Filed by Brocade Communications Systems, Inc.
Pursuant to Rule 425 Under the Securities Act of 1933
And Deemed Filed pursuant to Rule 14a-12
Under the Securities Exchange Act of 1934
Subject Company: Foundry Networks, Inc.
Commission File: 000-26689
Brocade Communications Systems, Inc.
Transcript of Conference Call at 11:30 A.M. (Eastern Time) on September 17, 2008
CORPORATE PARTICIPANTS
Alex Lenke
Brocade Communications Systems, Inc IR
Mike Klayko
Brocade Communications Systems, Inc CEO
TJ Grewal
Brocade Communications Systems, Inc VIP, Business Development
Tom Buiocchi
Brocade Communications Systems, Inc. VP, Marketing
Richard Deranleau
Brocade Communications Systems Inc. CFO
CONFERENCE CALL PARTICIPANTS
Aaron Rakers
Wachovia Analyst
Doug Whitman
Whitman Capital Analyst
Kaushik Roy
Pacific Growth Analyst
Min Park
Goldman Sachs Analyst
Glenn Hanus
Needham Analyst
Derek Queen
Old Lane Analyst
Sam Wilson
JMP Securities Analyst
Alan Weckel
DellOro Group Analyst
Unni Narayanan
Primary Global Research Analyst
Jayson Noland
Robert W. Baird & Company, Inc. Analyst
Mark Moskowitz
JP Morgan Securities Analyst
PRESENTATION
Alex Lenke
- Brocade Communications Systems, Inc IR
Welcome to our Brocade Analyst Day. First of all, were very happy you could attend today,
especially given the tumultuous times. I want to quick run through our agenda. Im going to do a
two-minute intro here and talk about disclaimers. Were going to start with our CEO, Mike Klayko,
whos going to give you a state of the union and talk a bit about the Foundry acquisition and why
think it makes so much sense.
Well follow by TJ whos going to talk go into more detail since he was intimately involved in
that. Well follow up with Tom whos going to give you a lot of market research around Foundry and
what people and customers thought about the company, some very good things. Well have a quick
break. Richards going to go through the numbers, talk about the revenue synergies and our
assumptions and lay out our 2009 and 10 model.
Well have a Q&A and then therell be lunch provided next door. So, it should be a great day. A
quick cautionary statement, if you have any questions about risk factors, please refer to our 10-K
for the year ending October 27, the 10-Q for the last quarter was July 26 or our S-4 registration,
which was filed August 26.
And with that, Im going to introduce Mike.
Mike Klayko
- Brocade Communications Systems, Inc CEO
Thanks, Alex. Tumultuous times, havent heard that one yet. Im not exactly sure Id call it
that, Im not sure what to call it right now, the times were living in, but it surely is
interesting, Ill tell you that. Its interesting also from the standpoint of the number of
customers that continue to come to us in these tumultuous times and ask us for our assistance and
help. And were going to go through that today.
This is what I want to talk about first, break it down into three areas. First and foremost, lets
talk about Brocade, the core business at Brocade. The second thing well talk about is the Foundry
acquisition. Weve got a lot of input. Everybody wants to understand what does it mean. How are we
going to integrate it? How are we going to grow the business? What was our thought process and so
forth?
So, we got a pretty good size piece of the agenda dedicated to talking about this topic. And then
also, what are we going to do beyond that, what does it mean for the Company and what does it look
like for not only the rest of the year but 09 and 10. And so, were going to give you what we
believe the 09 as well as the 2010 plan looks like.
But first off, the core business. Regardless of whats going on right now in the financial world,
our fundamentals havent changed. Data hasnt stopped growing just because theres a lot of
tumultuous times right now in the financial industry. Data continues to grow. All the other
industries continue to grow there also. The growth drivers continue to remain in tact.
So, from the Brocade business it is still execute on the strategy that weve been communicating
over the last three or four years. The Foundry acquisition gives us an entirely new unique aspect
in competitiveness in a marketplace that customers have been asking us to, frankly, provide
products and services in this space. And so, its going to give us a lot of momentum in 2009, 10
and well beyond that.
And then finally, questions. Weve been answering a lot of questions in meetings weve been having
with investors and analysts and so forth. And so, were going to spend the management teams
going to come up at the end and were going to stay as long as you want, as we have in the past, to
answer all your questions.
And so in fact, one of the things we did, as youre preparing your questions and youre thinking
through those, weve already anticipated some. Because we went out and we polled many of you and we
said, what are you really interested, because we want to prepare the content of today to match what
youre really interested. And so, as you can see in your handouts here and on the webcast, weve
got the top 10 and so, were going to address these at the end.
So rest assured, these will get answered today. And then, you can start thinking of other questions
that you may have that you want to go ahead and ask that maybe arent here. So, here are the top 10
that weve got, some of them directly from word for word from you, some have been paraphrased
and grouped together. But this is the first group of questions and you can see the second group, I
call it basically the top 10 that were going to go ahead and address. So, those will get answered
today. Were going to kind of put them off at the end, so youll get a lot of data to come back.
And then, well answer any other questions you may have.
So, the core business we have. There are three things that we look at, the customer drivers, the
technology and the economic drivers. Let me start at the bottom and go up, the economic drivers
right now. Ive had an opportunity to talk to literally hundreds of customers all the time, in our
briefing centers, at events that we have as well as one on one. Everybodys focused on cost.
The bottom line is weve got data growing at an unbelievable rate, 50% to 100% in many instances of
the accounts. You dont have budgets growing that fast. You have network traffic growing and folks
are saying, what do I do? Everybodys trying to figure out the cost equation.
In the good times, products were bought. Now, what theyre really doing is people are doing
assessments and architectural implementations and saying, what do I actually have to do to go ahead
and drive cost out of the system to manage the data growth. And so, cost is probably one of the top
has always been in the top five, its moved up the stack right now. And so, cost is incredibly
important. You have to have a very clear value proposition and you have to be able to articulate to
the customer on why you can take cost out of his environment. And so, we do that, I think, very,
very well.
The technology drivers, Im going to focus only on one. Theres a lot of technology drivers right
now that are actually driving product demand for us and one is virtualization. We talk about
virtualization, you hear about it all the time, VMwares got a conference going on, you see lots of
announcements around that. A lot of other people in this space, Microsoft, a whole bunch of other
people around virtualization. Its just better utilization of current assets as well as taking cost
out. Youre eliminating some complexity, youre taking cost out of the system again.
But yet, were still its really early stages still. Weve been talking about virtualization for
many, many years but were still at the early stages, single-digit implementations and so forth.
Even if you double that over the next few years, you can see theres still a lot of expansion
available. And the best way to take advantage of virtualization is to share a storage environment.
Again, plays right into what we do very, very well.
And then customer drivers, all the regulations that exist in the world. As you know, weve
mentioned once before there are some 8,000 laws in the world, 8,000 laws around protection,
management and sharing of information. Every time we add a new compliance law, it increases the
need for information. Every time people add new security requirements, a new data center, on and on
and on, data continues to grow.
And [need for bytes] is created. It creates images, it moves instead of just small frames of
packet, it moves millions and millions of packets of information. Youve got to store it somewhere.
And so, lots of data is being created, its not stopping. In fact, its actually accelerating. And
so, those three drivers right now actually gives us even greater confidence that our core business
is in tact and the strategy we have there is spot on.
So as I mentioned before, were going to continue to execute against the strategy that we have. So,
this is around execution. I think we do a very good job in the execution area and were going to
continue to execute against the strategy. There is no change in that space.
We also focus on I think the reason I get asked why we win and from an innovation standpoint
thats a very, very important element. In the past, weve told you we have an innovation metric we
use in the Company. We want 60% to 80% of our revenue to come from products introduced in the last
six quarters. Thats kind of a metric that we use. Thats how we stay ahead of everybody in the
marketplace and how we stay fresh.
And the reason thats so critical is that at any one point in time, about two thirds of our
customers are going through some type of consolidation or re-architecture. So, its not a start at
the beginning of the year and end at the end of the year, its any point in time somebodys going
through that. So, you have to have the freshest product line in the market. And so, we believe that
innovation is one way to stay ahead of our competitors in this industry.
The roadmap we have is very aggressive, we want to stay one or one plus generation ahead of anyone
else in bringing products to the market, again, our differentiation. And we really do understand
how this technology is evolving into this new data center. This new data center implementation, you
can call it a lot of different things, people are trying to figure out how to architect a data
center for all the growth going on with the budgets that arent growing as fast as the data and the
network traffic is growing.
So, those are the four areas around our core business. And if you take a look at the strategy we
have and just look at the data center, we really do like to participate inside the data center.
Its the most complex area of most enterprises in terms of all the different connectivity options,
as well as the core business functions that exist inside the data center. We dont particularly
like going to the home markets and so forth, we like the complex areas of the marketplace.
And if you actually look at the multiple networks that exist inside the data center, theres a
server network, theres a storage network, theres a server-to-storage network, there are a variety
of different networks. And we believe that the applications and the data are really going to go
ahead and dictate what type of network you need to put in place.
Its not going to all be Fiber Channel or all Ethernet or iSCSI or FCOE. The application will say
what its going to go ahead and be and you have to make sure that you provide those technologies to
meet the application and the data needs. Thats what our belief is and thats how were developing
our strategy and our product set.
So, theres going to be multiple fabrics and protocols and so forth. The end user shouldnt care.
What they should really care about is how does this application from this person, to that data,
work? And whats the most optimal way, at the lowest cost to go in and provide that service? Thats
what we actually focus on. So, we look at the whole data center in its entirety.
Were [faster going to be] intelligent at a variety of different levels, not just in the network
which we participate in, but at the storage as well as the server environment. How you orchestrate
these together and let those work together is going to be a key differentiator.
In fact, our model is an enablement strategy with our partners because our partners, the IBMs,
EMCs, HPs and all the other OEM partners, the 23 different partners we have, as well as many of the
different software partners we have, have very different strategies. And what were doing is
enabling their strategy to be executed within the environment of the customers they participate in.
So, its not just one size fits all, its were going to really have an enablement strategy for
their technologies to go ahead and be the optimum performer. So, a very different view, because at
any one point in time a customer may like 80% of a product from one vendor and 20% from another but
yet want to take advantage of some of those features, well enable those to work together.
