PROXY
STATEMENT
for
the
ANNUAL
MEETING OF SHAREHOLDERS TO BE HELD ON JULY 15, 2023
1. INTRODUCTION
1.1 General
This
proxy statement (the Proxy Statement) and the accompanying proxy ballot are being furnished to the shareholders of Willamette
Valley Vineyards, Inc., an Oregon corporation (the Company), as part of the solicitation of proxies by the Companys
Board of Directors (the Board or the Board of Directors) from shareholders of record of outstanding shares
of the Companys common stock, no par value (the Common Stock) on May 11, 2023, for use in voting at the Companys
Annual Meeting of Shareholders which will be conducted via online live audio webcast on July 15, 2023 at 11:00 a.m. (Pacific Time), and
any adjournments or postponements thereof (the Annual Meeting). There will not be a physical meeting location. The Annual
Meeting can be accessed by visiting wvv.com/annualmeeting, where you will be able to participate in the meeting live and vote
online. In order to be able to vote at the Annual Meeting, you will need your Control number, which is included on your proxy ballot
if you are a shareholder of record as of May 11, 2023 or included with the form and voting instructions you received from your broker
if you hold your shares of Common Stock in street name. Please note that you will not be able to attend the Annual Meeting
in person. References to we, our, us, or the Company in this Proxy Statement
mean Willamette Valley Vineyards, Inc.
Important
Notice Regarding the Availability of Proxy Materials
for
the Shareholder Meeting to be Held on July 15, 2023
Pursuant
to rules of the Securities and Exchange Commission (the SEC), we have elected to provide internet access to our Proxy Statement
and our Annual Report to Shareholders for the year ended December 31, 2022 (the Annual Report) rather than distributing
hardcopies of the meeting materials. Consequently, most shareholders will not receive paper copies of our proxy materials. We will instead
send to these shareholders an Important Notice Regarding the Availability of Proxy Materials for the Shareholder Meeting (the Notice
of Internet Availability), with instructions for accessing the proxy materials, including our Proxy Statement and Annual Report.
This reduces postage, printing expenses, and paper waste and is part of our efforts to eliminate unnecessary expenses and conserve the
environment. This Proxy Statement along with our Annual Report are available at wvv.com by clicking on the Investor
Relations tab or wvv.com/annualmeeting. In accordance with SEC rules, our proxy materials posted on our website under the
Investor Relations tab do not contain any cookies or other tracking features.
At
the Annual Meeting, shareholders will be asked to consider and vote upon the following:
| (i) | To
elect two members of the Board of Directors with terms ending at the annual meeting in 2026; |
| (ii) | To
ratify the appointment by the Board of Directors of Moss Adams LLP (Moss Adams)
as the independent registered public accounting firm of the Company for the year ending December
31, 2023; |
| (iii) | To
conduct a non-binding advisory vote on the Companys executive compensation; |
| (iv) | To
conduct a non-binding advisory vote on the frequency of future advisory votes on the Companys
executive compensation; and |
| (v) | To
transact such other business as may properly come before the meeting or any adjournments
thereof. |
The
Notice of Internet Availability, which contains information as to how shareholders can access this Proxy Statement, the Annual Report
and a proxy ballot, is first being mailed to the Companys shareholders on or about May 31, 2023.
1.2 Solicitation,
Voting and Revocability of Proxies
The
Board of Directors has fixed the close of business on May 11, 2023 as the record date for the determination of the shareholders entitled
to notice of and to vote at the Annual Meeting. Accordingly, only holders of record of Common Stock at the close of business on such
date will be entitled to vote at the Annual Meeting, with each such share entitling its owner to one vote on all matters properly presented
at the Annual Meeting. On the record date, there were 2,104 registered holders holding 4,964,529 shares of Common Stock. The presence
in person or by proxy, of a majority of the total number of outstanding shares of Common Stock entitled to vote at the Annual Meeting
is necessary to constitute a quorum at the Annual Meeting.
Shareholders
can vote on matters that properly come before the Annual Meeting in one of three ways:
Voting
online at the Annual Meeting
There
will not be a physical meeting location. You will be able to vote online at the Annual Meeting by visiting wvv.com/annualmeeting.
You will need your Control number, which is included on your proxy card if you are a shareholder of record as of May 11, 2023 or included
with the form and voting instructions you received from your broker if you hold your shares of Common Stock in street name.
Voting
by mail:
Shareholders
may vote by marking, signing and dating the proxy card and mailing it in the enclosed, prepaid and addressed envelope or return it to
Vote Processing, c/o Broadridge, 51 Mercedes Way, Edgewood, NY 11717, prior to the Annual Meeting.
Voting
on the Internet before the Annual Meeting.
Shareholders
may vote their shares of Common Stock by going to www.proxyvote.com and following the instructions for electronic delivery up
until 11:59 p.m. Eastern Time on July 14, 2023. Shareholders should have their proxy card in hand when accessing the website.
Voting
by Telephone.
Shareholders
may vote by calling the toll-free number listed on the proxy card from any touch-tone telephone and following the instructions. Shareholders
should have their proxy card in hand when calling.
Shareholders,
who own their shares through a brokerage account or in other nominee form, should follow the instructions received from the record holder
to see which voting methods are available.
Each
enclosed proxy gives discretionary authority to the persons named therein with respect to any amendments or modifications of the Company
proposals and any other matters that may be properly proposed at the Annual Meeting. The shares represented by all valid unrevoked proxies
returned in time to be voted at the Annual Meeting will be voted in accordance with the instructions marked therein. EXECUTED BUT UNMARKED
PROXIES WILL BE VOTED FOR THE ELECTION OF THE DIRECTORS NAMED IN THE PROXY STATEMENT AND FOR THE EACH OF THE OTHER PROPOSALS AT THE ANNUAL
MEETING IN ACCORDANCE WITH THE RECOMMENDATIONS OF THE BOARD WHICH ARE DESCRIBED IN THIS PROXY STATEMENT. If any other matter(s) properly
comes before the Annual Meeting, the proxies solicited hereby will be exercised in accordance with the reasonable judgment of the proxy
holders named therein. If the meeting is adjourned or postponed, your shares will be voted by the proxy holders on the new meeting date
as well, unless you have revoked your proxy instructions before that date. Under Oregon law, shareholders are not entitled to dissenters
rights with respect to any of the proposals set forth in this Proxy Statement.
A
shareholder may revoke a proxy at any time prior to its exercise by filing a written notice of revocation with, or by delivering a duly
executed proxy bearing a later date to: Vote Processing, c/o Broadridge, 51 Mercedes Way, Edgewood, NY 11717, or by attending the Annual
Meeting and voting over the internet. Attending the Annual Meeting in and of itself will not revoke previously given proxies. In order
to be effective, all revocations and later-filed proxies must be delivered to the Company, care of Broadridge, at the address listed
above not later than 5:00 p.m. Eastern time, on Friday, July 14, 2023. A shareholder who attends the Annual Meeting need not revoke a
previously executed proxy and vote online unless the shareholder wishes to do so. All valid, unrevoked proxies will be voted at the Annual
Meeting.
A
proxy marked as abstaining will be treated as present for the purpose of determining whether there is a quorum for the Annual Meeting
but will not be counted as voting on any matter as to which abstinence is indicated. If a quorum exists, directors are elected by a plurality
of the votes cast by the shares entitled to vote, while action on a matter other than the election of directors is approved if the votes
cast by the shares entitled to vote favoring the action exceed the votes cast opposing the action. Consequently, assuming the presence
of a quorum, abstentions will not affect the results of the matters to be affected at the Annual Meeting.
A
Broker non-vote, which occurs when a broker or other nominee holder, such as a bank, submits a proxy representing shares
that another person actually owns, and that person has not given voting instructions on a non-routine matter or matters to the broker
or other nominee holder, will be treated as present for purposes of determining whether there is a quorum for the Annual Meeting. Pursuant
to applicable regulations, if a shareholder does not give voting instructions to his/her broker, such broker will not be permitted to
vote the shareholders shares of Common Stock with respect to any of the Proposals described in this Proxy Statement, except for
Proposal 2. We expect that banks and brokers will be allowed to exercise discretionary authority for beneficial owners who have not provided
voting instructions with respect to the vote to ratify the Companys selected independent registered public accounting firm in
Proposal 2.
The
Company will pay the cost of its proxy solicitation. In addition to the use of the mails, proxies may be solicited personally, by telephone
or by email by directors, officers and employees of the Company, who will not be specially compensated for such activities. Your cooperation
in promptly completing and returning the enclosed proxy to vote your shares of Common Stock will help to avoid additional expense.
