Rivalry Co-founder and CEO. “Launching a mobile
app adds an important layer of accessibility to our product,
increasing our addressable market in Ontario, and allowing us to
bring esports betting to more customers in the region and
ultimately grow the category.”
Rivalry launches its esports betting iOS mobile
app in Ontario
Rivalry’s mobile app features the most
comprehensive esports betting offering in Ontario, including
popular games such as Counter-Strike: Global Offensive, League of
Legends, and Dota 2, as well as top mobile titles including Call of
Duty: Mobile, Free Fire, and Mobile Legends: Bang Bang. Users can
also wager on a range of traditional sports, including football,
soccer, basketball, and more.
“We are engaging a demographic with unique
consumption habits and betting preferences,” Salz continued. “This
is a generation that expects more from the products, entertainment,
and brands they consume, and we’ve customized our online betting
experience to match that. Our differentiated user experience
continues to act as a catalyst for our company, and we’re excited
to bring this offering to the palm of our customers’ hands.”
The launch of Rivalry’s mobile app arrives amid
a rise in esports betting in Ontario. Rivalry has seen an average
month-over-month growth rate in esports betting of 15% since
acquiring its license to operate in the province in April 2022. The
Company expects its mobile app will drive an increase in player
acquisition and engagement among its core audience of Millennial
and Gen Z bettors, which represent 97% of its active users, and
further build on its position as the most engaged esports betting
brand globally.1
Rivalry’s iOS mobile app is available to Ontario
residents 19+ and can be downloaded on the Apple App Store.
About RivalryRivalry Corp.
wholly owns and operates Rivalry Limited, a leading sport betting
and media company offering fully regulated online wagering on
esports, traditional sports, and casino for the next generation of
bettors. Based in Toronto, Rivalry operates a global team in more
than 20 countries and growing. Rivalry Limited has held an Isle of
Man license since 2018, considered one of the premier online
gambling jurisdictions. Rivalry holds a sports bookmaker license in
Australia and an internet gaming registration in Ontario and is
currently in the process of obtaining additional country licenses.
The Company also has a variety of originally developed products,
including Quest, an on-site engagement experience, a first-party
casino game called Rushlane, and a proprietary casino platform that
houses third-party games, Casino.exe.
Investor Contact:Oakstrom
AdvisorsJeff Codispodiinvestors@rivalry.com
Rivalry Contact: Cody Luongo,
PR & Communicationscody@rivalry.com203-947-1936
Cautionary Note Regarding
Forward-Looking Information and StatementsThis news
release contains certain forward-looking information within the
meaning of applicable Canadian securities laws (“forward-looking
statements”). All statements other than statements of present or
historical fact are forward-looking statements. Forward-looking
statements are often, but not always, identified by the use of
words such as “anticipate”, “achieve”, “could”, “believe”, “plan”,
“intend”, “objective”, “continuous”, “ongoing”, “estimate”,
“outlook”, “expect”, “project” and similar words, including
negatives thereof, suggesting future outcomes or that certain
events or conditions “may” or “will” occur. These statements are
only predictions.
Forward-looking statements are based on the
opinions and estimates of management of the Company at the date the
statements are made based on information then available to the
Company. Various factors and assumptions are applied in drawing
conclusions or making the forecasts or projections set out in
forward-looking statements. Forward-looking statements are subject
to and involve a number of known and unknown, variables, risks and
uncertainties, many of which are beyond the control of the Company,
which may cause the Company’s actual performance and results to
differ materially from any projections of future performance or
results expressed or implied by such forward-looking statements.
Such factors, among other things, include regulatory or political
change such as changes in applicable laws and regulations; the
ability to obtain and maintain required licenses; the esports and
sports betting industry being a heavily regulated industry; the
complex and evolving regulatory environment for the online gaming
and online gambling industry; the success of esports and other
betting products are not guaranteed; changes in public perception
of the esports and online gambling industry; failure to retain or
add customers; the Company having a limited operating history;
negative cash flow from operations; operational risks;
cybersecurity risks; the impact of the COVID-19 pandemic; reliance
on management; reliance on third parties and third-party networks;
exchange rate risks; risks related to cryptocurrency transactions;
risk of intellectual property infringement or invalid claims; the
effect of capital market conditions and other factors on capital
availability; competition, including from more established or
better financed competitors; and general economic, market and
business conditions. For additional risks, please see the Company’s
annual information form for the year ended December 31, 2022 and
other disclosure documents available on the Company’s SEDAR profile
at www.sedar.com.
No assurance can be given that the expectations
reflected in forward-looking statements will prove to be correct.
Although the forward-looking statements contained in this news
release are based upon what management of the Company believes, or
believed at the time, to be reasonable assumptions, the Company
cannot assure shareholders that actual results will be consistent
with such forward-looking statements, as there may be other factors
that cause results not to be as anticipated, estimated or intended.
Readers should not place undue reliance on the forward-looking
statements and information contained in this news release. The
forward-looking information and forward-looking statements
contained in this press release are made as of the date of this
press release, and the Company does not undertake to update any
forward-looking information and/or forward-looking statements that
are contained or referenced herein, except in accordance with
applicable securities laws.
No stock exchange, securities commission or
other regulatory authority has approved or disapproved the
information contained herein.
Source: Rivalry Corp.
1 Barclays, “eSports: Level 1 – Fan monetisation” report
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