And then finally, around investment protection, this is not a rip-and-replace world, especially in
the data center. This is an implement and grow world. And so, thats what we do very, very well is
we allow not only current technologies but N-1 and N-2 technologies to go ahead and co-exist, so
you can get the maximum return from investment. Customers like that. They like the investment
protection story, so were going to continue down that strategy.
A little bit about the segments, as you know we mentioned in the past we have different segments.
The DCI segment is our core segment, our SAN business. Were heading into our seasonally strongest
quarters, Q4/Q1 is our strongest quarters. Product leadership, we have our DCX line is actually,
in terms of the percentage of our direct request, is actually ahead of where we thought it was
going to be. The take up rate in our DCX product line is actually ahead.
At this point in time at one point I think we told you, and if I get this wrong Richard will
correct me, I think it was going to be eight quarters for full adoption and were actually way
ahead of that at this point in time. I think were about 30% of our director products right now are
already DCX product lines. And so, the take up on the product line is exceeding our own internal
expectations.
So, we continue to go ahead and provide leadership products. A lot of talk in the industry around
FCoE and conversion enhanced Ethernet and so forth, and we have those capabilities. But yet, again,
having the technical capabilities and having the application to be ready to take advantage of
those, theyre a little out of sync. So, we have the product, but when the market and the
application is ready, we could actually bring those products to market.
Server connectivity, the second segment we have right now is going very well, again, exceeding some
of our own internal targets. And so, we have the Bladed products that go in the Bladed server
product lines are doing very well. And then frankly, the HBAs, many of you get a lot of questions
around host bus adapters. Were right within the plan where we said we were going to be.
Internally, we communicated that out that we
would have a major Tier 1 OEM quall this year. Weve actually had a couple of people in industries
that actually have said that we wont get qualled (qualified), frankly, and theyre willing to bet
their house. Now, I said Id take that bet. These will be qualled (qualified) by the end of the
year by our partners.
In the services space, its interesting, as customers are deploying technology, one of the things
thats happening is youll see is theyre waiting until very end when they need the technology. And
once they need the technology, they want it implemented immediately. And so, theres no longer the
staggering affect, which is actually having a positive affect on our services business, because
many times they dont have the people available to implement the technology.
And once they make a purchase, what they dont want to do is have it sit on the floor. They want to
implement it. And because of that, were actually getting a benefit in our services growth because
we have that skill set to help deploy that investment base made in that outfit.
And finally around file management, we have a brand new product in the offering about a file
management engine. Its still in the, Ill call it the early stages and the trials, and the
customers really like the product. Again, its not material to us yet, but we just want to report
that is going and meeting the expectations that our customers have asked for.
Okay, Im going to take a breath. Thats a little bit about the Brocade product line. Now, Im
going to switch a little bit to Foundry and the acquisition. We announced this on July 21st, as
many of you are aware. There are tremendous advantages to the customer base that were getting
not only did we anticipate, and youre going to hear a lot from the market research that we did but
also how this fits within our strategy.
But the customers that Ive talked to, the employees that Ive talked to are very, very excited
about this because of where it fits in the long-term strategy, and youll see that later. The
Foundry acquisition right now, we expect to be accretive in 09 and youll get the financial
details from Richard, as well as we expect this deal to close in Q4 08, even with all the
issues that you see in the marketplace.
When you look at the data center, again well go into a lot of detail here. But the picture goes
inside of the data center with all the various networks around fabric and so forth. And outside,
theres Service Provider Networks and Enterprise and Public Internet and Home Networks and so
forth. But you look at what some of the drivers are going on, youve got data traffic growing
these are industry numbers, 43% compound. And youve got I should say IP traffic, data growing
at about 61% compounded. Youve got customers right now that want things to be perfect, reliable,
installed, exceed expectations and so forth.
Youve got virtualization, you have different definitions of convergence. Convergence to many
people means one box says it all, other people mean one management system that you can then manage
multiple things says it all and so forth. Convergence in my mind means help me eliminate some of
the cost and complexity in my environment. And there are a lot of technologies and standards that
are evolving and so, you cant just do it the old way, you have to go ahead and be able to adopt
the new requirements and the new data center and so forth.
So, when you look at the combined companies and where they fit, if you actually take a look at it,
were not going to participate in the Home Marketplace because that element of complexity is not
existing for us where we actually can add significant value add with our services and some of our
high-end product sets.
But we have a very strong position in the data center. In fact, probably in the Global 2000, were
in well over 90% of the core data centers around the world. And then, you start adding in the Layer
4 through 7 and some of the Ethernet implementations in the data center. And then, you go outside
all the way in to the Public Networks and so forth.
So, we have a product portfolio that takes you from the Internet all the way in to your data
center. So very, very compelling offering that our customers have actually asked for. And its a
nice story because what were going to do is maintain some of the investments that theyve already
made, as well as make them more valuable.
So, the feedback Ive gotten so far, because its one of the questions I get asked a lot, is what
are your customers saying? What have your partners said right now, as well as Foundry employees and
the Brocade employees. And I will tell you, Ive talked to well over 100 customers personally at
this point in time, one on one. To a customer, I have not had a negative reaction, which is
incredibly positive from that standpoint.
Ive talked to every OEM partner and explained the strategy, what were doing, why were doing it.
I dont have any visceral reactions from our partners, in fact, no visceral reactions from the
partners. And so, very positive again. Ive met with the Foundry employees and explained what were
doing and why were doing it.
This is not around cost synergies, this is around growing revenue and going after new
opportunities. And so, we talk about all the new opportunities that are going to be available and
not only do we want them, but we want them to bring their best friend to the company and so forth.
Its incredibly positive again.
And then, we talked to our employees and its continuing down the strategy that we laid out three
plus years ago. And its just one more element of that strategy and so theyre very excited. So,
the four constituents are very excited. Obviously, the analysts and the investors and so forth,
youre going to be interested in the financials and so forth and what were going to go ahead and
be doing. But from a strategy standpoint, the feedback we have right now is overwhelmingly
positive. So, its very, very well accepted.
So for the balance of the day, I was just going to go very, very fast on Brocade and Foundry. For
the balance of the day, were going to go a little deeper now in Foundry. And so TJ, who is our
Vice President of Corporate Development, is going to talk a little bit about why, why now, whyd we
do Foundry, what was the thought process, how does it fit in the strategy. So, well go pretty deep
into that.
Toms going to go through some research in a little bit of a different manner, and if you guys have
read ahead, youve probably seen it. But the research is actually pre, at and then post when we had
the Foundry discussions. So, weve got three different views to either what did we think, did it
get validated and now what do customers really think. And so, three different independent views and
youll get a chance to take a look at that. And then, Richard will play out what the financials
look like. And not only were going to give you two years forward, not only 08 and 09, but
10.
So with that, were going to have TJ come up and hes going to probably hang on to the podium right
now. Do you need a hand here? Okay, with that Ill turn it over to TJ and Ill be back at the end
with Q&A.
TJ Grewal
- Brocade Communications Systems, Inc VIP, Business Development
Thanks, everyone. [Kim] didnt want me walking around, so [had to ask him] for crutches. So,
Im going to cover a couple of things here, but this is the general structure of what I wanted to
make sure everybody understood, right. Well talk a little bit about what led us down this path,
because it was a very well thought out event, right and it goes back a number of years. Well talk
about why Foundry and then where does this leave us from a strategy and footprint standpoint.
If theres four things you walk away from from my presentation, then these are the four things I
want to make sure that you all understand, which is first off, this is part of our ongoing
strategy, right. Were focused on growth and diversification. Were going to do it organically as
well as inorganically. Youve seen a mixture of different things that weve done in the past and
so, this is part of the game plan.
We see as Mike said, we focus on the data centers and we see a lot of change happening there.
And we believe that a lot of that change is actually playing to Foundry as well as Brocade
strengths, right? And so, Im going to go into a little bit of the technology reasons for that
statement and thatll make it a little bit clearer.
As a result of this transaction, we see a lot of opportunity to expand our relevance to our
existing customer base, right. And expanding relevance, which means expanding product sales into
additional areas and really just being a more important vendor to our customers, which are large
enterprises, and therefore we strengthen our seat at the table.
And then, with the addition of Foundry, we strongly believe weve positioned ourselves as a must
evaluate technology. So, theres a lot of talk about, well, this is a much bigger role than this
is, now youve entered a world in which our competitor, whom weve had for a number of years and
weve beaten them back in the storage world, is now the big dog to take on in the Ethernet space.
Well, they need a challenger. And what weve heard a lot from our customers where theyre looking
for a challenger, theyre looking for an alternative. And so, we believe we can play into that and
now we have the full [office space] to do that.
So, let me talk a little bit about what took us down this path. This is a picture that everybody in
the room who is familiar with Brocade and has attended past events will be familiar with, right.
This is the playbook that we put in place, Im not going to go into detail into each of these
individual six chapters here.
But when we do look at where are we thinking about from a growth perspective, we look at it from a
number of different dimensions in terms of products which are close to home versus products or
segments which are far from home, does it make sense and then how do we do it build
versus buy. And the little starbursts here just show you the recent transactions that weve done
over the last few years and where they will fit within that portfolio.
So, going back to strategy; Mike said that this is something that we had planned for quite a while.
Let me step back and finally go back to 2006. We had made three kind of core decisions there then
about where is Brocade going. The first was the McDATA acquisition. And really, that was about
securing the footprint. We were already penetrating into the McDATA footprint, but it was going to
follow its natural speed and time in order to get that done.
We believed that we had an opportunity to secure that even strong from an M&A perspective. And we
were then able to take that asset which wasnt performing very well, bring it in-house and we
returned to our operating model relatively quickly. And if you follow the market shares in our core
market, youve seen our market share position grow since then.
The second part was we saw some of these technological changes happening at the enterprise and we
realized that what we needed to do is have a presence on the edge of the server. And in our world,
that meant the HBAs. And it wasnt necessarily that we wanted to become an HBA player, its really
from a strategic standpoint we needed to gain footprint on the edge of the server so the network
can become application aware, right.