1.3 Directors
and Executive Officers
The
following table sets forth the names of each of our executive officers, each of the members of the Board of Directors, and each
such persons position with the Company and age. Our bylaws permit our Board of Directors to establish by resolution the authorized
number of directors, which shall be between two and eleven directors. The Board is currently comprised of eight members. Two current
directors, James W. Bernau and Sean M. Cary, are nominees for election at the Annual Meeting.
|
|
|
|
|
|
Group |
|
Term |
Name |
|
Position(s)
with the Company |
|
Age |
|
Number |
|
Ends |
James
W. Bernau (3) |
|
Chairperson
of the Board, CEO |
|
69 |
|
I |
|
2023 |
|
|
President
and Director |
|
|
|
|
|
|
Craig
Smith (2)(3)(4) |
|
Secretary
and Director |
|
76 |
|
II |
|
2024 |
John
Ferry |
|
Chief
Financial Officer |
|
57 |
|
NA |
|
NA |
James
L. Ellis (3) |
|
Director |
|
78 |
|
III |
|
2025 |
Sean
M. Cary (2) |
|
Director |
|
49 |
|
I |
|
2023 |
Stan
G. Turel (1)(2)(3)(4) |
|
Director |
|
74 |
|
II |
|
2024 |
Leslie
Copland (1) |
|
Director |
|
69 |
|
III |
|
2025 |
Sarah
Rose * |
|
Director |
|
37 |
|
II |
|
2024 |
Cara
Pepper Day (1) * |
|
Director |
|
44 |
|
III |
|
2025 |
| (1) | Member
of the Compensation Committee |
| (2) | Member
of the Audit Committee |
| (3) | Member
of the Executive Committee |
| (4) | Member
of the Capital Development Committee |
| * | Joined
the Board July 16, 2022 |
All
directors hold office until the end of their terms respective annual meeting of shareholders or until their successors have been
elected and qualified. Executive officers are appointed by the Board of Directors and serve at the pleasure of the Board. The Board is
divided into three groups (I, II, and III). Each director shall serve for a term ending on the date of the third annual meeting following
the annual meeting at which such director was elected.
There
are no family relationships among any of our current directors or executive officers. Set forth below is additional information as to
each director and executive officer of the Company.
James
W. Bernau – Mr. Bernau has been President and Chief Executive Officer of the Company and Chairperson of the Board of Directors
of the Company since its inception in May 1988. Mr. Bernau, an Oregon winegrower, originally established Willamette Valley Vineyards
as a sole proprietorship in 1983, and he co-founded the Company in 1988 with Salem grape grower, Donald Voorhies. From 1981 to September
1989, Mr. Bernau was Director of the Oregon Chapter of the National Federation of Independent Businesses (NFIB), an association
of 15,000 independent businesses in Oregon. Mr. Bernau has served as the President of the Oregon Winegrowers Association and the Treasurer
of the associations political action committee and Chair of the Promotions Committee of the Oregon Wine Advisory Board, the State
of Oregons agency dedicated to the development of the industry. In March 2005, Mr. Bernau received the industrys Founders
Award for his service. Mr. Bernaus qualifications to serve on the Companys Board of Directors include his more than 35
years of leadership of the Company and his industry experience and contacts.
Craig
Smith, MBA, JD – Mr. Smith has served as a director since October 2007 and as Secretary since 2009. For over 20 years, Mr.
Smith served as the Vice President/Chief Financial Officer of Chemeketa Community College in Salem, Oregon. He was an Adjunct Professor
at the Atkinson Graduate School of Management at Willamette University, as well as Managing Partner of Faler, Grove, Mueller & Smith,
a large local CPA firm. He has served on many State of Oregon commissions and as the Board Chairperson for many local non-profit and
educational institutions including the Salem Keizer School Board, Chemeketa Community College Board of Education, Oregon State Fair Council,
State Fair Dismissal Appeals Board, Mid-Willamette Valley Council of Governments, Oregon School Boards Association and the United Way.
Now retired, Mr. Smith was a member of the Oregon State Bar as well as a certified public accountant. Mr. Smiths qualifications
to serve on the Companys Board of Directors include his financial and accounting experience.
John
Ferry – Mr. Ferry has served as Chief Financial Officer since September 2019, and previously served as President of Contact
Industries, a wood products based OEM supplier from November 2014 until July 2019. He served as CFO of Lifeport Inc., a division of Sikorsky
Aircraft, from April 2012 to November 2014. Further, he has served in senior financial leadership positions in various Aerospace related
industries dating back to 1996. Mr. Ferry earned an Executive MBA from Bath University, in England, and an MA Hons degree in Accounts/Economics
from Dundee University in Scotland.
James
L. Ellis – Mr. Ellis has served as a director since July 1991. Mr. Ellis retired from full time duties with the Company in
July of 2009. He currently serves as the Companys ombudsman and works part-time on selected projects. Mr. Ellis previously served
as the Companys Director of Human Resources from 1993 to 2009. He was the Companys Secretary from 1997 to 2009, and Vice
President/Corporate from 1998 to 2009. From 1990 to 1992, Mr. Ellis was a partner in Kenneth L. Fisher, Ph.D. & Associates, a management-consulting
firm. From 1980 to 1990, Mr. Ellis was Vice President and General Manager of R.A. Kevane & Associates, a Pacific Northwest personnel-consulting
firm. From 1962 to 1979, Mr. Ellis was a member of and administrator for the Christian Brothers of California, owner of Mont La Salle
Vineyards and producer of Christian Brothers wines and brandy. Mr. Ellis qualifications to serve on the Companys Board
of Directors include his prior experience as a member of the Companys senior management, as well as more than 40 years of business
experience.
Sean
M. Cary – Mr. Cary has served as a director since July 2007. Mr. Cary is the Chief Financial Officer of Pacific Excavation,
Inc., a Eugene, Oregon based heavy and civil engineering contractor. Previously, Mr. Cary served as the CFO of CBT Nuggets, LLC, the
Corporate Controller of National Warranty Corporation, the CFO of Cascade Structural Laminators and prior to that as Controller of Willamette
Valley Vineyards. Mr. Cary served in the U.S. Air Force as a Financial Officer. Mr. Cary holds a Master of Business Administration degree
from the University of Oregon and a Bachelor of Science Degree in Management from the U.S. Air Force Academy. Mr. Carys qualifications
to serve on the Companys Board of Directors include his financial and accounting expertise.
Stan
G. Turel – Mr. Turel has served as a director since November 1994. Mr. Turel is President of Turel Enterprises, a real estate
management company managing his own properties in Oregon, Washington and Idaho and is president of Columbia Pacific Tax in Bend, Oregon.
Prior to his current activities, Mr. Turel was the Principal and CEO of Columbia Turel, (formerly Columbia Bookkeeping, Inc.) a position
which he held from 1974 to 2001. Prior to the sale of the company to Fiducial, one of Europes largest accounting firms, Columbia
Turel had approximately 26,000 annual tax clients including approximately 4,000 small business clients. Additionally, Mr. Turel successfully
operated as majority owner of two cable TV companies during the 80s and 90s which were eventually sold to several public
corporations. Mr. Turel is a pilot, author, was a former delegate to the White House Conference on Small Business and held positions
on several state and local government committees. Mr. Turels qualifications to serve on the Companys Board of Directors
include his more than 20 years of accounting and business management experience.
Leslie
Copland – Ms. Copland has served as a director since September 2019. Ms. Copland owns Leslie Copland Leadership and previously
worked as Vice President Learning and Development for WE Communications. She holds a Masters degree in Applied Behavioral Science
from the Leadership Institute of Seattle and a B.A, in Art History with minor in Psychology from George Washington University. Ms. Coplands
qualifications to serve on the Companys Board of Directors include her extensive business experience and expertise in organizational
development and executive coaching.
Cara
Pepper Day – Ms. Pepper Day joined the Board on July 16, 2022. Ms. Pepper Day has spent the last 10 plus years working in technology
specific to beverage alcohol with GreatVines, Andavi Solutions, and Crafted ERP by Doozy Solutions. From February 2011 to May 2021, Ms.
Pepper Day anchored the Sales and Success teams at GreatVines rising to Director of Customer Success. From May 2021 to November 2021,
Ms. Pepper Day served as VP of Customer Success at Andavi Solutions. In November of 2021, Ms. Pepper Day joined the team at Crafted ERP
by Doozy Solutions. Ms. Pepper Day holds a Bachelor of Arts degree from Linfield University in Mathematics. She was awarded the Willamette
Valley Vineyards Bacchus Employee of the Year award in 2006. Ms. Pepper Days qualifications to serve on the Board include her
breadth of sales, technology and beverage industry understanding and experience.
