Sun Media Extends Community Newspaper Network
15 3월 2012 - 12:00AM
Marketwired
Sun Media Corporation announces the launch of four new community
newspapers serving more than 400,000 homes in Ontario. The new
weeklies will begin arriving on doorsteps in Ottawa, Windsor,
Kitchener-Waterloo and Guelph by the end of March, further
strengthening Sun Media's position as Canada's leading newspaper
publisher.
"The expansion of our community newspaper network is a bold
statement of our commitment to the newspaper industry," said Julia
Kamula, Sun Media's executive Vice President for Central Canada.
"It also responds directly to the needs of our valued advertising
partners, delivering access to an even stronger flyer distribution
footprint in highly desirable Ontario markets."
Readers of the Ottawa Capital City News, K-W Review, Windsor
This Week, and Guelph Review will be greeted with the best in local
community news, sports, events, and much more. Offering community
websites, local editorial, targeted advertising and zoned
distribution, there's value and opportunity stacked up for both
readers and advertisers.
Sun Media's new weekly community newspapers will now package
local news, unique access to life moment celebrations, regular
editorial features, flyer distribution, opinions, photos and much
more, all in one exciting readership package!
Local community engagement will be considerable with numerous
opportunities for readers to submit content, comment on news and
respond to advertising partner messaging. Coincident with this
announcement, Smart Shopper products in these markets will cease
production with many resources transitioning to the new weekly
papers.
Sun Media offers the only weekly printed news source in the
Windsor core, the largest newspaper distribution coverage vehicle
in Kitchener-Waterloo, access to seven highly targeted advertising
zones in Ottawa, and a well established, FDSA approved,
distribution network.
"With well established readership communities, extensive
distribution and new local focused community papers with supporting
websites, there's never been a better time to choose Sun Media for
readership or advertising," said Julia Kamula.
Sun Media Corporation
Sun Media Corporation, a subsidiary of Quebecor Media Inc., is
Canada's largest newspaper publisher, based on the circulation of
paid and free newspapers, publishing over 15.1 million copies each
week. With 36 paid-circulation daily newspapers and 6 free dailies
in 9 of the 10 largest urban markets in Canada, each with its own
dedicated website, and almost 200 community newspapers, shopping
guides and other specialty publications, Sun Media Corporation's
English and French language newspapers and websites make it a
leading provider of local news and information. Sun Media
Corporation regroups the activities of Osprey Media and Canoe.ca,
an integrated enterprise offering e-commerce, information and
communication services that operates a network of Internet portals
that attracts 8.7 million unique visitors per month in Canada,
including 4.1 million in Quebec. Sun Media Corporation also
provides a range of commercial printing and related services as
well as distribution services for newspapers, flyers and
magazines.
Contacts: Source : Quebecor Media Inc. J. Serge Sasseville Vice
President, Corporate and Institutional Affairs
514.380.1864serge.sasseville@quebecor.com Information: Ottawa: Rick
Gibbons, Publisher & CEO, Digital & Print Ottawa Capital
City News, Ottawa Sun, Ottawa 24 Hours
613-739-5232rick.gibbons@sunmedia.ca Windsor : Shannon Ricker,
Group Publisher & GM, Digital & Print Windsor This Week,
Amherstburg Echo, Leamington Post, Tri-Town News 519-966-4500 x.
246shannon.ricker@sunmedia.ca Kitchener-Waterloo & Guelph:
Bonnie Frank, Group Publisher, Digital & Print K-W Review,
Guelph Review 519-894-1400 x. 230bonnie.frank@sunmedia.ca
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