TRAK (MM)

Also Announces Free Compliance Guide for Dealers Available at NADA 2006 LAKE SUCCESS, N.Y., Feb. 2 /PRNewswire-FirstCall/ -- DealerTrack, Inc. (NASDAQ:TRAK) today announced the launch of DealWatch(TM) and ExactID(TM), two new compliance tools that enable automotive dealers to securely store, manage and monitor deal activity. DealWatch is an integrated compliance solution that helps automotive dealers monitor the gathering and handling of sensitive customer information, credit bureau access, signature capture, and more. DealWatch also provides safeguards such as limited access to sensitive customer information, and automatically stores data safely to help comply with record retention rules. DealerTrack's ExactID works hand-in-hand with DealWatch, providing seamless access to identity verification and OFAC monitoring. DealerTrack also announced a new Compliance Guide, designed to assist dealers with assessing and improving their compliance with relevant regulations. This free guide, packed with informative modules that include easy-to-read explanations of regulations, case studies and how-to's for protecting dealerships, will be introduced at DealerTrack's booth (#2006) at the 2006 National Automobile Dealer Association Convention and Exposition, February 11-14 in Orlando, FL. It will also be made available to DealerTrack's 21,000 dealer customers free of charge. "Dealers are under increasing pressure to efficiently verify customer identity, safeguard customers' information against unauthorized access, and monitor compliance," said Vince Passione, President of DealerTrack, Inc. "We are pleased to provide leadership in addressing the challenges of compliance through these new innovative products and the recommendations contained in our Compliance Guide." David Swayne, General Sales Manager of Douglas Nissan Huntington Beach, is using DealWatch and ExactID to improve compliance practices within his dealership. "I was pleased to provide input on DealWatch and ExactID," said Swayne. "DealerTrack doesn't just talk about future products, but they actually take dealer input and deliver innovative solutions that help protect our dealerships and create profit in the process." DealWatch is integrated with other DealerTrack products, including DealerTrack's credit application data processing network, eMenu and eContracting. Using DealWatch within the DealerTrack platform makes data management and retrieval quick, accurate and easy. DealWatch encrypts customer information and stores sensitive data in a secure electronic filing cabinet - helping to avoid the liability that unsecured paperwork can pose. Customers can sign documents electronically, with auditable records created and stored automatically. ExactID checks the customer's name against the watch list maintained by the federal Office of Foreign Assets Control (OFAC) and flags potential matches onscreen for easy follow-up. ExactID also helps verify a customer's identity by comparing his/her information against various data sources, giving dealers a simple score that indicates the likelihood of a valid identity and reasons why a customer's identity might pose a problem. "One of the best ways to reduce risk is to handle every deal consistently," said Passione. "DealWatch helps every employee follow the same steps from deal initiation to close, which can help dealerships prevent missteps that could lead to litigation. ExactID provides an integrated way to perform essential verification practices within that process. Together with the new Compliance Guide, we are demonstrating our commitment to support automotive dealerships in this critical area, and we are looking forward to showing dealers these exciting new products today in their dealerships or at NADA." About DealerTrack (http://www.dealertrack.com/) DealerTrack is a leading provider of on-demand software and data solutions for the automotive retail industry in the United States. DealerTrack utilizes the Internet to link automotive dealers with banks, finance companies, credit unions and other financing sources, and other service and information providers, such as the major credit reporting agencies. DealerTrack has established a network of active relationships with over 21,000 automotive dealers, including over 80% of all franchised dealers; more than 200 financing sources, including the 20 largest independent financing sources in the United States and nine captive financing sources; and a number of other service and information providers to the automotive retail industry. DealerTrack's credit application processing product enables dealers to automate and accelerate the indirect automotive financing process by increasing the speed of communications between these dealers and their financing sources. DealerTrack's integrated subscription-based software products and services enable automotive dealer customers to receive valuable consumer leads, compare various financing and leasing options and programs, sell insurance and other aftermarket products, document compliance with certain laws and execute financing contracts electronically. Safe Harbor for Forward-Looking and Cautionary Statements Certain statements in this press release are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of DealerTrack to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements. The following important factors could affect future results: increased competitive pressure from other industry participants and the inability to execute any element of DealerTrack's business strategy, including selling additional products and services to existing customers, expanding DealerTrack's customer base and product and service offerings, and pursuing acquisitions and strategic alliances. Other factors which could materially affect such forward-looking statements can be found in DealerTrack's filings with the Securities and Exchange Commission, including the risk factors included therein. Investors, potential investors and other readers are urged to consider these factors carefully in evaluating the forward-looking statements and are cautioned not to place undue reliance on such forward- looking statements. The forward-looking statements made herein are only made as of the date of this press release and we undertake no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances. CONTACT: Liz Zale DealerTrack, Inc. (516) 734-3758 Jen Malloy RF|Binder Partners (212) 994-7542 First Call Analyst: FCMN Contact: Kevin.brown@rfbinder.com DATASOURCE: DealerTrack, Inc. CONTACT: Liz Zale of DealerTrack, Inc., +1-516-734-3758, or ; or Jen Malloy of RF|Binder Partners, +1-212-994-7542, or Web site: http://www.dealertrack.com/

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