Sarah
Rose – Ms. Rose joined the Board on July 16, 2022. Ms. Rose started her career at the Company as a marketing intern and worked
in the tasting room during her time at Willamette University, where she received a Bachelor of Arts in Anthropology. Ms. Rose has over
15 years of experience innovating and implementing marketing and event campaigns – including seven years (2015 – 2022) for
Compass Group at Microsoft, where she was responsible for the customer experience including storytelling, events, and communications
for 40,000+ Microsoft employees on the expansive Puget Sound campus. In 2022, Ms. Rose left Microsoft to manage corporate campaigns for
a technology start up, Knackshops.com, based in Seattle. Ms. Rose is currently a Content Strategy Manager at the University of Washington.
Ms. Rose is also on the board of ILEA (International Live Events Association), Seattle Chapter, as VP of Communications. Ms. Roses
qualifications to serve on the Board include her marketing, event, and hospitality expertise.
1.4 Board
and Committee Meeting Attendance
The
Board of Directors met four times during 2022. Each director attended at least 75% of the aggregate of the total number of meetings of
the Board and the total number of meetings of each committee on which each director served.
1.5 Annual
Meeting Attendance
Although
we do not have a formal policy regarding attendance by members of the Board of Directors at our annual meeting of shareholders, directors
are encouraged to attend the annual meetings. All of our then-current directors attended the Companys 2022 annual meeting of shareholders.
1.6 Independence
The
Board of Directors has determined that each of our directors other than Mr. Bernau and Mr. Ellis is independent within
the meaning of the applicable rules and regulations of the SEC and the director independence standards of The NASDAQ Stock Market, Inc.
(NASDAQ), as currently in effect. Furthermore, the Board of Directors has determined that each of the members of the Compensation
and Audit Committees of the Board of Directors is independent under the applicable rules and regulations of the SEC and
the director independence standards of NASDAQ, as currently in effect. The Board of Directors does not have a separate standing Nominating
Committee. Consistent with NASDAQ rules, only independent directors participate in meetings where the Board of Directors functions as
the Companys nominating committee. The independent directors held two meetings in 2022.
1.7 Committees
of the Board of Directors
Compensation
Committee
The
Board of Directors has appointed a compensation committee (the Compensation Committee), which reviews executive compensation and
makes recommendations to the full Board regarding changes in compensation. Executive officers do not play a role in determining executive
compensation. The Compensation Committee does not delegate any of its duties, and it may use consultants in determining executive compensation.
The Compensation Committee did not meet in 2022. The Compensation Committee did not engage the services of a compensation consultant
for 2022. The members of the Compensation Committee are Leslie Copland, Cara Pepper Day and Stan Turel. All members of the Compensation
Committee are independent under the applicable rules and regulations of the SEC and the director independence standards applicable to
compensation committee members of NASDAQ listed companies, as currently in effect. A copy of the Compensation Committees charter
can be found on the Companys website, www.wvv.com.
Audit
Committee
The
Company has a separately designated standing audit committee (the Audit Committee) established in accordance with Section 3(a)(58)(A)
of the Securities Exchange Act of 1934, as amended (the Exchange Act). The members of the Audit Committee are Sean Cary,
Chair, Craig Smith, and Stan Turel. All members of the Audit Committee are independent as defined under the applicable rules and regulations
of the SEC and the director independence standards of NASDAQ, as currently in effect. The Audit Committee oversees our financial reporting
process on behalf of the Board of Directors and reports to the Board of Directors the results of these activities, including the systems
of internal controls that management and the Board of Directors have established, our audit and compliance process and financial reporting.
The Audit Committee, among other duties, engages the independent public accountants retained as the registered public accounting firm,
pre-approves all audit and non-audit services provided by the independent public accountants, reviews with the independent public accountants
the plans and results of the audit engagement, considers the compatibility of any non-audit services provided by the independent public
accountants with the independence of such auditors and reviews the independence of the independent public accountants. Mr. Smith is designated
by the Board of Directors as the audit committee financial expert under SEC rules. The Audit Committee conducted four meetings
in the year ended December 31, 2022 and each meeting was attended by at least two of the committee members. A copy of the Audit Committee
charter can be found at our website, www.wvv.com.
Audit
Committee Financial Expert
Craig
Smith serves as the Audit Committees financial expert as defined in applicable SEC rules. Mr. Smith is independent
as defined under the applicable rules and regulations of the SEC and the director independence standards established by NASDAQ, as currently
in effect.
Capital
Development Committee
The
Board of Directors has appointed a Capital Development Committee to review potential capital projects or purchases and make recommendations
to the full Board of Directors. Additionally, the committee evaluates growth needs of the Company and makes recommendation to management.
The Capital Development Committee did not meet in 2022. The members of the committee are Craig Smith, Chair, and Stan Turel.
Nominating
Committee Functions
The
Board of Directors performs the function of a nominating committee for selecting nominees for election as directors. Given its size,
the Board believes that performing this function is a pragmatic and realistic approach. Consistent with NASDAQ rules, the independent
members of the Board of Directors select and recommend to the full Board of Directors for approval nominees for director positions. The
Board then determines whether to approve of such nominations and present them to the Companys shareholders for election to the
Board of Directors. In seeking nominees, the Board looks for qualified candidates that will meet the oversight and financial expertise
needs of the Company. The Board also looks for nominees who will meet the independent qualifications necessary to meet current standards
of independence. While not maintaining a specific policy on Board diversity requirements, the Board believes that diversity is an important
factor in determining the composition of the Board and, therefore, seeks a variety of occupational and personal backgrounds on the Board
in order to obtain a range of viewpoints and perspectives and to enhance the diversity of the Board. The Board, functioning as nominating
committee, annually evaluates the Boards composition. This evaluation enables the Board to update the skills and experience they
seek in the Board as a whole, and in individual directors, as the Companys needs evolve and change over time and to assess the
effectiveness of efforts at pursuing diversity.
Nominations
of candidates by shareholders of the Company to be considered by the Board for membership on the Board of Directors may be submitted
if such nominations are made pursuant to timely notice in writing to the Companys Secretary. For more information, please see
the information provided under the heading Shareholder Proposals and Nominations below. The current nominees were selected
by the independent members of the Board of Directors, which nominees were ratified by the entire Board of Directors. The Company does
not currently have a charter or formal policy with respect to the consideration of director candidates recommended by shareholders. The
reason for not having such a formal policy is that the Board believes the current approach has functioned well and therefore no formal
policy has been deemed necessary by the Board.
Executive
Committee
In
1997 the Board appointed an Executive Committee. The members are: James Bernau, James Ellis, Craig Smith and Stan Turel. The Executive
Committee met four times in 2022.
1.8 Leadership
Structure of Board of Directors
Currently,
the Companys President and Chief Executive Officer, Mr. Bernau, also serves as its Chairperson of the Board. The Board believes
the interests of all shareholders are best served at the present time through a leadership model with the same person holding the positions
of President, Chief Executive Officer and Chairperson of the Board.
Mr.
Bernau possesses an in-depth knowledge of the Company, its operations, and the array of challenges to be faced, gained through over 35
years of successful experience in the industry. The Board believes that these experiences and other insights put Mr. Bernau in the best
position to provide broad leadership for the Board as it considers strategy and as it exercises its fiduciary responsibilities to its
shareholders.
Further,
the Board has demonstrated its commitment and ability to provide independent oversight of management. All directors other than Mr. Bernau
and Mr. Ellis have been determined by the Board to be independent, and all the members of each of the Compensation and Audit Committees
are independent. Since each independent director may call meetings of the independent directors and may request agenda topics to be added
or dealt with in more detail at meetings of the full Board, or an appropriate Board committee, the Board does not believe it necessary
to have a lead independent director.
1.9 Role
of Board of Directors in Risk Oversight
The
entire Board and each of its standing committees are involved in overseeing risks associated with the Company. The Board monitors the
Companys governance by regular review with management and outside advisors. The Board and the Audit Committees monitor the Companys
liquidity risk, regulatory risk, operational risk and enterprise risk by regular reviews with management and external auditors and other
advisors. In its periodic meetings with the independent accountants, the Audit Committee discusses the scope and plan for the audit and
includes management in its review of accounting and financial controls, assessment of business risks and legal and ethical compliance
programs. As part of its responsibilities as set forth in its charter, the Compensation Committee reviews the Companys executive
compensation program and the associated incentives to determine whether they present a significant risk to the Company. Based on this
review, the Compensation Committee concluded that the Companys compensation policies and procedures are not reasonably likely
to have a material adverse effect on the Company.