And once the network can become application aware, then theres greater value that you can provide
from a switching perspective and from a routing perspective. And thats really the primary driver
of why were in that business. And Mike mentioned the success that were having there already and
things to come later this year.
And then the last piece is we looked at wire speeds and we looked at where 10 gigs was coming and
what the adoption rate of it would be. And 10 gig Ethernet, Ethernet legacy that really is not a
challenger from a storage connect perspective, so we did in 2006 is decide to invest in our own
efforts around what Ill call as [Lossless] Ethernet.
And Ill explain a little bit more on the next couple of charts what I mean by Lossless, but the
point was we recognized that this change could be coming. And so back in 2006, we decided to take a
team, put them aside and we started to develop our own ASICs around Lossless Ethernet connectivity,
and then also get very involved from a standards perspective to help shape how that market would
evolve.
At the same time, we focused on a couple of other things as well. So first off was, from my
perspective, we always hear look, we need to be in bigger and faster growing markets. With the
McDATA transaction, we have basically secured our position within the storage connect world and
its a great business and its growing. And its going to continue to keep growing because of the
physics of data growth.
But we werent satisfied with growth that was going to be in the low teens, right, from a market
share perspective. And so, were always looking for areas where we can find more growth that fits,
that are economically reasonable, right, to go after. So, its not growth at all cost, its growth
within the right model.
The second point was really we were starting to hear customers talk about this concept of
convergence. And I almost want to put convergence in quotes because convergence does not
necessarily mean physical infrastructure all becomes one. Actually, that model is quite problematic
for a number of different reasons, because customers arent ready to really take on that type of a
risk profile from an infrastructure standpoint.
But convergence does mean that they start to become interested with how can we leverage
infrastructure more, how can we have services that flow more seamlessly from the storage network,
across the enterprise server-to-server connect network down to a user desktop, et cetera, or from
one data center to another data center. And admittedly, these were the leading-edge customers who
were starting to do this, but we do spend a lot of time with end users, do customer counsel forms
as well as they visit our sites, and this dialog was starting to happen. So, we paid very closed
attention to that.
And then at the same time, part of that dialog at the customer site was kind of enabled by what was
happening from a technology standpoint. And I kind of look at the VMware situation as the bit that
turned on with CIOs and data center operators, which was once they learned that they could get more
leverage out of their server infrastructure, they started to welcome a discussion which was, well,
what else can I do in my data center?
And so, there is a little bit of a refreshing kind of re-look at what data centers need to be. Part
of that is the whole VMware experiment, part of that is an issue with power and heat where people
are running out of capacity within the four walls that they already have. And they recognize that
the future needs to look different than what it looks like today. But how do I get to the future
without introducing risk? How do I get to the future by maintaining investment protection and
things like that? Because this is not a step that customers want to take, which is a Greenfield
type of a step.
This is a chart I like. Its not particularly the prettiest chart youll see in the deck, but I
like it because of the numbers, right. When we start to look outside and we look at other markets
that we ought to be in, on the far left hand side, you see the relative size of the SAN market,
which is rough and tough about $2 billion, which is kind of OEM revenue measurement, and growing
kind of in the low teens kind of range, right.
But if you look at the general Ethernet switching market, the GigE and the 10 gig switching market
are larger than the markets were in, the GigE market is substantially larger than were in, and
representing as good or better growth than the markets that were in. And so, we this is
obviously a thing we want to dig into a little bit deeper. So, we see this as an opportunity of
effectively, with the Foundry transaction, were effectively changing our TAM by order of
magnitude.
So, let me talk a little bit about technology because I want to make sure that we clarify a few
things. Because there are a lot of misperceptions or a lot of loose, in fact, talk about
technologies when it comes to the investor community. So, theres Ethernet, and Ill call Ethernet
a mature technology, right, its been around for decades. Everyone calls it Ethernet. Its about a
$20 billion TAM in Layer 2/3 switching in the 1 gig and the 10 gig market. And its going to
continued to be bought for a long, long time, right. But it is a Lossy (loses packets) network.
Thats its advantage. When networks werent very resilient, you needed a Lossy protocol in order
to have communications take place.
However, because of that fact, its not a very good network to use for storage purposes, especially
high-end storage and high-end application server-to-storage connect. iSCSI plays a little bit in
this world, but this is where iSCSI never really penetrates the core data center because you need
that certainty, that deterministic capability between the server and the storage to run
applications real time. Thats why Fibre Channel was invented, right.
So, mature technology, right, we helped invent it, about $2 billion TAM. Every Global 2000
enterprise has it in their data center. There is not a data center that does not have Fibre Channel
in it. And thats just because, when youre running core applications and youre trying to get
leverage out of your server farm and your storage farm, you need to share that across the network.
That network has to be a Fibre Channel network because you cant get that performance on any other
protocol. And its deterministic. Thats why Fibre Channel took off.
Then on the far right, we have this concept of a Lossless Ethernet. And I the reason why I want
to take a second on this is its got the word Ethernet in it. But the far right side of this page
does not equal equal the far left side of this page, right. Let me explain why.
This is emerging technology, right. You cant buy products in that market today. Theres a whole
bunch of demos and things like that that are happening, but you cant buy products that are in that
world today. Theres multiple names for it to make it even more confusing, right. Theres Converged
Enhanced Ethernet, thats Lossless Ethernet. Theres what one of our competitors calls Data Center
Ethernet, DCE, right. If this Lossless Ethernet is carrying Fibre Channels frames across it, then
its called Fibre Channel over Ethernet.
And so, I want to make sure that people understand that this Ethernet is a new world, right. I also
want to make sure people understand is the attributes of Lossless Ethernet are very, very similar
to the attributes of Fibre Channel, right. This is going back to that point I made earlier where we
feel confident that the technology path is playing more to legacy Brocade characteristics.
The elements that we had to invent to make Fibre Channel deterministic are the same elements that
make Ethernet Lossless, right. So, thats why we had a lot of confidence in building our own ASICs
in this world and building our own suite of products to serve a Lossless Ethernet world. So as I
said, we feel very well covered on the right hand side of this page.
And if we had a strong networking asset, we would feel very well covered across this landscape,
right, of technologies. And that was really part of the driver of why weve been thinking about the
demo Ethernet network, right. Its about being more relevant and having breadth of product for
those large enterprise customers.
So, now Im going to a little bit about customers. When a customer says next-gen data center, they
dont boil that down to just mean next-gen network, right. A data center has many different assets
in it and they actually spend more dollars on assets other than the network than they spend on the
network itself. So, this showing up as a next-gen network is not going to create a next-gen data
center, right. You need collaboration from a server perspective, you need collaboration from a
storage perspective.
Those folks happen to be our partners, right. So, going back to what Mike was saying earlier, we
have built a strong base and history of working with our partners and then working with them to
help them deliver their particular positioning on what a next-gen network is, right. Each one of
our partners has a slightly different, right, definition of what a next-gen data center looks like.
And honestly, they have more input over what that next-gen data center looks like than a
tremendously large networking vendor who happens to also be in San Jose, right.
End customers, they want evolution. As I said before, right, theyre not ready for revolution.
Theyre not ready to move to an entirely new model, move to an entirely new infrastructure and
believe that its going to work. What they want to do is they want to take existing infrastructure
and be lead down a path which leads them to a new model. But they want to go down that path in a
very risk-managed way, right. Its about risk first, its about cost second, right? Thats just how
enterprise data centers are operated.
And the last piece is, going back to the comment I made earlier about what is convergence, what
customers want first is convergence from a management perspective, not convergence from a physical
infrastructure perspective, right. Because physical infrastructure convergence equals
rip-and-replace. And customers dont rip-and-replace, right. Theyre not going to take a server
farm that theyve been investing in and now propose to rip that out and invest in a new server
farm, right, because it provides them some additional service, they want to leverage that
investment over. The easiest way to do that is from a software perspective.
So why? As I said before, it gets us into a much larger market, right. It kind of bolsters our
footprint, right. Weve been talking about where data centers are going. When we did our
re-branding effort a number of years ago, we learned that customers recognize the Brocade brand.
Whether the product says EMC or IBM or HP on it, right, they value the fact that Brocade-badged
people come in and help them think about what their architecture is going to look like. So, we
recognized that we had a privilege, right, to help influence what that was going to look like. With
this transaction, we feel like we have a broader portfolio of goods to deliver to them, right.
And all of this is consistent with our strategy that we have had from a Company perspective, right.
Were still focused on data center, thats where the most complex problems sit, thats where the
best business model segments sit as well. But were agnostic to protocol, were agnostic to
technology, right. Our point is focus on what the end users are trying to achieve and well build
the right piece behind that.
We believe now we have a lot more ability to drive this next-gen data center conversation with our
partners, right, and with our partners at end users and at end users by ourselves, right. It now
opens up additional opportunities which we could pursue, right, whether those are also within the
same data center or whether they are adjacent to that data center, right. And were still going to
use a mixture of organic efforts, so the HBA build, right, thats we built it up from scratch
internally, or well use inorganic efforts to do things as well.
So, why Foundry? So, this is not a market-sized picture per se, but this is kind of the Layer 2/3 or
the general networking world. And we really focused in on Layer 2/3 switching, it was closest to
home to where we sit in our where were relevant from a data center perspective. And the big red
circle is kind of where we started our analysis of who we wanted to look at and then we looked at
the circles that are within that as well, right.
We began this process over a year ago, so we started in August of 2007. Internally, it was a
typical build versus buy approach, right. We had separate teams working on different aspects of
this to map out where we could get to. We considered all the players of all sizes.
So, going back to that chart I had earlier, and there were even some names that arent in that
chart because they are really small start ups that are trying to get off the ground, we looked at
looking at small private companies because they might have a strong technology base, we looked at
obviously Foundry, we looked at other of their competitors as well as we went through this process.
So, it was pretty intense and comprehensive.
The criteria we have is pretty straightforward. We need to make sure that the asset has the right
intellectual property, right, theyve got the right people and the expertise. Theyve got a track
record of building strong products, right, its not spiky, so its not they have a great product
one year and then they do nothing for two years. Theyre relevant from a go-to-market standpoint.
