Business intelligence from Akerna (Nasdaq: KERN), a leading
compliance technology provider and developer of the cannabis
industry’s first seed-to-sale enterprise resource planning (ERP)
software technology (MJ Platform®) shows in the wake of many states
reopening, online cannabis orders and pickup as a fulfillment
method have started to decline.
“The number of delivery orders skyrocketed in March
and April, but in May we’re seeing a shift back towards in person
transactions. The average number of daily deliveries kept climbing
through April but appears to be trending downward in the last two
weeks, so we may have hit a peak,” said Aryeh Primus, vice
president of analytics, Akerna. “We continue to see that the
in-store interaction between consumer and budtender is key for
people purchasing cannabis, and delivery takes away that.”
Looking at the numbers relative to January 2020,
before anything was affected by COVID-19, March saw a 220% increase
in daily deliveries and that ballooned to 710% in April.
Beginning March 14, the number of in store purchases declined
steadily, in some cases dropping by over half, presumably due to
stay at home orders. Now that states are reopening, more people are
going back to dispensaries.
“When we saw the increase in alternate modes of fulfillment,
like delivery and curbside pickup, our initial thought was that
this might be a sustainable trend because of increased consumer
convenience,” said Primus. “There will likely be a long-term
increase, but the April bump doesn’t seem sustainable; at least
some of the shoppers want to return to in person
transactions. May deliveries are about five times what we saw
in January, but that’s a 50% reduction compared to the highs in
April.”
Business intelligence from Akerna also shows, year-over-year,
May 2019 to May 2020, recreational order sales are up 157% with an
average ticket size of $77.73. The 30 – 40 age group had the
strongest order sales growth at 103%. As the industry evolves to
meet customer needs, product pickup as a fulfillment method
increased 141% year-over-year, accounting for 16% of order sales
for 2020.
**The Numbers, Year-over-Year, April 2020 compared to April
2019:
Total cannabis sales increased 68%, with an average ticket size
of $123. Top categories:
- Concentrates increased 22%, accounting for 11% of total product
sales
- Cartridges / Pens increased 3%, accounting for 35% of total
product sales
- Infused Edibles decreased 18%, accounting for 9% of total
product sales
- Flower maintained, accounting for 43% of total product
sales
MJ Freeway is more than software as a service. Its flagship
solution, MJ Platform now includes Platform Insights. Now
operators, investors, and regulators can access the industry’s
largest, and most statistically-relevant database to drive
data-driven business decisions.
Platform Insights provides:
- The greatest statistical relevance across countries
- Normalized data (not farmed from various disparate POS
platforms)
- Full cannabis supply chain data
- Business insights founded in category management
methodology
Platform Insights can eliminate the guesswork and
provide answers to questions like:
- What is the gross margin return on inventory?
- What SKUs should be carried?
- How do basket adjacencies influence discounting and retention
strategies?
- What does a medical market look like a year or five years after
decriminalizing cannabis?
Click here for more information about Platform
Insights.
About Akerna
Akerna is a global regulatory compliance technology company.
Akerna’s service offerings include MJ Platform®, Leaf Data
Systems®, and solo sciences tech platform. Since its establishment
in 2010, Akerna has tracked more than $18 billion in cannabis
sales. Akerna is based in Denver. For more information, please
visit www.akerna.com and follow us on Twitter @AkernaCorp.
About The Akerna Flash Report
Flash Report is a look at buying trends in the cannabis market
as captured by Akerna’s MJ Freeway subsidiary. MJ Freeway provides
operators with MJ Platform, the industry-leading solution for
regulatory compliance technology, from seed-to-sale-to-self. Some
instances of the flash report may include business intelligence
derived from Akerna’s family of companies, including Ample
Organics, Leaf Data Systems, solo sciences, and Trellis.
**Data is derived from MJ Platform, the leading provider of
cannabis compliance software for the marijuana industry. Reporting
data is obtained from operators using Akerna’s MJ Platform
solutions. Increases are relative to the prior period. Additional
business intelligence data sources may include proprietary tools
used by Akerna’s family of companies.
Forward-Looking Statements
Certain statements made in this release are
“forward-looking statements” within the meaning of the “safe
harbor” provisions of the United States Private Securities
Litigation Reform Act of 1995. When used in this press release, the
words “estimates,” “projected,” “expects,” “anticipates,”
“forecasts,” “plans,” “intends,” “believes,” “seeks,” “may,”
“will,” “should,” “future,” “propose” and variations of these words
or similar expressions (or the negative versions of such words or
expressions) are intended to identify forward-looking statements.
Such forward-looking statements include but are not limited to
statements regarding sustained increases in demand for cannabis and
the ability of the MJ Platform team to help operators make
decisions through analytics and reporting. These forward-looking
statements are not guarantees of future performance, conditions or
results, and involve a number of significant known and unknown
risks, uncertainties, assumptions, and other important factors,
many of which are outside Akerna’s control, that could cause actual
results or outcomes to differ materially from those discussed in
the forward-looking statements. Important factors, among others
that may affect actual results or outcomes, include (i) Akerna’s
ability to maintain relationships with customers and suppliers and
retain its management and key employees, (ii) changes in applicable
laws or regulations, (iii) changes in the market place due to the
coronavirus pandemic or other market factors, (iv) and other risks
and uncertainties disclosed from time to time in Akerna’s filings
with the U.S. Securities and Exchange Commission, including those
under “Risk Factors” therein. You are cautioned not to place
undue reliance on forward-looking statements. All information
herein speaks only as of the date hereof, in the case of
information about Akerna, or the date of such information, in the
case of information from persons other than Akerna. Akerna
undertakes no duty to update or revise the information contained
herein. Forecasts and estimates regarding Akerna’s industry and end
markets are based on sources believed to be reliable; however,
there can be no assurance these forecasts and estimates will prove
accurate in whole or in part.
Akerna Media
RelationsD. Nikki Wheeler Nikki.Wheeler@Akerna.com
303-514-2012 |
Akerna Investor
Relations Jason Assad JAssad@akerna.com 678-570-6791 |
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/4c8174b8-c788-4206-bbc3-58c901316895
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