1.10 Director
Compensation
The
following table sets forth information concerning compensation of the Companys directors other than Mr. Bernau (who
is an employee and whose compensation is addressed in the Summary Compensation Table) for the fiscal year ended December 31, 2022:
| |
| | |
| | |
| | |
| | |
Change | | |
| | |
| |
| |
| | |
| | |
| | |
| | |
in Pension | | |
| | |
| |
| |
| | |
| | |
| | |
| | |
Value and | | |
| | |
| |
| |
| | |
| | |
| | |
| | |
Nonqualified | | |
| | |
| |
| |
Fees Earned | | |
| | |
| | |
Non-equity | | |
Deferred | | |
| | |
| |
| |
or | | |
Stock | | |
Option | | |
Incentive Plan | | |
Compensation | | |
All Other | | |
| |
Name | |
Paid in Cash | | |
Awards | | |
Awards | | |
Compensation | | |
Earnings | | |
Compensation | | |
Total | |
James L. Ellis | |
$ | 2,000 | | |
| - | | |
| - | | |
| - | | |
| - | | |
$ | 9,400 | | |
$ | 11,400 | |
Sean M. Cary | |
| 2,300 | | |
| - | | |
| - | | |
| - | | |
| - | | |
| - | | |
| 2,300 | |
Craig Smith | |
| 2,600 | | |
| - | | |
| - | | |
| - | | |
| - | | |
| - | | |
| 2,600 | |
Stan G. Turel | |
| 2,550 | | |
| - | | |
| - | | |
| - | | |
| - | | |
| - | | |
| 2,550 | |
Leslie Copland | |
| 2,350 | | |
| - | | |
| - | | |
| - | | |
| - | | |
| - | | |
| 2,350 | |
Sarah Rose | |
| 750 | | |
| - | | |
| - | | |
| - | | |
| - | | |
| - | | |
| 750 | |
Cara Pepper Day | |
| 750 | | |
| - | | |
| - | | |
| - | | |
| - | | |
| - | | |
| 750 | |
Other
compensation for James L. Ellis includes a monthly stipend for ongoing consultation services as well as serving as administrator of any
potential employee complaint that might rise to the board of directors level. The members of the Board received cash compensation
for their service on the Board in 2022 and are reimbursed for out-of-pocket and travel expenses incurred in attending Board meetings.
In
January 2009, the Board, upon recommendation of the Boards Compensation Committee, who had sought outside counsel regarding revision
of the Companys Board Compensation Plan, adopted the final version of the revised WVV Board Member Compensation Plan. Under the
terms of the Board Member Compensation Plan, any Board member may elect not to receive any or all of the compensation components. The
Board also reserved the right to suspend this plan at any time on the basis of prevailing economic conditions and their impact on the
company. The basic elements of the revised plan are: $1,000 yearly stipend for service on the Board, $500 per Board meeting attended
in person, $250 per Board meeting via teleconference, $200 per committee meeting in person and $100 per committee meeting via teleconference.
A set per diem for expenses associated with meeting attendance, as well as a yearly wine allowance were also approved. Under the terms
of the Board Member Compensation Plan, any Board member may elect not to receive any or all of the compensation components. The Board
also reserved the right to suspend the Board Member Compensation Plan at any time on the basis of prevailing economic conditions and
their impact on the company:
1.11 Communications
to the Board of Directors
The
Board of Directors welcomes and encourages shareholders to share their thoughts regarding the Company. The Board of Directors has adopted
a policy whereby all communications should first be directed to the Companys Secretary at Willamette Valley Vineyards, Inc., 8800
Enchanted Way SE, Turner, OR 97392. The Secretary will then distribute a copy of the communication to the Chairperson of the Board, the
Chairperson of the Audit Committee and the Companys outside counsel. Based on the input and decision of these persons, along with
the entire Board of Directors if it is deemed necessary, the Company will respond to the communication. Shareholders should not communicate
directly with any other individual officer or director unless requested to do so.
1.12 Code
of Ethics
The
Company has adopted a code of ethics applicable to its principal executive officer, principal financial officer, principal accounting
officer or controller, or persons performing similar functions, which is a code of ethics as defined by applicable rules
of the SEC. A copy of the Companys Code of Business Conduct and Ethics is posted on the Companys web site, www.wvv.com.
Amendments to the Companys Code of Business Conduct and Ethics or any grant of a waiver from a provision of the Companys
Code of Business Conduct and Ethics requiring disclosure under applicable SEC rules will be disclosed on the Company website at www.wvv.com.
Any person may request a copy of the Companys Code of Business Conduct and Ethics, at no cost, by writing to the Company at the
following address:
Willamette
Valley Vineyards, Inc.
Attention:
Corporate Secretary
8800
Enchanted Way SE
Turner,
OR 97392
2. EXECUTIVE
COMPENSATION
2.1 Summary
Compensation Table
The
following table sets forth certain information concerning compensation paid or accrued by the Company, to or on behalf of the Companys
named executive officers who are our principal executive officer, James W. Bernau and Chief Financial Officer, John Ferry for the fiscal
years ended December 31, 2022 and December 31, 2021. No other executive officer of the Company received total compensation in 2022 in
excess of $100,000, and thus disclosure is not required for any other person.
Summary
compensation information is as follows:
Summary
Compensation Table |
| |
| |
| | |
| | |
| | |
| | |
| | |
Nonqualified | | |
| | |
| |
| |
| |
| | |
| | |
| | |
| | |
Non-equity | | |
Deferred | | |
All | | |
| |
Name, | |
| |
| | |
| | |
Stock | | |
Option | | |
Incentive
Plan | | |
Comp. | | |
Other | | |
| |
Principal
Position | |
Year | |
Salary | | |
Bonus | | |
Awards | | |
Awards | | |
Compensation | | |
Earnings | | |
Comp.* | | |
Total | |
Bernau,
James W., | |
| |
| | | |
| | | |
| | | |
| | | |
| | | |
| | | |
| | | |
| | |
President,
Chief Executive | |
2022 | |
$ | 300,222 | | |
$ | - | | |
$ | - | | |
$ | - | | |
$ | - | | |
$ | - | | |
$ | 91,981 | | |
$ | 392,203 | |
President,
Chief Executive | |
2021 | |
$ | 285,474 | | |
$ | 233,757 | | |
$ | - | | |
$ | - | | |
$ | - | | |
$ | - | | |
$ | 54,389 | | |
$ | 573,620 | |
John
Ferry | |
| |
| | | |
| | | |
| | | |
| | | |
| | | |
| | | |
| | | |
| | |
Chief
Financial Officer | |
2022 | |
$ | 188,749 | | |
$ | - | | |
$ | - | | |
$ | - | | |
$ | 23,000 | | |
$ | - | | |
$ | 8,470 | | |
$ | 220,219 | |
Chief
Financial Officer | |
2021 | |
$ | 170,677 | | |
$ | - | | |
$ | - | | |
$ | - | | |
$ | 21,000 | | |
$ | - | | |
$ | 7,667 | | |
$ | 199,344 | |
| * | All
Other Compensation includes Company payments for medical insurance, value of lodging, Board of Director stipends, life insurance payments
and Company 401(k) matching contributions. |
The table below shows for 2021
and 2022 the “total” compensation for Jim Bernau, our principal executive officer (our “PEO”) and John Ferry,
our other Named Executive Officer from the Summary Compensation Table above; the “Compensation Actually Paid” to those officers
calculated using rules required by the SEC; our total shareholder return; and our net income.