And that from an economic standpoint, I know depending on the size of the transaction, but as
the size of the transaction was larger in terms of the different assets we looked at, we knew that
we had to consider what the economic model looked like and how quickly wed get to accretion and
how quickly wed get back to the model that we want to have for the company.
So, why Foundry? So, clear product leadership around Layer 2/Layer 3. If you talk to customers who
buy Foundry gear, they will say that they are their technology innovator in that space right. And
thats really where theyve carved out their niche. Its been consistent, it hasnt been spiky.
Theyve had consistent success on product on product in terms of market penetration.
The scale of business is very interesting but I think whats more interesting is theyve been
growing, right. And theyve been doing that because of the product leadership that theyve been
able to establish and really demonstrate that with customers. They have a fantastic operating
model. Some of the operating metrics were actually better than Brocades operating metrics, so that
made things easier.
And from a cultural perspective, the two companies actually were founded at about the same time and
were very close to one another physically. And the culture inside the buildings is very similar,
right. Its a very product and technology driven organization. Here in San Jose, everybody talks
about technology and products first and then everything else sort of follows from there. And so
from that standpoint, it made that part of this transaction easier.
But it also came with a couple of other extra things which we werent necessarily looking for when
we were doing diligence. But they came along with this asset and were very happy that theyre
there. First is additional business diversity. The service provider segment, Foundrys been able to
demonstrate growth in that market and build products that are relevant there. Thats fantastic and
we want to leverage that.
And at the same time, theres a lot of synergy opportunities that are just kind of the fit between
the relative areas of strength that Brocade has versus the relative areas of strength that Foundry
has. And so, on this chart were just high level. There are a number of different aspects where we
see growth opportunities from the resulting company, right.
And it comes down to a couple of things which is we have certain relationships, Brocade, with OEM
partners. And those OEM partners are relevant in the sale and consumption of Ethernet switching
gear, right. We are absolutely looking at the opportunity there in terms of how much that could
grow above and beyond even what the Foundry plan was for next year and beyond.
Foundry has a very strong Federal presence. Brocade is reasonably strong in Federal, but we always
felt like we could be doing more in that segment. And Foundry has invested in that segment for
many, many years and so, we wanted to take advantage of that.
From a geographic standpoint, its sort of we were both kind of lopsided to some degree.
Together, were more balanced and we have a lot more geographic opportunities from a balancing
standpoint. And then, number four here is major accounts. As we said before, every Global 2000
customer has Fibre Channel, weve got 80% of the installed base around Fibre Channel ports. That
means were effectively in all of those, we have a relationship there. We have an opportunity to
introduce Foundry into those accounts. And Foundry has been in some of those accounts and theyve
gone through those bake off tests and its a very technically strong product, right.
So, where does this leave us now? So, this is the part of the announcement material that we have,
but youre taking two leaders in separate yet adjacent spaces, so it would not be uncommon to walk
into a data center and see both of our brand names on infrastructure thats sitting there, right.
And thats because we win because both companies have focused on product innovation and kind of
lead the charge on products and win customers that way versus try to win customers from the
marketing perspective. Were very strong in terms of being in the market at the right time with
current products.
Technology bases are covered, right, so same chart as before, but as a result, right, were
covering all three bets here. If you look at us side-by-side and then combined, weve already
talked about larger accounts, weve talked about having a broader technology footprint.
From a customer footprint standpoint, even though customers are still they buy storage
separately, they buy Ether net separately, thats not going to necessarily change in the future and
were not going to force the change upon people. Were still going to have focused businesses that
are focused on individual markets, but from a brand perspective we are more relevant to large
buyers today than we were even a few months ago, but we were very relevant even then from a storage
perspective.
We have strong strength in a number of different verticals and youll see the word Financial there,
all I can tell you is even amongst all of this tumultuous events that are taking place, many of
those are our customers and weve seen even the results of some transactions that have happened
earlier this year and its led to more infrastructure investment because you cant do integration
unless youre driving to the next level of leverage on physical assets and that usually means
youre investing in networking infrastructure to help you get there. And from a channels and
geography standpoint, its a nice step between the two companies.
From a strategic standpoint, where does this position us? So, from a if you break the world, as
the diagram sort of depicts as the two sides of the server, theres only one other vendor who can
play both sides of the server now, right. And we feel by doing this transaction that we can be that
challenger because you cant talk next-generation data center without addressing the problem of how
youre going to connect to storage. And connecting to storage is not a simple fact of just
connecting to another server.
The types of services, the types of software, the type of management that you need on those cables
that go between the server to the storage are the types of problem that none of those vendors on
the bottom left-hand, right box here, have any concept of how to solve, right. Its just not what
theyve done in the past, they wont be able to learn it quickly, right.
And so from that standpoint we feel very strong from a positioning standpoint, but we feel even
more confident given the very top of that picture which is those players at the top, those are the
ones that we have long standing relationships with and weve built a history of working with them
on their individual and respective strategies and we dont compete with them, right. We heard some
announcements regarding one our competitor this week, theres also rumors about markets that
theyre going to be getting into next year which are competitive to the players up top and we think
that that helps play to our positioning as well.
So in closing, these are the same four points that I started off with, but I think I want to
make sure that everybody understands, from a management perspective, we really spend time and
effort to think about growth and diversification, right and we are focused on the data center, so
were not going to go off and do random things, from that standpoint. But we really look for
opportunities where we can deliver similar types of value that fit within the economic model and is
relevant to the customer and plays on our competitive advantages, right, which is technology,
right, thats at the heart of what it is that both we do and Foundry does and as a result what the
new company does.
And as I said before, I think this positions us quite uniquely in the market. Weve seen a lot of
interest from end customers that theyre looking for an alternative and one thing you can always
rely on a customer to do is in any transaction that theyre considering, theyre going to look at
two vendors. Its just part of the process.
So you might argue that, well, Brocade doesnt quite have the go-to-market scale that a Cisco has,
but Ill argue back saying end-customers, if they believe that there is a brand which they need to
look at, they will pull you in. And so, the right technology footprint and the right product
positioning pulls you into selling situations rather than having to have sales people go and turn
rocks and find those selling situations. So, from that standpoint, we feel pretty bullish.
Okay, with that, Im going to hand it over to Tom. Tom is going to talk about some of the research
we did pre and post-transaction. Thank you.
Tom Buiocchi
- Brocade Communications Systems, Inc. VP, Marketing
Thanks, Teej (TJ). And again, welcome everybody. A lot of familiar faces in the room, there
are a lot of new faces which is great. I think those of you who have been covering the Ethernet and
networking space over time and following those companies are going to get hopefully a good
education on Brocade as well as a good education on our strategy going forward.
So hopefully, as youve heard from Mike and TJ, and youve read our some of our filings and so
forth, you can understand that weve been thinking about this for quite some time. There has been a
lot of we like as an executive team, to do a lot of scenario planning. We go through a lot of
scenarios and argue the different merits of different strategic moves and so forth. And while a
move like this requires significant amount of strategic thought, intuition and vision, I think
anybody here who has followed Brocade over the last several years knows that were not going to go
write a check for $3 billion unless weve done our homework and were really, really sure of what
were getting into to.
So, what Id like to talk about today is some of that homework. What made us comfortable, what made
us confident, what educated us on a market that we didnt know that much about going into? What let
us affirm or revoke some of our assumptions that we made going into this. And that homework was
constituted by a series of, as Mike mentioned, a series of three custom market research studies
that we began and embarked on back in the April time frame.
So, what I would like to do for the next 20 minutes or so before the break, is to walk you through
these three studies that we did. And there were three customer studies that we chartered so we
could better understand different aspects going into the transaction, help us get comfortable and
help us affirm some of our assumptions going into that, okay.
So, this is obviously a very cliff-notes version of observations and insights. We have a couple
inches thick of charts and graphs and tables and cross tabs and so forth. And obviously, we dont
have the time to go through all of that today, but I will also say that youll get the highlights
but there are a couple of little tidbits we picked up in this research that were probably going to
keep close to our vests for our own internal playbook going forward that Id rather not have
webcast today, publicly.
But let me walk through each of these three with you, give you a couple of the top line insights
that we got and take you into the break here. So, the three studies, the first study that we did
was a Foundry brand assessment, Ill talk about that in a few minutes. The second study that we did
in line with some of TJs thinking and discussion was, whats going on in the next-generation data
center, whats really happening there and how are people thinking about that?
And the third study, which is still ongoing but Im going to present some work and process results
today, is post-announcement what is the sentiment among customers and partners and what are they
saying in terms of how the new Brocade should be positioned and what our competitive strengths and
advantages are going into that.
So, the first study was conducted in the April through June time frame, so now were three or four
months before the announcement, were doing our homework. If you read the S-4 you understand we
were in the conversations at that point in time and were trying to get an understanding and our
arms around who is Foundry, how are they perceived, what are their relative strengths and
weaknesses, vis-a-vis how customers think about them?
How do they associate with the brand and are there any potential opportunities because as we assess
Foundry, were going to assess their competition in the market place as well, so different
perceptual mappings about where the opportunities may be and where relative strengths and
weaknesses are.
So, we interviewed 379 Ethernet decision makers, interestingly enough 28% of them were Foundry
customers and 72% identified themselves as customers of the other vendors in the market place, as
you might imagine. And they were all companies greater than $500 million in revenue. And again,
that was conducted sort of just in the April through June time frame.
So, Ill walk through five top-level observations that we got during that announcement. First one,
and many of you are going to say, ah ha, this is not an earth shaker, right, many of you know this
already if you follow the space, the Foundry brand was currently number three in terms of either
awareness or unaided and aided awareness behind Cisco and Juniper. Others dropped off very quickly.
Not earth shattering by any means but a good base line for us, kind of affirmed our expectations as
well. The results were consistent across medium and large companies as very, very similar. We did
the tests for unaided where you dont give the companies name and then aided where you give the
companies names and ask them to rank those vendors.
And the good news was there was sort of a gold medal, silver medal, bronze medal and no one else
got a medal because the fourth place challenger here, if you will, was more than 2x behind Foundry
for the third spot. So, we got kind of a ranking there of how enterprise customers perceive the
relative awareness, if you will, of the networking vendors.
