Nevada Department of Transportation Signs Traffic.com to Expand Network of Digital Traffic Sensors in Las Vegas; New Network Wi
06 5월 2006 - 4:23AM
Business Wire
Traffic.com, Inc. (NASDAQ:TRFC), a leading provider of accurate,
real-time traffic information in the United States, today announced
the signing of an agreement with the Nevada Department of
Transportation (NDOT) that will allow the expansion of a network of
digital roadside traffic sensors along Las Vegas area expressways.
These new sensors and Traffic.com's other collection technologies
will supplement the data provided by public agencies through the
Freeway and Arterial System of Transportation (FAST) and provide
vital traffic information such as incident and accident reports,
vehicle speeds, congestion levels, and travel times to Las Vegas
drivers. With this expanded sensor network, millions of local
drivers will be able to personalize and save their daily commutes
or travel routes by visiting www.traffic.com. Additionally, users
can receive personalized traffic reports via the Company's my
traffic.com suite of traffic service options, which include phone,
Web, mobile and on-demand reports and alerts. These alerts deliver
free, real-time, customized traffic information to drivers - when,
where and as often as they need it. "Our state-of-the-art traffic
congestion information system will enable Las Vegas drivers to
receive the dependable and convenient traffic solutions they need
to manage the traffic they are facing each day," said David L.
Jannetta, president of Traffic.com. "By partnering with the Nevada
DOT and working with the participating agencies of FAST, we are
continuing to build upon a proven technology model that collects
real-time, lane-by-lane traffic speed and volume-usable traffic
information that can help ease growing congestion and fuel costs."
Traffic.com uses this sensor data to create and distribute reports
and incident/event information to Traffic.com's broadcast media
affiliates, commercial customers, and to the public through its Web
site at www.traffic.com. Traffic.com delivers this vital traffic
information to Las Vegas residents through its affiliation with
KTNV-TV Channel 13, an ABC station. According to the 2005 Urban
Mobility Report issued by the Texas Transportation Institute,
traffic congestion cost Las Vegas area drivers $380 million in
2003. The city was recently selected by the United States
Department of Transportation to participate in the Transportation
Technology Innovation and Demonstration (TTID) Program. Under this
legislation, Traffic.com is building and operating 27 integrated
systems of digital traffic information in major metropolitan areas
across the country for the provision of comprehensive, accurate,
and real-time traffic information. The expanded sensor system will
be installed at no cost to the state or local governments.
Traffic.com will pay for the construction, operational costs, and
ongoing maintenance of the sensors, and will also reinvest a
portion of the revenue to expand the system. The real-time,
lane-by-lane traffic speed and volume data collected by the new
sensors will be integrated with the data currently collected by
FAST to help improve work zone safety, crash responses, and highway
operations. Traffic.com is planning to deploy these sensors along
major expressways in the Las Vegas region, including the I-515,
I-215, and I-15. About Traffic.com Traffic.com(R) is a leading
provider of accurate, real-time traffic information in the United
States, based on the quality of its traffic data and the extent of
its geographic coverage. Traffic.com offers detailed traffic
information, including specific speeds, travel times and delay
times. A sophisticated traffic information management system allows
Traffic.com to process information in real-time and deliver
customized reports to large numbers of radio, television, Internet,
wireless and in-vehicle navigation system users. Traffic.com
provides traffic information for 40 of the largest metropolitan
areas in the United States, in such cities as Boston, Chicago,
Houston, Los Angeles, New York, Philadelphia, San Diego and San
Francisco. Traffic.com's data services customers include Microsoft,
The Weather Channel(R), Comcast, Motorola's VIAMOTO(TM) Solutions,
XM Satellite Radio and XM NavTraffic. Forward-Looking Statement
This press release includes forward-looking statements within the
meaning of the Private Securities Litigation Reform Act of 1995.
Because these statements apply to future events, they are subject
to risks and uncertainties that could cause actual results to
differ materially, including Traffic.com's history of operating
losses, risks associated with its recently expanded business model,
the substantial competition it faces, its ability to maintain
advertiser relationships and attract additional advertisers, its
dependency on government contracts, possible failure of its traffic
information management system, and failure to protect its
intellectual property or to defend against intellectual property
claims of others. These and other risks are described in greater
detail in Traffic.com's filings with the Securities and Exchange
Commission. Traffic.com may not actually achieve the goals or plans
described in its forward-looking statements, and investors should
not place undue reliance on these statements. Traffic.com disclaims
any intent or obligation to update any forward-looking statements
as a result of developments occurring after the date of this press
release. trfc-g The Traffic.com logo is a trademark and Traffic.com
is a registered trademark of Traffic.com, Inc. All other product or
service names or marks are the property of their respective owners.
(C) 2006 Traffic.com, Inc.
Traffic (NASDAQ:TRFC)
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