WorldSpace(R) Partners with STMicroelectronics for European Satellite Digital Radio Chips
17 6월 2008 - 9:00PM
PR Newswire (US)
Aims to Produce a Complete System Solution to Propel Adoption of
Digital Satellite Radio Services in Europe and the Middle East
GENEVA and SILVER SPRING, Md., June 17 /PRNewswire-FirstCall/ --
STMicroelectronics (NYSE:STM), the market leader in technologies
for digital satellite radio(1), has recently signed an agreement
with WorldSpace(R) Satellite Radio (NASDAQ:WRSP), one of the world
leaders in satellite-based digital radio services, to develop,
manufacture and distribute chips for European Satellite Digital
Radio (ESDR) receivers planned for a WorldSpace pan-European and
Middle East service offering, starting with Italy in 2009. The
agreement between WorldSpace and ST is expected to lead to the
first fully integrated device for channel decoding in ESDR
receivers. Based on an open ETSI (European Telecommunications
Standards Institute) standard, the ESDR technology enables
WorldSpace to employ a hybrid satellite-terrestrial network, where
its satellites deliver broad geographical coverage at low cost,
while terrestrial transmitters improve reception quality in urban
and suburban areas. WorldSpace Satellite Radio's service offering
will include 40-50 channels of commercial-free music, news, sports,
talk and other personalized programming such as traffic, navigation
and music downloads directly from the satellite, to each of its
markets in Europe. The Company intends to launch its European
service, beginning with Italy, in 2009, followed shortly thereafter
by other major European and Middle East countries including
Germany, Switzerland, Bahrain and the United Arab Emirates.
Designed using state-of-the-art CMOS technology, the new ST channel
decoder device delivers high system integration and low current
consumption. The chip is being tailored to ensure optimal reception
in harsh conditions and to make maximum use of the available
frequency spectrum. In addition to the channel decoder, ST will
provide three additional chips for WorldSpace digital radio
receivers: a super-heterodyne RF tuner, a device for non-volatile
secure data storage and the automotive version of ST's Nomadik
application processor. This 'automotive grade' chipset will handle
the complete RF and base-band tasks, meeting the car industry's
stringent requirements for integration into OEM systems as well as
after-market radio receivers. These first ESDR satellite radio
receivers will be available through retail stores and other
aftermarket venues in the first half of 2009, followed shortly by
OEM versions. Fiat Group Automobiles was the first to sign a
distribution agreement with WorldSpace for both aftermarket and OEM
receivers for certain of its Fiat, Alfa Romeo and Lancia models
starting next year. "WorldSpace and STMicroelectronics have a
long-standing relationship and we are very pleased to continue that
relationship through this agreement," said Noah A. Samara, chairman
and chief executive officer, WorldSpace Satellite Radio. "This
agreement is another milestone on the path to providing a truly
unique satellite radio experience throughout Europe, beginning with
Italy. STMicroelectronics brings a long history of excellence in
satellite radio endeavors to the table and their experience with
the automotive qualification process and chip production should
help propel our success in Europe, the Middle East and potentially
other markets when we are ready to roll out." "We are pleased to
play a key role in the introduction of WorldSpace's digital
satellite radio service to European consumers," said Domenico
Rossi, Vice President of ST's Automotive Product Group. "This
important agreement marks twelve years for ST at the forefront of
digital radio technology. We were the first to fit a complete
digital satellite decoding circuit onto a single chip and have
developed considerable expertise in mastering the entire radio
receiver system from the RF to the baseband signal processing. Our
contribution to Worldspace's efforts in Europe draws on the success
of satellite digital radio in the U.S., where the majority of
receivers is powered by ST chips." "In 2007, STMicroelectronics
maintained their position as number one supplier of Infotainment
silicon with just over 11% market share worldwide," said Richard
Robinson at iSuppli, a market research firm. "The Company supplies
a wide range of automotive-grade silicon solutions and is the
dominant provider of Audio Amplifier and Satellite radio solutions
with 56% market share for audio amplifiers, and 76% market share
for Satellite radio." Data suggests the European market for
satellite radio is similar to that of the U.S. market where today,
there are approximately 18 million subscribers nationwide. European
countries targeted by WorldSpace (Italy, Germany, Switzerland,
Spain, UK, France, Turkey and Poland) represent a combined
population of approximately 420 million people and 180 million
automobiles. (1) iSuppli 2007 About WORLDSPACE(R) Satellite Radio
Based in the Washington, DC metropolitan area, WorldSpace, Inc.
(NASDAQ: WRSP) is the world's only global media and entertainment
company positioned to offer a satellite radio experience to
consumers in more than 130 countries with five billion people,
driving 300 million cars. The Company's two- satellite network
covers two-thirds of the earth's population with six beams. Each
beam is capable of delivering up to 80 channels of high quality
digital audio and multimedia programming directly to WORLDSPACE(R)
satellite radios anytime and virtually anywhere in its coverage
areas. WORLDSPACE is finalizing preparations to launch Europe's
first subscription-based mobile satellite radio and data service
beginning with Italy in 2009, and followed by other European and
Middle Eastern countries including Germany and the UAE. Upon
service launch, subscribers will have access to a wide range of
exclusive content available in national languages, including
commercial-free music as well as news, sports, talk and other
entertainment content (40-50 channels at service maturity).
WORLDSPACE also expects to offer unique data services including
real-time traffic information and navigation for automobile
commuters, weather forecasts, and personalized content such as
music downloads directly from the satellite. WORLDSPACE is a
pioneer of satellite-based digital radio services (DARS) and was
instrumental in the development of the technology infrastructure
used today by XM Satellite Radio. For more info, please visit
http://www.worldspace.com/ or http://www.worldspace-europe.com/
About STMicroelectronics STMicroelectronics is a global leader in
developing and delivering semiconductor solutions across the
spectrum of microelectronics applications. An unrivalled
combination of silicon and system expertise, manufacturing
strength, Intellectual Property (IP) portfolio and strategic
partners positions the Company at the forefront of System-on-Chip
(SoC) technology and its products play a key role in enabling
today's convergence markets. The Company's shares are traded on the
New York Stock Exchange, on Euronext Paris and on the Milan Stock
Exchange. In 2007, the Company's net revenues were $10 billion.
Further information on ST can be found at http://www.st.com/
WorldSpace - Forward-looking Statements This press release may
contain certain forward-looking statements within the meaning of
the Private Securities Litigation Reform Act of 1995. These
statements are based on management's current expectations or
beliefs about future events and financial, political and social
trends and assumptions it has made based on information currently
available to it. The Company cannot assure that any expectations,
forecasts or assumptions made by management in preparing these
forward-looking statements will prove accurate, or that any
projections will be realized. Such forward-looking statements may
be affected by inaccurate assumptions or by known or unknown risks
or uncertainties. Actual results may vary materially from those
expressed or implied by the statements herein. Forward-looking
statements contained herein speak only as of the date of this
release. The Company does not undertake any obligation to update or
revise publicly any forward-looking statements, whether to reflect
new information, future events or otherwise. DATASOURCE:
STMicroelectronics CONTACT: Michael Markowitz of
STMicroelectronics, +1-212-821-8959, Web site: http://www.st.com/
http://www.worldspace.com/ http://www.worldspace-europe.com/
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