(a) | |
(b) | |
(c) | |
(d) | |
(e) | |
(f) | |
(g) |
Year | |
Summary Compensation Table Total for PEO ($) | |
Compensation Actually Paid to PEO ($) (1) | |
Average Summary Compensation Table Total for Non-PEO NEOs ($) | |
Average Compensation Actually paid to Non-PEO NEOs (1)($) | |
Value of Initial Fixed $100 Investment Based On Total Shareholder Return ($) (2) | |
Net income (loss) (In thousands) ($) (3) |
2022 | |
392,203 | |
392,203 | |
220,219 | |
220,219 | |
| (28.52) | |
| (646,492) |
2021 | |
573,620 | |
573,620 | |
199,344 | |
199,344 | |
| 39.40 | |
| 2,445,463 |
(1) |
Reflects compensation actually paid to our PEO and non-PEO NEOs in 2022 and 2021, consisting of the respective amounts set forth
in column (b) and (d) of the table above, adjusted as set forth in the following table, as determined in accordance with SEC
rules: |
| |
2022 – PEO ($) | |
2021 – PEO ($) | |
2022 -Non-PEO NEOs ($) | |
2021-Non-PEO NEOs ($) |
Summary Compensation Table (“SCT”) Total Compensation | |
| 392,203 | | |
| 573,620 | | |
| 220,219 | | |
| 199,344 | |
Deduct: Amounts Reported under the "Option Awards" Column in the SCT | |
| - | | |
| - | | |
| - | | |
| - | |
Add: Fair Value of Awards Granted during the year that Remain Unvested as of Year-end | |
| - | | |
| - | | |
| - | | |
| - | |
Change in Fair Value from Prior Year-end to current Year-end of Awards Granted Prior to year that were Outstanding & Unvested as of Year-end | |
| - | | |
| - | | |
| - | | |
| - | |
Change in Fair Value from Prior Year-end to Vesting Date of Awards Granted Prior to year that Vested during year | |
| - | | |
| - | | |
| - | | |
| - | |
Compensation Actually Paid | |
| 392,203 | | |
| 573,620 | | |
| 220,219 | | |
| 199,344 | |
(2) |
For the relevant fiscal year, represents the cumulative total shareholder return (TSR) of the Company for the measurement periods
ending on December 31, 2022, and December 31, 2021. |
(3) |
Reflects “Net income (loss)” in the Company’s Consolidated Statements of Operations included in the Company’s
Annual Report on Form 10-K for the year ended December 31, 2022. The Company also reported Income (loss) applicable to common shareholders
of $(2,512,943) and $1,001,180 for the years ended December 31, 2022 and December 31, 2021, respectively. |
Year |
|
Reported Summary Compensation Table Total for PEO |
|
Reported Value of Equity Awards(1) |
|
Equity Award Adjustments(2) |
|
|
Compensation Actually Paid to PEO |
2022 |
|
$392,603 |
|
- |
|
- |
|
|
$392,603 |
2021 |
|
$573,620 |
|
- |
|
- |
|
|
$573,620 |
(1) |
The grant date fair value of equity awards represents the total of the amounts reported in the “Stock Awards” and “Option Awards” columns in the Summary Compensation Table for the applicable year. These values are $0.00 since Mr. Bernau received no such awards nor had any such awards outstanding in Fiscal Years 2021-2022. |
(2) |
Under Item 402(v) of Regulation S-K, the equity award adjustments for each applicable year include the addition (or subtraction, as applicable) of the following: (i) the year-end fair value of any equity awards granted in the applicable year that are outstanding and unvested as of the end of the year; (ii) the amount of change as of the end of the applicable year (from the end of the prior fiscal year) in fair value of any awards granted in prior years that are outstanding and unvested as of the end of the applicable year; (iii) for awards that are granted and vest in same applicable year, the fair value as of the vesting date; (iv) for awards granted in prior years that vest in the applicable year, the amount equal to the change as of the vesting date (from the end of the prior fiscal year) in fair value; (v) for awards granted in prior years that are determined to fail to meet the applicable vesting conditions during the applicable year, a deduction for the amount equal to the fair value at the end of the prior fiscal year; and (vi) the dollar value of any dividends or other earnings paid on stock or option awards in the applicable year prior to the vesting date that are not otherwise reflected in the fair value of such award or included in any other component of total compensation for the applicable year. The adjustment values are $0.00 since Mr. Bernau received no equity awards in Fiscal Years 2021-2022. |
Year |
|
Average Reported Summary Compensation Table Total for Non-PEO Named Executive Officers |
|
Average Reported Value of Equity Awards(1) |
|
Average Equity Award Adjustments(2) |
|
Average Compensation Actually Paid to Non-PEO Named Executive Officers |
2022 |
|
$220,219 |
|
- |
|
- |
|
$220,219 |
2021 |
|
$199,344 |
|
- |
|
- |
|
$199,344 |
(1) |
The grant date fair value of equity awards represents the total of the amounts reported in the “Stock Awards” and “Option Awards” columns in the Summary Compensation Table for the applicable year. These values are $0.00 since Mr. Ferry received no such awards nor had any such awards outstanding in Fiscal Years 2021-2022. |
(2) |
This column is calculated the same way as described above for Mr. Bernau in footnote (b). The adjustment values are $0.00 since Mr. Ferry received no equity awards in Fiscal Years 2021-2022 |
There
were no outstanding equity awards at the fiscal year ended December 31, 2022.
2.2
Compensation Philosophy
The
compensation of our named executive officers has been designed to implement compensation principles that are intended to align managements
interests with our shareholders interests in order to support long-term value creation. In establishing the compensation structure
of our named executive officers, the Compensation Committee determined that the use of a performance-based incentive should provide additional
motivation for our named executive officers to achieve both short-term and long-term business and growth goals for the Company. Additionally,
the use of a consumer price index inflation factor on base salary ensures our named executive officers will not lose buying power, on
core compensation, while pursuing these goals.
2.3 Bernau
Employment Agreement
The
Company and Mr. Bernau are parties to an employment agreement dated August 3, 1988, as amended on February 20, 1997, January of 1998,
November 2010, and November 8, 2012. Under the terms of the agreement as amended, Mr. Bernau is entitled to an annual salary of $235,000
commencing in 2012 with annual increases tied to increases in the consumer price index. Mr. Bernaus annual bonus is calculated
as a percentage of the Companys annual net income before taxes in the following manner: 5% on the first $1.75 million of pre-tax
income, and 7.5% on the pre-tax net income over $1.75 million, not to exceed his annual base salary in the year in which the calculation
is made. Additionally, Mr. Bernau participates in the employer sponsored 401(k) plan. Pursuant to the terms of the employment agreement,
the Company is to provide Mr. Bernau with housing on the Companys property. Mr. Bernau resides in the estate house, free of rent,
which is also used to accommodate overnight stays for Company guests. Mr. Bernau resides in the residence for the convenience of the
Company and must continue to reside there for the duration of his employment in order to provide additional security and lock-up services
for late evening events at the Winery and Vineyard. The employment agreement provides that Mr. Bernaus employment may be terminated
only for cause, which is defined as non-performance of his duties or conviction of a crime.
2.4 Ferry
Employment Agreement
The
Company and Mr. Ferry are parties to an employment agreement dated September 11, 2019. Under the agreement Mr. Ferry is paid an annual
salary of $140,000 that is reviewed annually and is also eligible to receive an annual performance-based incentive payment up to $15,000
that is reviewed annually.
2.5 Security
Ownership of Certain Beneficial Owners and Management
The
following table sets forth certain information with respect to beneficial ownership of the Companys Common Stock as of May 31,
2023, by (i) each person who beneficially owns more than 5% of the Companys Common Stock, (ii) each Director of the Company, (iii)
each of the Companys named executive officers, and (iv) all directors and executive officers as a group. Except as indicated in
the footnotes to this table, each person has sole voting and investment power with respect to all shares attributable to such person.
Information
concerning persons who beneficially own more than 5% of the Companys common stock who are not otherwise affiliated with the Company
is based solely upon statements made in filings with the SEC or other information we believe to be reliable.
Unless
otherwise noted, the address of each beneficial owner listed in the table is 8800 Enchanted Way SE Turner, OR 97392.
