Wish Unveils Early Holiday ‘Gift Guide’ Campaign as Festive Preparations Kick Off
11 10월 2023 - 10:00PM
ContextLogic Inc. (d/b/a/ Wish) (NASDAQ: WISH), one of the world’s
largest mobile ecommerce platforms, this week will begin rolling
out a new brand campaign to raise awareness of Wish as the ultimate
destination for holiday gifting.
The multi-channel, multi-market campaign
showcases a captivating array of quirky gadgets, entertaining
games, stylish fashion items, and delightful home decor products,
all available on Wish to add a touch of joy to your life.
From this week, the ads will begin appearing
across digital platforms, streaming services and radio in Wish’s
key markets, to tie in with the peak holiday planning and shopping
frenzy. They will also be carried across the Wish app, emails and
social media platforms. Visit here for a sneak peek of one of the
ads, which will run until the end of October.
Commenting on the campaign, Jackie Gulliver, VP
of Marketing at Wish, said, “Our customers are leading increasingly
busy lives and, with that, we’ve observed a noticeable trend of
holiday preparations beginning earlier. That's why we've unveiled
our gift guide recommendations ahead of schedule this year. We want
to assist our customers in staying ahead of the curve and snap up
some fantastic deals with time to spare.”
As part of the campaign, Wish will be
collaborating with a range of talented content creators to extend
the campaign’s reach.
Wish invites shoppers around the world to join
in and celebrate the joy of giving at wish.com.
Earlier this year, Wish introduced flat rate
shipping to customers in its major markets. The flat rate shipping
fee is applied to all eligible items1 over $10, at no additional
cost to merchants.
About Wish:Wish (ContextLogic
Inc. (d/b/a Wish) brings an affordable and entertaining shopping
experience to millions of consumers around the world. Since our
founding in San Francisco in 2010, we have become one of the
largest global ecommerce platforms, connecting millions of
value-conscious consumers to merchants all over the world. Wish
combines technology and data science capabilities and an innovative
discovery-based mobile shopping experience to create a
highly-visual, entertaining, and personalized shopping experience
for its users. For more information about the company or to
download the Wish mobile app, visit www.wish.com or
follow @Wish on Facebook, Instagram and TikTok or
@WishShopping on X (formerly Twitter) and YouTube.
Media Contact:Carys
Comerford-Green, Wishpress@wish.com
IR Contact: Ralph Fong,
Wishir@wish.com
Forward-Looking StatementsThis
news release contains forward-looking statements within the meaning
of the Safe Harbor provisions of the Private Securities Litigation
Reform Act of 1995. All statements other than statements of
historical fact could be deemed forward-looking, including, but not
limited to, statements regarding Wish's outlook; priorities;
strategic direction; range of products available; extent of
promotional campaign and discounts offered; applicability of flat
rate shipping; quotes by management; business operations; and
growth initiatives. In some cases, forward-looking statements can
be identified by terms such as “anticipates,” “believes,” “could,”
“estimates,” “expects,” “foresees,” “forecasts,” “guidance,”
“intends” “goals,” “may,” “might,” “outlook,” “plans,” “potential,”
“predicts,” “projects,” “seeks,” “should,” “targets,” “will,”
“would” or similar expressions and the negatives of those terms.
These forward-looking statements are subject to risks,
uncertainties, and assumptions. If the risks materialize or
assumptions prove incorrect, actual results could differ materially
from the results implied by these forward-looking statements. New
risks emerge from time to time. It is not possible for our
management to predict all risks, nor can we assess the impact of
all factors on our business or the extent to which any factor, or
combination of factors, may cause actual results to differ
materially from those contained in any forward-looking statements
we may make. Further information on these and additional risks that
could affect Wish’s results is included in its filings with the
Securities and Exchange Commission (“SEC”), including its most
recent Annual Report on Form 10-K and Quarterly Report on Form
10-Q, and future reports that Wish may file with the SEC from time
to time, which could cause actual results to vary from
expectations. Any forward-looking statement made by Wish in this
news release speaks only as of the day on which Wish makes it. Wish
assumes no obligation to, and does not currently intend to, update
any such forward-looking statements after the date of this
release.
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/ea0f15c6-c352-49c0-bfd4-9b823256bbca
________________1 Eligible products are those that are shipped
from merchants in China who use our A+ logistics network. All
non-eligible items will continue to incur their own, separate
shipping fees.
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