SALT LAKE CITY, June 26, 2012 /PRNewswire/ -- USANA Health
Sciences, Inc. (NYSE: USNA), a global nutritional supplement
company, today announced that it will be joining the 2012 Direct
Selling Association Code of Ethics Communication Initiative. USANA
is one of 44 dedicated DSA member companies whose application for
participation was approved. Participation in the DSA member company
is optional, but doing so enables USANA to showcase their extra
efforts and commitment to the Code of Ethics.
(Logo:
http://photos.prnewswire.com/prnh/20110110/LA27593LOGO)
"USANA regularly goes above and beyond to distinguish itself as
an ethical company," said Dan Whitney, USANA executive director of
international development and compliance. "As a publicly traded
company, our goal is to always be transparent in how we conduct our
business. It's important to us that we demonstrate our commitment
to the highest level of ethics—from our financial reporting to our
scientific research to how we treat our employees."
The DSA Code of Ethics ensures that member companies will not
make any statements or promises that may mislead either consumers
or prospective sales people. They recognize that pyramid schemes
are illegal and companies operating such pyramids are not permitted
to be members of the DSA.
"It's a privilege to be a member of the DSA code of ethics, and
we take it seriously," said Dan Macuga, USANA chief communications
officer. "The direct selling business model is sometimes
misunderstood. Through our participation in the DSA, we can help
educate the public about direct selling, while holding ourselves
and other multi-level marketing companies accountable to a high
operating standard."
USANA has also just become a member of the Direct Selling
Women's Alliance (DSWA). The DSWA recognizes that more than 87% of
direct sellers worldwide are women, and feel that it's important to
focus on that particular group. Nicki Keohohou, co-founder and
partner in charge of marketing for the DSWA, recently spoke at
USANA's first ever Successful Women Empowering Entrepreneurs
Together (SWEET) two-day training and empowerment retreat to
support female entrepreneurs.
About USANA: USANA Health Sciences (NYSE:
USNA) develops and manufactures high-quality nutritionals,
personal care, energy, and weight-management products that are sold
directly to Preferred Customers and Associates throughout the
United States, Canada, Australia, New
Zealand, Hong
Kong, Japan, Taiwan, China, South
Korea, Singapore, Malaysia, the Philippines, Thailand, France,
Belgium, Mexico, the
Netherlands, and the United Kingdom. Learn more at
the USANA website (www.USANA.com), stay current with the
official USANA lifestyle blog (www.whatsupUSANA.com)
and USANA corporate blog (blog.USANA.com), like us on
the USANA Facebook page
(www.facebook.com/USANAhealthsciences), or
follow USANA on Twitter (@USANAinc).
Media Contact: Ashley Collins
Executive Director of Marketing, PR, and Social Media
USANA Health Sciences, Inc.
(801) 954-7280
media (at) us.usana (dot) com
SOURCE USANA Health Sciences, Inc.