Vitacost Creates New "Mom" App
21 8월 2012 - 9:00PM
The mother who looks forward to parent-teacher conferences may be
looking for different health and grocery products than the mom who
dreads them, suggests a new "mommy blogger" app sponsored by
Vitacost.com, Inc. (Nasdaq:VITC), a leading online retailer of
health and wellness products. The app, written by editors of the
blog Momonomics.com, offers users a fun, lighthearted 10-question
personality quiz, entitled, "What Kind of Mom Are You?" Depending
on their answers, users are directed to different shopping
experiences—all featuring products sold at up to 50% off retail.
The Momonomics "What Kind of Mom Are You?" app can be downloaded
for free in the iTunes store.
Momonomics.com is a content and community-driven website which
Vitacost.com launched earlier this year as part of an innovative
marketing strategy to directly target one of its most important
demographic groups, mothers ages 25-55—providing them with a fun,
relaxing haven where they can unwind and interact. Content includes
blogs by mothers and quick, healthy, kid-friendly recipes written
by "Today Show" and "Dr. Oz" featured chef, Angela Shelf-Medearis,
author of "The Kitchen Diva's Diabetic Cookbook."
"Vitacost.com is proud to offer this fun app," stated David
Zucker, Ph.D., Chief Marketing Officer of Vitacost.com. "We hope
mothers—and even fathers—will enjoy both the quiz and the discounts
on healthy products their families will appreciate."
Vitacost.com sells nearly 40,000 items on its website,
discounted up to 50% off retail, including vitamins and
supplements, organic and gluten-free foods, baby care essentials,
pet products, sports nutrition and natural beauty and home care
products, with orders over $49 shipped for free. New products are
added every week.
About Vitacost.com, Inc.
Vitacost.com, Inc. (Nasdaq:VITC) is a leading online retailer of
health and wellness products, including dietary supplements such as
vitamins, minerals, herbs and other botanicals, amino acids and
metabolites, as well as cosmetics, organic body and personal care
products, pet products, sports nutrition and health foods.
Vitacost.com, Inc. sells these products directly to consumers
through its website, www.vitacost.com. Vitacost.com, Inc. strives
to offer its customers the broadest selection of healthy living
products, while providing superior customer service and timely and
accurate delivery.
CONTACT: Media/Press Contact:
ICR
Kellie Baldyga
Account Director
203.682.8325
kellie.baldyga@icrinc.com
Investor Contact:
Vitacost.com
Kathleen Reed
Director of Investor Relations
561.982.4180
Kathleen.reed@vitacost.com
Versatech (NASDAQ:VITC)
과거 데이터 주식 차트
부터 6월(6) 2024 으로 7월(7) 2024
Versatech (NASDAQ:VITC)
과거 데이터 주식 차트
부터 7월(7) 2023 으로 7월(7) 2024