The second one, which played very strongly into some of the conclusions and assumptions were going
to make in our financial assessment later on with Richard, was that Foundry customers rated the
company exceptionally high and had a high degree of loyalty, there were no apparent feedback points
that were could be considered negative from a product or support standpoint. Bottom line was,
great product, great support, Im glad I chose them, Im sticking with them.
The company basically was held in very, very high regard and the words that were most often used,
youll see them in the third and fourth bullets, are innovator, best value, easy to use products,
are concerned about reducing my costs and complexity. If we did a kind of an image map in terms
of other terms as well, intelligent, innovative, smart, cutting edge and approachable, which
indicated if the customer tried Foundry, they typically liked Foundry and were going to stick with
Foundry.
And what youre going to see later on is the major assumption we made going into the acquisition,
that were not going to loose customer base or revenue base as a result of this acquisition and
this is one of the research points that made us comfortable and confident was the fact that these
customers have tried Foundry, theyve had 12 years to look at other vendors, theyve made the
decision for technological and support reasons predominantly and felt very, very good about their
experience with the Foundry brand once they had tried it.
Now, the fifth bullet down there, the biggest gaps, and Im going to talk about the Foundry
non-customers in a minute, the biggest gaps were company awareness. My boss doesnt really know who
Foundry is, right, thats one big gap, right, in terms of broader market acceptance and broader
market reach. Strong brand reputation, education and training services, a global presence,
Foundrys concentrated in the United States predominantly with their revenue and this is an
international survey, range of products and comprehensive consulting services.
And I ask that you keep that in mind as well because for those of you who dont understand Brocade,
these are some of our strengths in the data center and as we go forward and talk about some of the
synergies we saw, we saw a lot of possible synergies in terms of offsetting some of that perception
gap that the Foundry customer had. So, a very, very positive experience if youre a Foundry
customer. Very loyal, liked their products, liked the support.
And its a tale of two perceptions though. Now, the good news about that previous slide is that we
believe that Foundry customers are going to remain Foundry customers and there will be no attrition
from that customer base going forward, or insignificant, if you will, but that only represents a
small market share percentage of the overall market, as you know.
The great majority of the market are non-Foundry customers and so we had to poll them and look at
their perceptions as well and interestingly, they didnt just give Foundry the benefit of the
doubt, right, they didnt look at Foundry in those terms and if you looked at the Foundry customer
perception versus the Foundry non-customer perceptions, it was like we were talking about two very
different companies.
And by and large, the non-Foundry customers, it wasnt that they tried Foundry and didnt like it,
the great majority of them had never tried Foundry products, right. Either they had never been
called on by Foundry and Foundry has a very focused go-to-market strategy, or has had a very
focused go-to-market strategy, they hadnt tried the Foundry products first hand and they had no
first hand experience with their brand.
So, if you looked at the scores between the Foundry customers and the Foundry non-customers or
customers of our other competitors, there was a wide gap. And this led us to a couple of
conclusions, the first conclusion was you got kind of the tried it, liked it syndrome, with Foundry
customers and youve got the havent tried it, I dont think Im going to like it syndrome among
Foundry non-customers.
They havent had the firsthand brand experience, they havent tried the support, they havent tried
the product and I kind of likened it to every time Im trying to get my kids to try a new food
they look at it and say, I dont want to try that, Dad, I dont want to try that, Dad. And after
a period of time, they try it and they say, Hmm, this isnt so bad, right, its a
try-till-you-like-it syndrome, its the Mikey likes Life cereal syndrome.
And this is a very important dynamic, both for our assessment of the downside risk of revenue and
customer attrition going into the deal as well as the opportunity for the upside potential going
in, as TJ talked about. So, very important aspect that will probably determine some of our moves
going forward after the conclusion of the deal.
So, observation number four, again, not rocket science but nobodys perfect. It turns out that
current market leaders have vulnerabilities and if you look at how they were scored the weakest, in
many ways what the opportunities might be in the market place today, the leading vendors in the
market received lowest scores for attributes of they value my business, they offer the best
value for my investment, as they strive to reduce my costs and they strive to reduce my
complexities, common theme in there right? Its not about the customer. Its about the vendor,
right? And that is, by and large, the factor that came back to us in terms of current customers of
these leaders and how they perceive their relationship with their current vendor.
Big opportunity there we believe as well. And interestingly, over half of the leading vendors
customers respondents said that their vendor, their current vendor, who are the leaders in the
marketplace today, failed to deliver on the promises of the best product, the products that are the
best value and the flexibility to use multiple vendors, right. So, they were kind of stuck in a one
vendor environment without a lot of choice.
And again, a common theme here that we can play potentially into our marketing messages, company
positioning and practical plans going forward. If you look at some of the market research data,
interestingly enough, the leaders in the marketplace today have about a 70%, 74% market share in
terms of Layer 2, Layer 3 switching from a dollar standpoint. But they have a lot of 55%, 54%, 55%
market share from a port standpoint.
Ill put it to you in different terms, 45% of the ports consumed in these target markets arent
Cisco ports, okay. So, customers are looking for an alternative. There is a significant volume of
that alternative out there in the marketplace today. And there seems to be some opportunities to
position ourselves in an area where high performance, best value, reducing cost and complexity.
Things that Brocade and Foundry both have been good at, could contribute to an overall value
proposition there. So, another interesting point I think many of you who follow this space are
probably aware of this as well.
And in one of the most interesting questions that we had in this survey, we asked about bakeoff
scenario. Who would you consider for your next-generation Ethernet switching technology? And we
looked at different combinations of companies. And, son-of-a-gun, again you get as the gold medal,
silver medal and bronze medal standings, everybody is going to consider Cisco. And it became very
clear, under no scenario, will the customer, by and large, not consider Cisco for that, right.
The first most likely bakeoff combatants was Cisco/Juniper, right. And just a little further behind
was Cisco/Foundry as the combination. We looked at all combinations. Every vendor TJ talked about,
we would do every possible combination. Those three combinations were the only relevant ones. There
was a very close grouping between the silver medal and the bronze medal. All vendors fell off very,
very rapidly. In fact, the
fourth place vendor was more than three times behind Foundry in this particular bakeoff. And the
results were consistent across the medium and large companies.
So, for the point that TJ made before, where enterprise are going to look at two different
technology vendors for their networking choices, it became very clear to us that getting the bronze
medal wasnt good enough. You got to find a way to get to the silver medal. Hold that thought until
I get to some of the future our research that was done.
So, we finish this chart with a survey in late May. We got the results back in early June and some
of the key insights, just reiterating, right. Foundry, we believe, is a classic underrepresented
brand. Their technical merits very strong, their customers feedback and loyalty very strong, but
wed like to get more people to try it, right. We believe, concluding this research, that the risk
of customer and revenue attrition following a potential acquisition was very minimal. And so,
thats played into some of our functions going forward from a financial basis, right.
In order to grow more rapidly, in order to get some of those synergies, as TJ talked about them,
above and beyond just the formation of the two companies, more people have to try the Foundry thing
because once they try it, they typically like it. And once they like it, they typically stick with
it. The position of a leading, broad range alternative which has certain attributes of product
leadership, performance leadership, kind of approachability and the ability to respond from a
customer perspective on cost and complexity issues, we believe that positions open in the
marketplace today.
And several finally, several of the Brocade strengths that we have been known for in our own
world of the data center thus far. Very good product, very strong brand regardless of whose name is
on the switch, everybody knows its Brocade. Excellent education and training, our recently very,
very strong global services organization and international presence are attributes which we believe
can offset some of the attributes that we heard back in that gap between Foundry customers and
Foundry non customers. So, a couple of ah-has out of that, again, a lot of data, we picked a few
points here that were relevant for us in terms of how we got more comfortable.
So, now we go to Study number 2 and Study number 2 is less about vendors, although I have some data
here, and more about what is going on in this next-generation data center. This is a very important
Study we probably would have done regardless of the Foundry transaction. We did it in the May
through July timeframe, so now were two months or 30 to 60 days ahead of our announcement.
And the questions we asked them, among others are what is your concept of the next-generation data
center? How do you define it? What are the implications and opportunities for your infrastructure
and where youre going as a company? And how do you assess the different vendors influence on your
strategy going forward for next-generation data center?
And this is a very interesting sample because we only went to Cisco customers, right. We
interviewed 503 Cisco customers. About 100 of them were CIOs. About 200 of them were architects and
about 200 of them were operations managers. And they were in larger companies in the enterprise,
Fortune 1000, revenues greater than $1.5 billion. And again, the 60-day period of May through July
was when we conducted this survey. So again, a couple of tidbits out of this one.
Everybodys talking about a next-generation data center. They may have different words for it, data
center of the future, data center dot next, all kinds of different terminology. But, when it came
down to defining what that meant from a day-to-day standpoint, two words came out. Consolidation
and virtualization, consolidation and virtualization. Because we have an abstract concept
next-generation data center, whats it mean pragmatically to how Im spending money? Consolidation
projects and virtualization projects, right.
And some interesting responses, though as you looked at the CIO community or subset versus the
architects and operations managers. So, first of all, over 70% of the respondents said they were
currently involved in consolidation and/or virtualization projects. With another 15% to 18% saying
its coming soon, Im just getting the project money ready. So, essentially, everybodys doing it.
Theres something going on here in every major data center that we surveyed.
Interestingly, the CIOs and the architects and op managers differed in terms of what priorities of
problems they were trying to solve. The CIOs interestingly enough didnt list cost control as their
first need for this next-generation data center. They listed things like maximizing my assets and
resources, improving my SLAs to the business, business enablement kind of thing. Cost was
important, of course, but it wasnt one of the top two.
Architects and operations managers, a level down in the organization or two levels down in the
organization gave us a very different priority base. It was all about cost. And it was all about
getting things running up and running faster, less disruption, greater certainty of project
deployment, greater speed of project deployment. And across the board, the green thing came in big
time right. I think everybody is now senses
that that is not a myth, that is real and this means energy savings. Benefits of a next-generation
data center were almost assumed, right. Thats almost like table stakes.