| |
| | |
Percent of | |
Beneficial | | |
|
| |
Number of | | |
Shares | |
Ownership | | |
Beneficial |
| |
Shares Outstanding | | |
Beneficially | |
Denominator | | |
Ownership |
| |
Stock | | |
Owned (1) | |
4,964,529 | | |
Percent |
James W. Bernau, President/CEO, Chair of the Board | |
| 355,502 | | |
7.2% | |
| 4,964,529 | | |
7.2% |
| |
| | | |
| |
| | | |
|
John Ferry, CFO | |
| - | | |
** | |
| 4,964,529 | | |
0.0% |
| |
| | | |
| |
| | | |
|
James L. Ellis, Director | |
| 19,865 | | |
** | |
| 4,964,529 | | |
0.4% |
| |
| | | |
| |
| | | |
|
Sean M. Cary, Director | |
| 5,200 | | |
** | |
| 4,964,529 | | |
0.1% |
| |
| | | |
| |
| | | |
|
Stan G. Turel, Director | |
| 12,192 | | |
** | |
| 4,964,529 | | |
0.2% |
| |
| | | |
| |
| | | |
|
Craig Smith, Director | |
| 1,500 | | |
** | |
| 4,964,529 | | |
0.0% |
| |
| | | |
| |
| | | |
|
Leslie Copland, Director | |
| - | | |
** | |
| 4,964,529 | | |
0.0% |
| |
| | | |
| |
| | | |
|
Sarah Rose, Director | |
| - | | |
** | |
| 4,964,529 | | |
0.0% |
| |
| | | |
| |
| | | |
|
Cara Pepper Day, Director | |
| 2,000 | | |
** | |
| 4,964,529 | | |
0.0% |
| |
| | | |
| |
| | | |
|
Christopher Riccardi | |
| 385,485 | (2) | |
7.8% | |
| 4,964,529 | | |
7.8% |
100 Tall Pine Ln., Apt 2102, Naples, FL 34105 | |
| | | |
| |
| | | |
|
| |
| | | |
| |
| | | |
|
Carl D. Thoma | |
| 336,189 | (3) | |
6.8% | |
| 4,964,529 | | |
6.8% |
300 N. LaSalle St, Suite 4350. Chicago, IL 60654 | |
| | | |
| |
| | | |
|
| |
| | | |
| |
| | | |
|
All Directors and Executive Officers as a group (9 persons) | |
| 396,259 | | |
8.0% | |
| 4,964,529 | | |
8.0% |
| (1) | The
percentage of outstanding shares of common stock is calculated out of a total of 4,964,529 shares of common stock outstanding as of March
31, 2023. Shares owned do not include ownership of preferred stock shares. |
| (2) | Based
on a Form 4 filed by Mr. Riccardi with the SEC on December 29, 2015. |
| (3) | Based
on a Schedule 13G/A filed by Mr. Thoma with the SEC on February 8, 2017. Beneficial ownership includes 139,429 shares held by the Carl
D. Thoma Roth IRA, TD Ameritrade Clearing Custodian for the benefit of Mr. Thoma. |
2.6
Transactions with Related Persons
The
Company did not participate in any transactions with related persons for the year ended December 31, 2022 that had a direct or indirect
material interest in an amount exceeding $120,000 and there are no currently proposed transactions with related persons that exceed $120,000.
All
proposed transactions between the Company and its officers, directors, and principal shareholders are required be approved by a disinterested
majority of the members of the Board and will be on terms no less favorable to the Company than could be obtained from unaffiliated third
parties.
The
Board has determined that each of our directors, except Mr. Bernau and Mr. Ellis is independent within the meaning
of the applicable rules and regulations of the SEC and the director independence standards of NASDAQ, as currently in effect. Furthermore,
the Board has determined that, with the exception of the Executive Committee, each of the members of each of the committees of the Board
is independent under the applicable rules and regulations of the SEC and the director independence standards of NASDAQ,
as currently in effect.
2.7
Delinquent Section 16(a) Reports
Section
16(a) of the Exchange Act requires the Companys officers, directors and persons who own more than 10% of a registered class of
the Companys equity securities to file certain reports with the SEC regarding ownership of, and transactions in, the Companys
securities. These officers, directors and stockholders are also required by SEC rules to furnish the Company with copies of all Section
16(a) reports that are filed with the SEC. Based solely on a review of copies of such forms received by the Company and written representations
received by the Company from certain reporting persons, the Company believes that for the year ended December 31, 2022, except for one
Form 3 that was filed late by Sarah Rose, all Section 16(a) reports required to be filed by the Companys executive officers, directors
and 10% stockholders were filed on a timely basis.
2.8 Audit
Committee Report
The
general purpose of the Audit Committee is to assist the Board of Directors in the exercise of its fiduciary responsibility of providing
oversight of the Companys financial statements and the financial reporting processes, internal accounting and financial controls,
the annual independent audit of the Companys financial statements, and other aspects of the financial management of the Company.
The Audit Committee is appointed by the Board of Directors. All committee members are financially literate.
Specific
Audit Committee Actions Related to Review of the Companys Audited Financial Statements: In discharging its duties, the Audit
Committee, among other actions, has (i) reviewed and discussed the audited financial statements to be included in the companys
Annual Report on Form 10-K for the twelve months ended December 31, 2022 with management, (ii) discussed with the Companys independent
auditors the matters required to be discussed by SAS 61, as amended (AICPA, Professional Standards, Vol. 1, AU380), as adopted by the
Public Company Accounting Oversight Board in Rule 3200T, related to such financial statements, (iii) received the written disclosures
and the letter from the Companys independent accountants required by the applicable requirements of the Public Company Accounting
Oversight Board regarding the independent accountants communications with the Audit Committee concerning independence, and has
discussed with the independent accountant the independent accountants independence, and (iv) based on such reviews and discussions,
the Audit Committee has recommended to the Board of Directors that the audited financial statements be included in the companys
Annual Report on Form 10-K for the twelve months ended December 31, 2022.
AUDIT
COMMITTEE
Sean
Cary, Chairperson, Stan Turel, Craig Smith
2.9 Fees
of Independent Registered Public Accounting Firm
Fees
for professional services provided by our independent registered public accounting firm in each of the last two fiscal years, in each
of the following categories are:
| |
Years Ended December 31, | |
| |
2022 | | |
2021 | |
Audit fees (1) | |
$ | 310,475 | | |
$ | 269,913 | |
Tax fees (2) | |
| 59,945 | | |
| 54,880 | |
| |
| | | |
| | |
| |
$ | 370,420 | | |
$ | 324,793 | |
| (1) | Audit
fees represent fees for services rendered for the audit of the Companys annual financial statements and other audit related, 401k
plan audit, review of prospectus supplement and review of the Companys quarterly financial statements. |
| (2) | Tax
fees represent fees for services rendered for tax compliance, tax advice and tax planning. |
Pre-approval
policies and procedures – It is the policy of the Company not to enter into any agreement for Moss Adams to provide any non-audit
services to the Company unless (a) the agreement is approved in advance by the Audit Committee or (b) (i) the aggregate
amount of all such non-audit services constitutes no more than 5% of the total amount the Company pays to Moss Adams during the fiscal
year in which such services are rendered, (ii) such services were not recognized by the Company as constituting non-audit services
at the time of the engagement of the non-audit services and (iii) such services are promptly brought to the attention of the Audit
Committee and prior to the completion of the audit were approved by the Audit Committee or by one or more members of the Audit Committee
who are members of the Board to whom authority to grant such approvals has been delegated by the Audit Committee. The Audit Committee
will not approve any agreement in advance for non-audit services unless (1) the procedures and policies are detailed in advance
as to such services, (2) the Audit Committee is informed of such services prior to commencement and (3) such policies and procedures
do not constitute delegation of the Audit Committees responsibilities to management under the Exchange Act.
4. RATIFICATION
OF APPOINTMENT OF INDEPENDENT AUDITORS (PROPOSAL NO. 2)
The
Audit Committee has appointed Moss Adams as independent auditors for the 2023 fiscal year. Moss Adams will audit the Companys
financial statements for the 2023 fiscal year and perform other services. While shareholder ratification is not required
by the Companys by-laws or otherwise, the Board of Directors is submitting the selection of Moss Adams to the shareholders for
ratification as a good corporate governance practice. If the shareholders fail to ratify the selection, the Audit Committee may, but
is not required to, reconsider whether to retain Moss Adams. Even if the selection is ratified, the Audit Committee in its discretion
may direct the appointment of a different independent public accountant or auditor at any time during the year if it determines that
such a change would be in the best interest of the Company and its shareholders.
The
proposal will be approved if, assuming the existence of a quorum, more shares of the Companys Common Stock cast on the proposal
vote in favor of approval than vote against the proposal. Abstentions are counted for purposes of determining whether a quorum exists
at the Annual Meeting but will not be counted and will have no effect on the determination of the outcome of the proposal. The proxies
will be voted for or against the proposal, or as an abstention, in accordance with the instructions specified on the proxy form. If no
instructions are given, proxies will be voted for approval of the ratification of Moss Adams LLP.
A
representative of Moss Adams LLP is expected to attend the Annual Meeting at their own expense and will be given an opportunity to make
a statement if they desire to do so and will be available to respond to appropriate questions.
The
Board of Directors unanimously recommends a vote FOR this proposal. Assuming the existence of a quorum, the appointment of Moss
Adams LLP will be ratified if approved by the holders of a majority of the shares present in person or by proxy.
5. ADVISORY
(NON-BINDING) APPROVAL ON COMPANYS EXECUTIVE COMPENSATION (PROPOSAL NO. 3)
Pursuant
to Section 14A of the Exchange Act, the Board of Directors is asking the shareholders to provide advisory approval of the compensation
of our named executive officers as we have described it in the Executive Compensation section of this proxy statement.
While this vote is advisory, and not binding on our Company, it will provide information to our Board and Compensation Committee regarding
investor sentiment about our executive compensation philosophy, policies and practices, which the Compensation Committee will be able
to consider when determining executive compensation for the remainder of fiscal 2023 and beyond.
