NORTHFIELD, Ill., June 17, 2015 /PRNewswire/ -- The nation's
leading brand of cream cheese, Philadelphia, has enlisted the help of one
of America's favorite chefs to work to connect more kids with more
meals by supporting Share Our Strength's No Kid Hungry®
campaign. In an effort to help end childhood hunger in America,
where one in five children does not have consistent access to
adequate food, celebrity chef Art
Smith is raising awareness for No Kid Hungry by sharing one
of his favorite recipes using Philadelphia Cream Cheese.
Smith's famous Hummingbird Cake, one of his most requested,
highly-acclaimed desserts, highlights the delicious, wholesome
taste of Philadelphia Cream
Cheese in its delectable icing. Fans can find this recipe on the
brand's Facebook page or Twitter channel at @LoveMyPhilly. As
part of the brand's national partnership with No Kid Hungry and in
appreciation of the chef's support, Philadelphia Cream Cheese has made a
$150,000 donation to No Kid Hungry,
which is helping to end childhood hunger in America by connecting
kids to the healthy food they need, every day, through essential
nutrition programs such as school breakfast.
"At Kraft, we believe everyone deserves good food and beverages,
and we continue finding bigger ways to foster innovation and
sustainable solutions in the fight against hunger," said
Katie Peterson, Senior Brand Manager
for Philadelphia Cream
Cheese. "Our Philadelphia
Cream Cheese brand is helping make this belief a reality through
our commitment to No Kid Hungry and its programs that provide kids
with access to real, wholesome foods. We're also proud to
collaborate with a prominent chef like Art
Smith. Together we can make a difference by giving kids
access to the meals they need, especially breakfast."
"With generous support from partners like Philadelphia Cream Cheese, we can make
sure more kids are getting school breakfast, a crucial meal for
ensuring children have the energy and focus needed to make the most
of their school day," said Debbie
Shore, co-founder of Share Our Strength. "School breakfast
changes lives. Kids who start the day with breakfast perform better
academically and are more likely to graduate from high school,
which sets them up for future success."
Philadelphia Cream
Cheese has supported No Kid Hungry since 2013 and to date has
donated a total of $350,000 to the
organization. Since the campaign's launch, No Kid Hungry and its
partners have connected kids struggling with hunger with 345
million additional meals. For more information, please visit
CreamCheese.com or NoKidHungry.org.
ABOUT PHILADELPHIA CREAM
CHEESE
Philadelphia Cream
Cheese, a Kraft Foods Group brand, is America's number-one selling
cream cheese. Originally created 143 years ago in New York by dairyman William Lawrence, the brand was named
Philadelphia as the city at
the time was synonymous with high quality, as was the product. To
ensure the quality and delicious taste of its product,
Philadelphia Cream Cheese
always operates with high standards. Philadelphia Cream Cheese has a variety of
flavors and forms of cream cheese. The brand has also launched
Touch of Philadelphia Shredded Cheese. For more
information, visit www.creamcheese.com or
Facebook.com/PhiladelphiaCreamCheese.
ABOUT KRAFT FOODS GROUP
Kraft Foods Group, Inc. (NASDAQ: KRFT) is one of North America's largest consumer packaged food
and beverage companies, with annual revenues of more than
$18 billion. The company's
iconic brands include Kraft, Capri Sun, JELL-O, Kool-Aid,
Lunchables, Maxwell House, Oscar
Mayer, Philadelphia,
Planters and Velveeta. Kraft's 22,000 employees in
the U.S. and Canada have a passion
for making the foods and beverages people love. Kraft is a
member of the Standard & Poor's 500 and the NASDAQ-100
indices. For more information about Kraft, visit
www.kraftfoodsgroup.com and www.facebook.com/kraft. For
delicious recipes, tips and information on Kraft products, visit
www.kraftrecipes.com.
ABOUT NO KID HUNGRY
No child should go hungry in America, but 1 in 5 kids will face
hunger this year. Using proven, practical solutions, No Kid Hungry
is ending childhood hunger today by ensuring that kids start the
day with a nutritious breakfast and have healthy meals in the
summer. When we all work together, we can make sure kids get the
healthy food they need. No Kid Hungry is a campaign of national
anti-hunger organization Share Our Strength. Join us at
NoKidHungry.org.
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SOURCE Kraft Foods Group