We also learned, because we asked them non technical questions, we asked them organizational
questions that it is very likely that IT organizations throughout the globe will be shaken up in
the next 12 to 18 months. CIOs envision change in almost all operating groups as the infrastructure
and IT model changes. Virtualization and consolidation projects span multiple disciplines. And they
are expecting, 70% are expecting fundamental change in their organizations over the next year.
Thats a big, big thing that we need to get out in front of. This is a big a-ha for us.
Also interestingly, over two-thirds of the CIOs said, its getting pretty complicated out there.
Im going to push more and more decision making down to my technical teams in the server, storage,
networking, and security groups, right. And so again, an interesting majority of CIOs saying more
decentralization, more input from my technical teams who are managing those specific technologies
and I may need more collaboration from those teams.
Thats very important to Brocade. As you know with our go-to-market model, we are typically working
closely with the technical community. We are not known for our coverage of CIOs. And were very
pleased that next level down is going to get more decision making authority because thats kind of
our sweet spot in terms of customer deployment and customer interaction.
The other very interesting tidbit, on the third bullet here, is that CIOs and the level down and
the two level down guys really differed on one key element thats going to be important to us going
forward. And that is their interest in having a strong challenger come after the incumbent
supplier. The CIOs believe it or not responded over 70%, Im happy and comfortable with my major
vendor. Whereas the architects and op managers, 20 points lower, about 50% said, Id really like to
invite some challengers in to kind of go after the incumbent, right.
Now, thats a double-edged sword for us because in the SAN world, in the Fibre Channel world, we
have the weve been the incumbent and challenges have come in for the last five years and, as TJ
mentioned, people have done a pretty good job of holding that fort, right and reversing the trend
there after McDATA acquisition.
From the network side, we were going to be the challenger, right. We want people inviting
challengers in and if we can get that technical community to have more decision making authority
and to invite us in more as a challenger that plays into the try it, youll like it strategy. So
again, a lot of data, a couple of tidbits that came out here probably will affect how we
go-to-market and some of our messaging going forward.
Observation number three again, tying to our partnership model and go-to-market model, there will
be no one vendor next-generation data center, right. No one, no one can supply all the
requirements, servers, network, storage, management, support. And among the top three responses
were, we expect more interoperability testing, more service and support that is collaborative and
more joint solution development and documentation among vendors. We want the vendors to work
together more than we have in the past. Because it takes risk out of the equation for us, it speeds
our deployment, we have greater certainty that what we buy an architect is going to work together.
IBM and HP were considered number one/two or two/one, I dont remember exactly as the most
influential vendors of the next-generation data center strategy because of their service footprint,
storage footprint, they do provide networking products and their manageability services and
consulting services. So, no surprise there, of course and obviously our partnerships with them have
to play a big, big role.
And among just the networking infrastructure providers, youd expect Cisco to be first, Juniper
came in second as influential. Third, by the way, was a close Brocade to Juniper. Fourth was
Foundry and in that one the second, third and fourth players were all pretty close, right. So, we
got them insight in terms of who was driving the bus in terms of what that next-generation data
center looked like.
And along with TJs market [ham] slides and opportunities in the market, we found that theres a
significant amount of 1 gig build out happening and a lot more 10 gig build out happening. But half
of our respondents said that they still had significant build out happening in 1 gig and about 80%
of respondents said they have a long way to go on 10 gig obviously early in the technology cycle.
But some great market segments in the overall Ethernet marketplace where we believe we can play
fairly aggressively going forward.
So, study number 2, next-generation data center, its an ongoing process. Its not an event, it
doesnt happen one time, it doesnt happen spontaneously, there will be a series over the next
several years of consolidation projects and initiatives. Virtualization technology,
re-architecture, build outs, Greenfield deployment, they will all lead into what this
next-generation data center looks like.
We are going to have to play into the organizational dynamic in large enterprise accounts at a
level we probably havent in the past. We have worked very closely with the technical community in
the Fibre Channel and storage side. Obviously, theres going to be more decision making authority
pushed down into the masses. We believe that we have to work on a conversion strategy covering that
organization as well. And believe that the technical leaders in that organization will want to like
the products and the service and support. Well be very, very open to that.
Third, we need to continue to solidify our position in the strategy of our large partners, right,
the HPs and IBMs and the EMCs of the world because they are the leading drivers of the definition
of next-generation data centers at customer sites. So, our position in their strategy is very, very
important. And our asset value in this strategy is very, very important. And then finally, there is
a market out there, right. One of the reasons the primary reason were going through with the
acquisition is bigger TAM, bigger market opportunity and we want to validate that and shows us like
theres a heck of a market there remaining to be had.
Now, lets fast forward a little bit. We announced the transaction on the 21st of July. We didnt
do any market research for about three or four weeks. And just a few weeks ago, in fact, we went
out to customers to talk about their sentiments on the deal. What they thought about the deal, pro
or con? Why weve merited back? Who is the new Brocade? How do you position them? How do you see
them in the marketplace today? How will they best compete? And get some assessment on what our
strengths, weaknesses and opportunities and trust were going into the marketplace.
Now, this survey, for those of you who followed we charted we asked the Info Pro out of New
York to go do this survey and to design the survey on their terms because we felt they were the
most independent source and they pride themselves on having the direct voice of the customer. So,
were going to get the direct feed from the customer on this. It was not viewed as a Brocade
survey. We didnt even design the questions. We gave them our objectives. They went out and ran the
survey and were getting data in as we speak.
So, what Id like to do today is give you the snapshot of our first about 240 interviews that
have happened. And those interviews have happened from Brocade customers, from Cisco customers and
from Foundry customers. The split at this point in time is about 50% data center storage networking
type of customers and a little over 50%, it turns out, pure Ethernet customers in the marketplace.
We have an interesting mix here. Sample a little bit different, but we wanted to be able to see how
storage networking customers would see the deal versus how networking customers would see the deal.
As part of this study, were also having focus groups within our key OEM partners. Some were in the
office yesterday, some will be in the office tomorrow. And there are several of you in this room
who we have polled and surveyed from an industry analyst standpoint. Again, thanks for your input
thus far. Surveys not quite done, so youve got a few more weeks for some input.
Our goal here, by the way, is to get very specific recommendations and actionable items so that
as we approach the close of the transaction, much like the McDATA deal, we can be ready on day one
with what our position is, what our plan is, what our marketing/sales programs are going to be,
what our training initiatives need to be. So, this is work in process.
Couple of top lines, right, very strong positive sentiments on the deal, right? About 97% of the
survey viewed positive or neutral. About 60 of those points are positive, about 30 of those points
are neutral. And only about 3% of respondents said they were kind of had some negative
sentiments towards the deal.
Now interestingly enough, if you take the two sub populations, right, the Ethernet side is more
positive than the storage networking side. And Im not sure what that says and its a small
difference, but we thought it very interesting that the Ethernet customers had essentially no
negative responses, mostly positive and the storage networking side very, very positive with one or
two negatives. So, maybe they think well need to focus or something, Im not sure but very, very
interesting responses there. 84% of overall respondents said that the combination now makes Brocade
a very viable end-to-end networking provider in the enterprise which was obviously something we
wanted validated.
Very interesting point because we asked about conversions in this survey and the answer is its
still all over the map. So, I know youre going to different analysts meetings this week and
different manager reviews this week from different vendors and it probably seems like were all
saying the same words and all heading in the same direction. But there are some fundamental
differences of opinion that we have across our various strategies.
And what we believe is that from a pragmatic standpoint, the timeframe from moving to a converged
network, at least a physically converged network at the server or in the network in the data center
is a very non unanimous opinion across customers. We looked at surveys point back from immediately,
one year, two years, three years more than three years or never and the answers we got were all
over the map.
Meaning that we believe we need a strong position for converge technologies. [Lossless at least],
Loss with Ethernet, next-generation Fibre Channel et cetera. But we dont believe its just really
happening tomorrow at most of our accounts. So, thats a very interesting point. And again,
validates some of these assumptions we made as to the speed of this conversion.
And the last point Im going to show you some data on is that we asked again the bakeoff question.
Same question about the bakeoff, totally different population and slightly different results. So, I
had to pull one chart in, right, I seemed to have mentioned this already. Its a very, very
positive for us obviously.
But the more interesting one, I think and Ill conclude on this one. We asked, if you remember, in
that first survey, our bakeoff question was whos best suited to be the vendor of choice for
next-generation Ethernet on a scale of 0% to 100%? Essentially, everybody chooses Cisco for that.
Juniper was the first bakeoff contestant and Foundry came a close third as bakeoff contestant, a
close bronze medal here, with everybody else threatened to fall off very, very rapidly.
Now, in enterprises that will consider two, getting the bronze medal isnt a good deal right? We
ran that same survey now and this was done in April and May remember. We ran that same survey over
the last two weeks to our 240 respondents thus far and youll see a slight difference here. And
watch, watch this animation, my hands will never leave my wrist, right?
But what has happened is the Brocade/Foundry combination you like that, right, I know our
PowerPoint guy spent all night on that, right? The combination is perceived in much different light
and in many ways, lets be honest, right, were not going to unseat the number one vendor, gold
medal winner, right, at these Olympics. Its just not going to happen. But by winning the silver
medal, I think it opens the door for a lot of goals, right, because youre in a lot of the
considerations and is a logical challenger now.
So, obviously all data is subject to interpretation, were not making final conclusions on
anything. Were continuing this survey for another couple of weeks and hopefully we get more data
points. But some very, very encouraging data points on the path of the close and on the path of the
integration.
So in summary and then were going to take it over to a break and quickly go to our headliner after
the break, Richard, but the research validates a lot of our initial assumptions and it turns out it
diffuses some of our initial assumptions as well. But we feel very comfortable and very confident
going into the Foundry acquisition that there is a market opportunity.
And there is a huge opportunity to cement a very, very compelling market position that has the
attributes of what a lot of enterprise customers are looking for. And we believe as TJ showed, our
strengths fully play to each other very, very nicely. Our routes to market play to each other very,
very nicely and the attributes that we have kind of ingrained in our customer base are very, very
common, right.