The
Board asks that shareholders indicate their support for our executive compensation policies and practices as described in this Proxy
Statement by voting FOR the following resolution:
Resolved,
that the shareholders approve, on an advisory basis, the compensation of the Companys named executive officers as disclosed pursuant
to Item 402 of Regulation S-K in the compensation tables and the related narrative disclosure in this Proxy Statement.
The
proposal will be approved if, assuming the existence of a quorum, at least a majority of the shares of the Companys Common Stock cast
on the proposal vote in favor of approval. Abstentions and broker non-votes are counted for purposes of determining whether a quorum
exists at the Annual Meeting but will not be counted and will have no effect on the determination of the outcome of the proposal. The
proxies will be voted for or against the proposal, or as an abstention, in accordance with the instructions specified on the proxy form.
If no instructions are given, proxies will be voted for approval of the proposal. The Board of Directors unanimously recommends a vote
FOR this proposal.
6. ADVISORY
(NON-BINDING) APPROVAL ON THE FREQUENCY OF ADVISORY VOTES ON THE COMPANYS EXECUTIVE COMPENSATION (PROPOSAL NO. 4)
In
addition to the advisory approval of our executive compensation, the Board of Directors is also asking, pursuant to Section 14A of the
Exchange Act, for a non-binding determination as to the frequency with which our shareholders would have an opportunity to provide an
advisory approval of our executive compensation program. The Board is providing shareholders the option of selecting a frequency of one,
two or three years, or abstaining. For the reasons described below, we recommend our shareholders select a frequency of three years,
or a triennial vote.
Our
executive compensation program is designed to support long-term value creation, and a triennial vote will allow shareholders to better
judge our executive compensation program in relation to our long-term performance. As discussed under Proposal 3, one of our core principles
is to ensure that managements interests are aligned with our shareholders interests and our Chief Executive Officers
compensation program provides substantial incentive, above base salary, to encourage meeting this goal. Because we are taking a long-term
approach with executive compensation, a triennial vote would allow us to evaluate our performance under this program using a similar
time-frame.
A
triennial vote will also provide us with the time to thoughtfully respond to shareholders sentiments and implement any necessary
changes. We strive to design and implement an executive compensation program that is consistent with the Boards goal of long term
growth of the Company and increased shareholder value. We therefore believe that a triennial vote is an appropriate frequency to provide
our Compensation Committee sufficient time to make, implement and evaluate any adjustments to our executive compensation program.
This
advisory vote on the frequency of future advisory votes on executive compensation is non-binding on the Board. Shareholders
are not voting to approve or disapprove the Boards recommendation. Although non-binding, the Board will carefully review
the voting results. Notwithstanding the Boards recommendation and the outcome of the shareholder vote, the Board may in the future
decide to conduct advisory votes on a more frequent basis and may vary its practice based on factors such as discussions with shareholders
and the adoptions of material changes to compensation programs.
Abstentions
and broker non-votes are counted for purposes of determining whether a quorum exists at the Annual Meeting but will not be counted and
will have no effect on the determination of the outcome of the proposal. The proxies will be voted for a one, two or three year advisory
vote frequency, or as an abstention, in accordance with the instructions specified on the proxy form. If no instructions are given, proxies
will be voted to advise a triennial voting frequency. The Board of Directors unanimously recommends a vote FOR CONDUCTING THIS VOTE
EVERY THREE YEARS.
7. SHAREHOLDER
PROPOSALS AND NOMINATIONS OF DIRECTORS
7.1 Shareholder
Proposals for Inclusion in Next Years Proxy Statement
To
be considered for inclusion in the proxy statement relating to next years annual meeting, a shareholder proposal must be received
at our principal executive offices no later than January 30, 2024. Such proposals also will need to comply with SEC regulations under
Rule 14a-8 regarding the inclusion of shareholder proposals in Company-sponsored proxy materials. Proposals should be addressed to the
Company Secretary, Willamette Valley Vineyards, Inc., 8800 Enchanted Way S.E., Turner, Oregon 97392. If the date of the next annual meeting
is changed by more than 30 days from the anniversary of this years annual meeting, then, to be considered for inclusion in the
proxy statement relating to next years annual meeting, notice of a shareholder proposal will need to be received by the Company
in a reasonable amount of time before the Company begins to print and send its proxy materials.
7.2 Other
Shareholder Proposals
If
a shareholder wishes to present a shareholder proposal at our next annual meeting that is not intended to be included in the proxy statement
pursuant to Rule 14a-8 of the Exchange Act, the shareholder should give notice to our Company Secretary of such proposal. Such notice
should be addressed to the Company Secretary, Willamette Valley Vineyards, Inc., 8800 Enchanted Way S.E., Turner, Oregon 97392. According
to the Companys bylaws, in order to be timely, such notice must be in writing and received by the Company Secretary, not less
than 90 days nor more than 120 days prior to the first anniversary of the date on which the Company first mailed its proxy materials
for the 2023 Annual Meeting (no earlier than January 30, 2024, and no later than the close of business on March 1, 2024). However, if
the date of the annual meeting is advanced by more than 30 days prior to or delayed by more than 30 days after the anniversary of the
preceding years annual meeting, then notice by the shareholder to be timely must be delivered to the Companys Secretary
not later than the close of business on the later of (i) the 90th day prior to such annual meeting or (ii) the 15th day following
the day on which public announcement of the date of such meeting is first made. Therefore, in the event a shareholder does not notify
the Company of an intent to present a shareholder proposal at the Companys 2024 Annual Meeting within the timeframe outlined above,
the Companys management will have the right to exercise their discretionary authority to vote proxies received for such meeting
with respect to any such proposal.
7.3 Shareholder
Director Nominations
The
independent members of the Board of Directors select and recommend to the Board of Directors for approval nominees for director and committee
member positions. The Board then considers the recommendation of these directors and decides which nominees to present to the Companys
shareholders for election to the Board of Directors.
Shareholders
who wish to submit a proposed nominee for election to the Board of Directors of the Company for consideration by the Board should send
written notice to the Chairperson of the Board of Directors, Willamette Valley Vineyards, Inc., 8800 Enchanted Way S.E., Turner, Oregon
97392 no later than March 1, 2024. Such notification should set forth the name and address
of such nominee or nominees and a description of all arrangements or understandings between the shareholder and each nominee or any other
person or persons (naming such person or persons) pursuant to which the nomination or nominations are to be made by the shareholder,
as well as all information relating to the proposed nominee as is required to be disclosed in solicitations of proxies for election of
directors pursuant to Regulation 14A under the Exchange Act. Additionally, such notice must include the proposed nominees written
consent to being named in the proxy statement as a nominee and to serving as a director if elected; the name and address of such shareholder
or beneficial owner on whose behalf the nomination is being made; the number of shares of the Company owned beneficially and of record
by such shareholder or beneficial owner; and a representation that such shareholder intends to vote such stock at such meeting and intends
to appear in person or by proxy at the meeting to nominate the person or persons specified in the notice. The Board will consider shareholder
nominees on the same terms as nominees selected by the Board.
8. RESULTS
OF THE ANNUAL MEETING
The
Company intends to announce preliminary voting results at the Annual Meeting and will publish final results within four business days
of the Annual Meeting in a Current Report on Form 8-K, which the Company will file with the SEC.
9. HOUSEHOLDING
The
SEC has adopted rules that permit companies and intermediaries (e.g., brokers) to satisfy the delivery requirements for proxy statements
with respect to two or more shareholders sharing the same address by delivering a single proxy statement addressed to those shareholders.
This process, which is commonly referred to as householding, potentially means extra convenience for shareholders and cost
savings for companies. The Company has implemented householding rules with respect to our shareholders of record. Additionally, a number
of brokers with account holders who are shareholders may be householding the Companys proxy materials. If a shareholder
receives a householding notification from his, her or its broker, a single proxy statement will be delivered to multiple shareholders
sharing an address unless contrary instructions have been received from an affected shareholder. Once a shareholder has received notice
from his/her broker that they will be householding communications to such shareholders address, householding
will continue until you are notified otherwise.
Shareholders
who currently receive multiple copies of the Notice of Internet Availability at their address and would like to request householding
of their communications should contact their broker. In addition, if any shareholder that receives a householding notification
wishes to receive a separate Notice of Internet Availability at his, her or its address, such shareholder should also contact his, her
or its broker directly. Shareholders who wish to receive multiple copies may also contact the Company c/o Company Secretary, Willamette
Valley Vineyards, Inc., 8800 Enchanted Way S.E., Turner, Oregon 97392, Telephone Number: (503) 588-9463. The Company undertakes to provide
all such additional copies of the proxy materials upon request.
