TRAK (MM)

Offers Free Online Integration with Aftermarket Providers LAKE SUCCESS, N.Y., Feb. 11 /PRNewswire-FirstCall/ -- DealerTrack Holdings, Inc. (NASDAQ:TRAK) today announced the creation of the DealerTrack Aftermarket Network. An industry first, the Aftermarket Network will provide real-time aftermarket contract rating and quote generation from participating providers of aftermarket products, including Life of the South, LoJack, Old Republic Insured Automotive Services Inc., Ultimate Warranty, Warrantech and others. The Aftermarket Network will enable dealers to access their aftermarket providers free of charge within DealerTrack. All categories of aftermarket products will be represented on the network, including extended service contracts; GAP, etch, credit life and disability insurance; and vehicle recovery systems. Since the Aftermarket Network will be fully integrated within the DealerTrack platform, both dealers and aftermarket providers will benefit from improved accuracy and elimination of duplicate data entry. Dealers will also benefit from fewer chargebacks for inaccurate or incorrect aftermarket contract information. Mark O'Neil, chairman and chief executive officer of DealerTrack, said, "We are excited to announce the launch of the DealerTrack Aftermarket Network, a pioneering step that enhances DealerTrack's position at the forefront of automotive retail technology solutions. Just as DealerTrack's industry-leading credit application processing product enables dealers to automate and accelerate the financing process, our Aftermarket Network will now bring similar efficiencies to the back end of the sales interaction. This network initiates a new arena of technology integration within the automotive retail industry." Prior to the Aftermarket Network, dealers had few options available to boost the efficiency of the F&I aftermarket sales process. Existing rate and product guides can be cumbersome to use, sometimes difficult to understand and are too often out of date. Their use often results in returned contracts, sometimes requiring recontracting or costly chargebacks. Currently, it is estimated that more than twenty percent of contracts require manual follow-up due to inaccurate or incomplete information. David Trinder, President of DealerTrack Aftermarket Services, Inc., said "With the Aftermarket Network, dealers can access 'live' information on available options for each vehicle and deal, and identify offerings that best meet customer needs and maximize dealer profitability. Using DealerTrack's eMenu(TM) to structure the presentation to the customer further enhances the process through a consistent sales approach with significant compliance benefits. The results are increased efficiency, time savings, greater accuracy and a decrease in chargebacks." For aftermarket providers, linking with DealerTrack creates the opportunity to further increase market penetration, reduce administrative costs and drive up customer satisfaction. About DealerTrack (http://www.dealertrack.com/) DealerTrack is a leading provider of on-demand software and data solutions for the automotive retail industry in the United States. DealerTrack utilizes the Internet to link automotive dealers with banks, finance companies, credit unions and other financing sources, and other service and information providers, such as the major credit reporting agencies. DealerTrack has established a network of active relationships with over 21,000 automotive dealers, including over 80% of all franchised dealers; more than 200 financing sources, including the 20 largest independent financing sources in the United States and nine captive financing sources; and a number of other service and information providers to the automotive retail industry. DealerTrack's credit application processing product enables dealers to automate and accelerate the indirect automotive financing process by increasing the speed of communications between these dealers and their financing sources. DealerTrack's integrated subscription-based software products and services enable automotive dealer customers to receive valuable consumer leads, compare various financing and leasing options and programs, sell insurance and other aftermarket products, document compliance with certain laws and execute financing contracts electronically. Safe Harbor for Forward-Looking and Cautionary Statements Certain statements in this press release are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements include the expected benefits of DealerTrack's new products for DealerTrack's customers. These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of DealerTrack to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements. Factors that might cause such a difference include: increased competitive pressure from other industry participants and the inability to execute any element of DealerTrack's business strategy, including selling additional products and services to existing and new customers; risks associated with DealerTrack's systems and networks, including security breaches and events beyond DealerTrack's control; the impact of the automotive retail industry on DealerTrack's business; the impact of Federal and state legislation on DealerTrack's business; DealerTrack's success in expanding its customer base and product and service offerings as well as in pursuing acquisitions and strategic alliances. Other factors which could materially affect such forward-looking statements can be found in DealerTrack's filings with the Securities and Exchange Commission, including the risk factors included in DealerTrack's Registration Statement on Form S-1 (File No. 333-126944). Investors, potential investors and other readers are urged to consider these factors carefully in evaluating the forward-looking statements and are cautioned not to place undue reliance on such forward-looking statements. The forward-looking statements made herein are only made as of the date of this press release and we undertake no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances. CONTACT: Liz Zale DealerTrack, Inc. (516) 734-3758 Jen Malloy RF/Binder Partners (212) 994-7542 First Call Analyst: FCMN Contact: jen.malloy@rfbinder.com DATASOURCE: DealerTrack Holdings, Inc. CONTACT: Liz Zale of DealerTrack, Inc., +1-516-734-3758, ; or Jen Malloy of RF/Binder Partners for DealerTrack Holdings, Inc., +1-212-994-7542, Web site: http://www.dealertrack.com/

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