And the third bullet I want to pull out as well no one is going at this alone. Our success,
anyones success, in the next-generation data center or in the next-generation enterprise
networking world will not be determined just by what we do from a technology standpoint or a
pricing strategy or our marketing or messaging or sales strategies. This is going to be a
partnership game. No ones going to win this game alone.
We feel very comfortable with our partnerships and our role vis-a-vis those partners. We dont
compete with them, we go to market with them. We like our position in their strategy and these
studies just reaffirm to us that thats an important strategy going forward. So, a lot of tidbits,
hopefully youll get some good insight out of this and obviously, we do more research like this
were going to make them more comfortable and ourselves more comfortable moving ahead.
So with that, I think were a few minutes ahead of schedule but thats okay. Why dont we take
about a 15 minute break, I think theres refreshments outside and then Richard will join us in
about 15 minutes for some financials. Thanks.
(BREAK)
PRESENTATION
Richard Deranleau
- Brocade Communications Systems Inc. CFO
So, good morning, everybody. If youd like to grab a seat here and well get going, try to
keep ourselves on schedule here. So, my name is Richard Deranleau. I appreciate all of you taking
some time out of your schedule to come and spend some time with us today.
Today, what I wanted to do with you was spend a little bit of time talking about looking back over
2008, were in our fiscal Q4, so about 2008 a little bit. Then, I wanted to walk you through our
outlook for 2009 and 2010 on Brocade as a standalone entity. Then, were going to spend a little
bit of time talking around some of our assumptions around the Foundry transactions, a lot of
information for you today and well put some numbers to that strategy. And then, were going to end
with a view of our outlook on a preliminary basis for the combined entity, Brocade-Foundry.
Im going to throw a lot of data at you today. Thats kind of the way these things work. This
information is going to be available on our website and we are also going to be handing out the
slides, so I wont be reading every word on the slide, but the slides will be made available to
you.
So first, lets take a look at 2008 and 2008 for Brocade was really a fantastic year. Its been a
great year from us, really, across every measure. Great product delivery, continued improvements in
our brand recognition and brand loyalty, the financials have been very good, just its been a great
year.
When you look at where we are versus 2007, we continue to drive performance on a top-line basis and
thats really frankly in kind of a crummy environment. But weve continued to be successful even in
the face of an environment as our customers have made the decisions that they must continue to
invest in their infrastructure for a lot of the reasons Mike talked about when he kicked off the
meeting.
Weve also made a lot of progress in gross margins. When you compare where we are versus 2007,
weve added 4 points of gross margin as we finalized and the integration of McDATA. Also operating,
we added 2 points to our operating margins. The cash flow has improved, the structure of the
Companys cash flow model has improved significantly over 2007.
We have lost a little bit on other income as a representation of nearly historic lows on the
interest rates and as our portfolio matures and is reinvested in lower instruments. Tax rate has
gone up a little bit as weve been restructuring some of our offshore operations from a tax
perspective. But still strong performance from an EPS perspective. So, we are very happy with how
the year is going. Its just implicit in this assumption, three-quarters of actual, [plus] our
guidance, we still feel good about where the quarter is heading for us, relative to the guidance we
gave.
Just some of the operational statistics to point out. Revenue, worth a comment, that typically we
have seasonal patterns in our business, Q2 and Q3, during the summer months are typically weaker
for us. This quarter this year, we were able to outperform against that seasonal pattern, with
each quarter up sequentially from the prior quarter. You can see the progress that we made in gross
margins. Gross margins are at or above our targeted operating model. You can see the improvement as
we fixed the operating supply chain and product costs of McDATA, which becomes relevant when we
talk about what we plan to do at Foundry.
Operating margins, again, continuing to operate at or above our long-term model. And cash profile
of the Company continues to improve with a particularly strong Q2 cash flow and thats Q2 and Q4
are seasonally strong, but even so, its showing very good cash flow metrics.
Turning a little bit to the balance sheet, kind of a similar theme in terms of how we measure
ourselves on our balance sheet. Again, looking at both inventory and DSOs at world class levels, 43
days on the DSO last quarter and inventories turning around 40 times a year. The importance of that
really is because what weve been able to do within the Brocade model is grow our working capital
management creates a model where we can convert revenue in cash very quickly.
Now, the purpose of this slide really is to help you get your model kind of reset in terms of mix
on an annual basis. If you look at the bars, which are in the light or the white background,
those really tie to our 10-Q, 10-K breakout in our segment reporting to help you tie to that.
So, from a DCI business unit perspective, thats currently between 72% and 76% of our revenue,
driving 67% gross margins. You can see that the biggest growth area for us is directors. Directors
are growing at a faster rate than the over switch market. When you look at our S3 or our services
and support organization, thats now between 14%, 17% of the Companys revenues, turning in 38%
gross margins, which is still pretty good for a services company.
Other revenue components include the embedded switches, HBA, which is a growing market for us as
well as our files business. Embedded is the fastest growing area. Last quarter, if you remember,
quarter-over-quarter growth was or year-over-year growth was 39% in the embedded
space. And thats really tied to whats happening in the data center around virtualization, because
when we when you do a virtualization play, its probably in a bladed server and youre probably
using embedded switches to go with that.
So, very strong growth in that area and we expect that to continue. Right now, that embedded
switches are the predominant amount of this other income and HBAs will be an area that well talk
about a little bit in the pitch and that will be a focus area for us next year.
So with that, what I wanted to do now was turn around, kind of looking forward, well enjoy what a
great year 2008 was, but we also have to be focused on whats going to go on in 09 and 010. And
this year, as opposed to the last couple of analyst years, what I wanted to do was really give you
a view for two years out.
When we think about the macro-environment and IT spending, we had originally poked (adjusted) our
revenue model, which should say that the environment on the economic side and IT spending would be
getting better at the beginning of the calendar year. Now, based on what the economists are saying,
for our internal planning purposes, were assuming thats more of a mid-calendar year 09. Now
again, what we believe, from an IT spending point of view, is the spending will be disproportionate
towards infrastructure and storage. Weve seen that so far this year. Were expecting it to
continue. But even so, thats the way we built our base case on that assumption of the economy.
Just a reminder to those that are new to us, because we are an OEM company, we have two sales
forces, one sales force sells into the OEMs, one sales force sells preference to the end-user, with
the actual sale being processed through the OEMs. When we track and we create our pipeline, we do
that really through our Director product, which is really an enterprise play. So, we have good
visibility at the enterprise level. Because were behind the OEM on the switch level, our
visibilitys more limited.
From a competitive point of view, we feel very well positioned even though it is a very competitive
market. We expect it to remain so, but based on the brand work that weve been able to build over
the last three years, because of our product cycle and our ability to innovate, we feel very
comfortable in our competitive position even in a competitive market.
From a pricing perspective, basically from a pricing perspective, were assuming same old, same
old. Weve over the last couple of years, the quarterly ASP decline has been running at a in
low single-digits and we expect that will continue. The dynamics, the structural dynamics, of the
storage side of the business arent changing and so, we dont see any reason why pricing would
change.
Just a reminder for those is that we do have a historical pattern of seasonality on our revenue
line items. This year you saw us be able to overcome that in FY 08, but in FY 09, FY 10, we are
assuming those historical seasonal patterns will be there and youll want to contemplate that in
running your models. Q1, again, our strongest quarter. Sequentially up. Then, what happens is
during the summer two quarters, it goes sequentially down in Q2 and then Q3 its either slightly
down to flat and then a nice ramp up again in Q4. And for our modeling purposes, were assuming
that that will continue.
Looking at it from a business unit perspective, again, on a standalone basis, our DCI business, our
switches, Directors, our extension products, we expect that to be a over the three-year horizon
we look at, were expecting that to be a healthy market and return to the historical growth rates
of 10% to 15%. We also expect to maintain share in that market.
At our services and support business, well be growing over that time frame 10% to 15%.
Professional services will drive some of that growth and then, what youre going to see from a
support and maintenance perspective is basically well track along with our product sales.
In the other category, again, comprised of the embedded HBA and our file business, from an embedded
perspective, its growing very fast. We expect our growth to continue. And we expect to maintain
share in that segment of the market, particularly off the strength of our design wins, with our
eight-gig product.
From an HBA perspective, we expect in 2009 our revenues to ramp as we exit successful
qualifications through our Tier 1 OEMs. We expect that we will be growing faster than the market
because we will be taking share. And finally, we continue to expect progress in files on the back
of our new products, the SME products. We expect that we will be in model for both fiscal 2009 and
2010.
I wanted to spend a few minutes talking about HBAs and I wanted to reiterate that we are committed
to this market. We are committed from basically a strategic point of view as well as an
architectural point of view because in our view, this next generation data center that Tom had
talked about, its very important that we have connectivity at the server level.
So, we will continue to focus on the HBA business. We have a dedicated business unit in that
market. From a TAM (total available market) perspective, third-party analysts are expecting that
the market will grow in the 10% range. We, again, as we exit the qualifications that we are in, we
expect to be taking share. And we have set a goal for ourselves, again for modeling purposes, that
exiting Q4 of 09, we want to have a 10% market share. And thats essentially a very, very low
market share today. So again, we are excited about this market and we are fully committed.
Now some numbers for you, just some color around this slide as you digest it. Based on my comments
about the industry and IT spending, the growth rate year-over-year in 09 is a little less than it
is as we expect the economy to accelerate out of 2009 and into 2010, which would help on our we
would see the revenue rate growing. Maintaining good gross margins at the high end of our model,
operating margins, again, at or above our long-term model.
One of the things youre seeing here on other income is a reflection of, now, our portfolio has
pretty much worked through most of this higher yielding instrument as the matures have been
replaced with low current yield instruments and plus well have lower cash balances relative to our
campus project and relative to the class action settlement. So because of that, were losing some
ground on the other income side, but still generating some good EPS growth, both in and then
youll see that growth accelerating in 2010.
2010, we are expecting a little bit of downward pressure on the gross margin. That is around mix.
As our product mix shifts, particularly around mezzanine cards, on the HBA side, they will be
dilutive to our gross margin profile and 2008, a little bit further out, our 2010, well look
further out there for it. So the ranges are a little bit broader, but the gross margin is really a
mix story.