Shareholders
of record sharing an address can request delivery of a single copy of annual reports to security holders, proxy statements, and notices
of internet availability of proxy materials by contacting the Company at: c/o Company Secretary, Willamette Valley Vineyards, Inc.,
8800 Enchanted Way S.E., Turner, Oregon 97392.
10.
COST OF SOLICITATION
The
cost of soliciting proxies will be borne by the Company. In addition to use of the mails, proxies may be solicited personally or by telephone
by directors, officers and employees of the Company, who will not be specially compensated for such activities.
11. ADDITIONAL
INFORMATION
A
copy of the Companys Annual Report to Shareholders for the fiscal year ended December 31, 2022 accompanies this Proxy Statement.
The Company is required to file an Annual Report on Form 10-K with the SEC. Shareholders may obtain, free of charge, a copy of the Form
10-K on the website maintained by the SEC at www.sec.gov or by writing to The Company Secretary, Willamette Valley Vineyards,
Inc., 8800 Enchanted Way S.E., Turner, Oregon 97392, or they may access a copy through links provided on the Companys web site:
www.wvv.com. The information on the Companys website is not part of this Proxy Statement.
By
Order of the Board of Directors
James
W. Bernau
Chairperson
of the Board
May
31, 2023
You
invested in WILLAMETTE VALLEY VINEYARDS, INC.
and it’s time to vote!
You
have the right to vote on proposals being presented at the Annual Meeting. This is an important notice regarding the availability
of proxy material for the shareholder meeting to be held on July 15, 2023.
Get
informed before you vote
View
the Annual Report and Proxy Statement online OR you can receive a free paper or email copy of the material(s) by requesting prior to
July 1, 2023. If you would like to request a copy of the material(s) for this and/or future shareholder meetings, you may (1) visit
www.ProxyVote.com, (2) call 1-800-579-1639 or (3) send an email to sendmaterial@proxyvote.com. If sending an email, please include
your control number (indicated below) in the subject line. Unless requested, you will not otherwise receive a paper or email
copy.
Vote
at www.ProxyVote.com
THIS
IS NOT A VOTABLE BALLOT
This
is an overview of the proposals being presented at the
upcoming
shareholder meeting. Please follow the instructions on
the
reverse side to vote these important matters.
Voting
Items |
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Board
Recommends |
1. |
Election
of Directors to be elected for terms expiring in 2026 |
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Nominees: |
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01)
James EW. Bernau |
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For |
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02)
Sean M. Cary |
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2. |
Ratification of appointment of Moss-Adams, LLP as the independent registered public accounting firm
of Willamette Valley Vineyards, Inc. for the year ending December 31, 2023. |
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For |
3. |
Advisory
(non-binding) approval of the Company’s executive compensation. |
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For |
4. |
To
recommend, by non-binding vote, the frequency of executive compensation votes. |
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Years |
NOTE:
In their discretion, the proxies are authorized to vote upon such other business as may properly come before the Annual Meeting
of Shareholders of Willamette Valley Vineyards, Inc. This proxy, when properly executed, will be voted in the manner directed herein
by the undersigned shareholder(s), but if no direction is made, this proxy will be voted “FOR” each of the proposals
identified above. |
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Prefer
to receive an email instead? While voting on www.ProxyVote.com, be sure to click “Delivery
Settings”.
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V18124-P94294
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SCAN
TO
VIEW
MATERIALS & VOTE |
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WILLAMETTE
VALLEY VINEYARDS, INC.
8800 ENCHANTED WAY SE
TURNER, OR 97392 |
VOTE
BY INTERNET - www.proxyvote.com or scan the QR Barcode above
Use the Internet to transmit your voting instructions and for electronic delivery of information. Vote by 11:59 P.M. Eastern Time on July 14, 2023. Have your proxy card in hand when you access the web site and follow the instructions to obtain your records and to create an electronic voting instruction form.
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ELECTRONIC
DELIVERY OF FUTURE PROXY MATERIALS
If
you would like to reduce the costs incurred by our company in mailing proxy materials, you can consent to receiving all future proxy
statements, proxy cards and annual reports electronically via e-mail or the Internet. To sign up for electronic delivery, please follow
the instructions above to vote using the Internet and, when prompted, indicate that you agree to receive or access proxy materials electronically
in future years.
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VOTE
BY PHONE - 1-800-690-6903
Use any touch-tone telephone to transmit your voting instructions. Vote by 11:59 P.M. Eastern Time on July 14, 2023. Have your proxy card in hand when you call and then follow the instructions.
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VOTE
BY MAIL
Mark,
sign and date your proxy card and return it in the postage-paid envelope we have provided or return it to Vote Processing, c/o Broadridge,
51 Mercedes Way, Edgewood, NY 11717.
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TO
VOTE, MARK BLOCKS BELOW IN BLUE OR BLACK INK AS FOLLOWS: |
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V18120-P94294 |
KEEP
THIS PORTION FOR YOUR RECORDS |
THIS PROXY CARD IS VALID ONLY WHEN SIGNED AND DATED. |
DETACH
AND RETURN THIS PORTION ONLY |
WILLAMETTE
VALLEY VINEYARDS, INC. |
For |
Withhold |
For
All |
To
withhold authority to vote for any individual nominee(s), |
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The Board of Directors recommends you vote FOR the following: |
All |
All |
Except |
mark
For All Except and write the number(s) of the nominee(s) on the line below. |
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1.
Election of Directors to be elected for terms expiring in 2026
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Nominees: |
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01) James
W. Bernau |
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02) Sean M. Cary |
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The
Board of Directors recommends you vote FOR the following proposals: |
For |
Against |
Abstain |
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2. |
Ratification
of appointment of Moss-Adams, LLP as the independent registered public accounting firm of Willamette Valley Vineyards, Inc. for the
year ending December 31, 2023. |
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o |
o |
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3. |
Advisory
(non-binding) approval of the Companys executive compensation. |
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o |
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The
Board of Directors recommends you vote 3 YEARS on the following proposal:
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1
Year |
2
Year |
3
Year |
Abstain |
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4. To recommend,
by non-binding vote, the frequency of executive compensation votes. |
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NOTE:
In their discretion, the proxies are authorized to vote upon such other business as may properly come before the Annual Meeting
of Shareholders of Willamette Valley Vineyards, Inc. This proxy, when properly executed, will be voted in the manner directed herein
by the undersigned shareholder(s), but if no direction is made, this proxy will be voted FOR each of the proposals identified above. |
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Please sign exactly as name appears on the Share Certificates. When shares are held by joint tenants, all should sign. When signing as an attorney, executor, administrator, trustee or guardian, please give full title as such. If a corporation, please sign in full corporate name by president or other authorized officer. If a partnership, please sign in partnership name by authorized person. |
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Signature
[PLEASE SIGN WITHIN BOX] |
Date |
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Signature
(Joint Owners) |
Date |
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Important
Notice Regarding the Availability of Proxy Materials for the Annual Meeting:
The Annual Report and Proxy Statement are available at www.proxyvote.com
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WILLAMETTE
VALLEY VINEYARDS, INC. |
Annual Meeting of Shareholders |
Saturday July 15, 2023 11:00 AM |
This
proxy is solicited by the Board of Directors |
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Willamette Valley Vineyards, lnc. 8800 Enchanted Way SE, Turner, Oregon 97392
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This proxy appointing James W. Bernau and Jan Green Bernau as proxy holders is solicited by the Board of Directors for use at the Annual Meeting of Stockholders on July 15, 2023 and at any adjournments or postponements thereof. |
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The undersigned shareholder of Willamette Valley Vineyards, lnc. hereby appoints James W. Bernau and Jan Green Bernau, and each of them, with power of substitution to each, to attend the Annual Meeting of Shareholders of said corporation to be held July 15, 2023, at 11 AM Pacific Time, at Willamette Valley Vineyards, and any adjournments or postponements thereof, and to vote the shares of the undersigned at such meeting with respect to the proposals, as indicated on the reverse side of this page, with all powers that the undersigned would have if acting in person; and with discretionary authority to act on such other matters as may properly come before said meeting or any adjournments or postponements thereof. |
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THE
SHARES REPRESENTED HEREBY SHALL BE VOTED SPECIFICALLY ON THE PROPOSALS LISTED ON THE REVERSE SIDE HEREOF AS THERE SPECIFIED. WHERE
NO SPECIFICATION IS MADE, SAID SHARES SHALL BE VOTED FOR THE PROPOSALS. |
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Continued and to be signed on reverse side |
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