So, as you fill out the weve looked at the P&L, looking at the balance sheet, what weve done
is kind of layered in for you on this slide where we are operating kind of on the average for 2008.
And what we see, again, on a standalone basis. Capital expenditures, excluding the campus,
basically in the same range as what we have had, 2008 and 2007 for that matter.
Continue to be world class in our DSOs. Inventory, expecting to have a little bit of a bump up,
primarily driven by the product cycle that we are in. Cash from operations, you are seeing an
improvement. So, youre seeing some strength in 09 and then youre seeing that grow even further
in 2010 and then you can see the share count. One note is we are going to make a change in terms of
how we give guidance next year, beginning in our Q1 earnings release, well be focusing on giving
you updates to our annual guidance at each earnings call.
So with that, change subjects here a little bit and really talk about Foundry. Weve tried to lay
out for you a lot of the logic of what we were thinking about, why we were going into this market,
what our view of the data center is and how we went about choosing Foundry as an acquisition
candidate. Then, we talked about going in and doing our homework to understand if our thesis around
this acquisition was true and at this point we feel that our strategy has been validated by the
customers.
Because at the end of the day, as we create for Brocade a true networking company that goes all the
way from the storage array out to the Internet, the customer is the one whos going to make the
decision, whos going to make this a successful transaction and as you can see from both Toms
presentation as well as what Mike had talked about in terms of talking to our end-user customers,
theyre very positive on this transaction. And we have a huge opportunity here to take two great
companies, put them together and make an even greater company.
Talked about some of this, but its for us, its really its around our strategy. Its what you
Tom has talked about this. Thats the play. We are committing to synergies from the combined
operations, but this is really about driving and enabling growth in a more dynamic, larger market.
We will be we said before, when we introduced the transaction, we expect it to be accretive. We
expect it to be accretive by 5% in our FY 09 and then by 20% in 2010 and Ill go through that math
for you a little bit later on. But basically, were taking two very profitable, very strong
companies, with great cash flow, putting them together and getting an even stronger company with a
very strong financial profile and very strong cash flow characteristics.
Were going to have a more efficient capital structure to lower our cost of capital, talked about
the cash flow. And again, yes, well get some synergies on the cost side, but more importantly is
the opportunities we have to drive revenue.
Just some reminders on the transaction structure. The purchase price is $19.25 a share, $18.50 in
cash and then a small equity amount (.0907 BRCD share/Foundry share). The total credit (price) for
the acquisition is approximately $3 billion. We have fully committed financing through Bank of
America and Morgan Stanley. Well talk about that in a little bit, but I would reiterate that in
todays environment, we have fully committed financing.
Brocade will utilize two assets for its cash. About half of the cash for acquisitions is coming
from the balance sheets excess cash positions at both companies. This about $1.5 billion will be
coming through debt that will be two sections, a longer-term component of capital as well as term
loan facility, which is really just acquisition. Ill talk about that in a little bit. Well be
issuing approximately 12 million shares as part of that equity sub.
Going forward, as we look at the modeling, we are in effect monetizing the cash flow
characteristics of the two companies, which are very strong, right? To do this transaction. And as
we reduce the debt through that cash flow, you will see that the accretive nature of this
transaction accelerates.
Once we get through and deliver the balance sheet to a more historical level that Brocade operates
at, then well be able to take, again, that strong cash flow and refocus it on our share buy-backs.
Those of you who have been with the company know that Brocade has been very serious about its cash
buy-back as a way to return excess liquidity to our shareholders. And as the first priority will be
delevering the balance sheet to drive further accretion, and then well be focusing, again, on
share buy-backs.
The time line, we announced the deal on the 21st of July. Weve made our S3/S4 filings on the 26th
of August. We cleared HSR. There is a press release that went out, I think, on Monday. We received
noticed on Friday. Weve got HSR clearance. Weve got Germany clearance (antitrust) on Monday. So
from a regulatory, on the HSR basis, weve cleared that hurdle. Were anticipating a Foundry
shareholder meeting and shareholder vote in calendar Q4, followed very quickly by a closing of the
transaction.
So, lets talk a little bit about the financing. Just as a point of reference, you probably have
seen Brocade has been rated by the agencies at both the company level, from a company perspective
were a BB minus from Standard & Poors and were BA3 from Moodys, which was within our
expectations. The actual facilities, though, is rated higher, but were actually pretty pleased
with the confidence that the rating agencies have shown us. And believe me, they went through the
math in gory details.
So, lets talk about the financing for a little bit. I think the way we should start this
conversations is that we have the financing today from Bank of America, Morgan Stanley to do the
deal. Right? So thats a fact, we have that. What we are doing now is were going through a program
to syndicate or distribute the debt that BofA, Morgan Stanley would have out to other investors and
other banks. We met with large syndicated banks to create a large syndication environment. That has
gone beyond our expectations, incredibly well.
Again, what were doing here though is were not going out and getting financing, were simply
shifting the mix of financing from a bridge facility, which is fully committed, out to more typical
term debt or bond convert debt.
Now, we were out dealing with after we got the syndicated banks done, then we went out to other
more retail oriented banks and investors. And the reception there has been extremely positive. And
why is that? Because right now theres not a lot of good tech deals out there. Were one. They
really like the math, as they focus in on their modeling, what theyre coming to is theyre coming
back to the tremendous cash flow strength that the combined entities have.
That is going very well. For liquidity purposes, theres there were putting in a revolver
facility, which is already committed. We the term loan is going very, very well, as I talked
about and were on track with the third component, the smaller component, which will either be a
bond facility or a convert facility.
So, were extremely confident in our financing because its fully committed and its done. Again,
all of the work that were doing at this point now is just to take us from bridge financing out to
the markets and frankly we could be more pleased with where we are.
Talking about some of the planning assumptions right now, we talked I talked a little bit about
the accretion of the model and I just wanted to emphasize on this slide that this is about growth
and driving to the opportunities that TJ had talked about. And Ill spend some more time with you
on that.
When you the and again, as we repay the debt and also if you look at where our tax rate will
be as we optimize our tax rate, theres further opportunity for accretion. From a revenue
perspective, there were assuming no loss of share. Were assuming on either side, for either
company, because we operate in adjacent, but different markets today. There will be a purchase
price adjustment, its a GAAP accounting adjustment, on their deferred revenue on their balance
sheet.
That will be orders of magnitude somewhat like what we saw in McDATA. So thats the only reduction
in revenue that were assuming. The revenue synergies, the upside, thats really what this
transaction is about and Ill go through that in a little bit more detail.
Looking at product costs and now looking at our committed synergies, much of the synergies are
coming through product cost supply chain. And while the performance of the two companies are really
quite different, when if you look at the supply chain of Foundry and McDATA, it is remarkably
the same. So what weve done is weve looked at exactly what we did, what our [play list] was for
McDATA and the savings that were able to realize and simply applied those to the Foundry model.
And so we are extremely confident in our ability to achieve product costs and supply chain
synergies because weve already done that once. And we will be in the same supply chain that we
have today.
The some of these changes will take time as you move factories, as you consolidate across
vendors, as you do some design changes. Those are things that are going to take a little bit of
time to do, but were very confident in our ability to get to execute to that. And then really
the other thing were focusing on is savings coming out of general administrative expenses.
Sorry, its a little bit deeper dive, the numbers were committing to. $30 million to $33 million
of savings from product costs, COGS, line of supply chain. Were committing by the fifth quarter of
combined operations, which were anticipating would be Q1 of 2010, again, using the same [flavor]
from McDATA.
From an OpEx point of view, there are going to be OpEx savings in sales and marketing and R&D.
There will be some, but were not committing to taking those to the bottom line because we want to
reinvest those either maintain the innovative nature of the two companies on the research and
development side, or to strengthen and exploit these revenue synergies on the sales and marketing
side. But we are committing to $10 million to $12 million worth of savings in G&A, its the typical
things you would all expect.
The Ive quantified for you the revenue accounting adjustments. This is, again, this the GAAP
adjustment under a combination. You thats the total amount that would be spread over three
years and Ill give you more detail on that.
Integration strategy, I mean, like we did in the data, Brocade will be leading integration. Some of
the things were doing, again, Ive talked about leveraging the success we had with McDATA and just
a reminder, for those of you that are new to us, we have committed to $100 million of synergies
with the McDATA acquisitions and I think we stopped counting after $180 million of synergies that
we delivered to the Street. So, its a pretty good playbook, were pretty confident in our ability
to do that.
Integration priorities will be around accelerating growth and driving top line, but of course once
weve committed to these revenues or the cost synergies, we will be very focused on delivering. And
finally, a lot of our effort and our integration work is about retaining the strong management
skill sets and the strong capabilities that Foundry has.
So now what I want to do with, with that framework, what I want to do now is really give you a
first look a preliminary view of what the combined company would look like in 2009, 2010. The
first column here really just bringing forward from the earlier part of the presentation the
Brocade standalone model and then taking our outlook for Foundry on Brocades fiscal calendar,
layering that in, layering in the synergies that were committing to and again this model does not
include any revenue synergies that weve either TJ alerted to or well talk about later. And you
can see gross margin and op margins up by one percentage point, an additional $0.03 per share,
which about approximately a 5% accretive transaction. So, thats how we got to that math.
Looking into 2010, you can see, as we continue into the next year of the transaction, becomes even
more accretive. You, again, same process. The Brocade panel model I talked about. Our outlook for
Foundry in 010 on our fiscal calendar, the synergies continue to grow to the level I discussed.
And what you can see, again, a point for both OpEx, op margins and gross margins and an additional
$0.14, which gets you to approximately 20% accretive nature of the transaction.
So, we believe this the math on this transaction is extremely compelling, its been validated,
certainly, in the debt market and we feel very comfortable that from a financial perspective, as
well as the strategic perspective, this is a great transaction.
Looking a little bit I want to now, kind of stepping back for just a minute and lets talk about
some of those and quantify some of those potential revenue synergies that TJ put into his buckets.
Im using the same buckets that TJ had laid out.
One, sell more Foundry gear through Brocades OEM channels. So today our OEMs sell something
between $2 billion and $4 billion of Ethernet gear. Foundry does not sell through OEMs. So, there
is clearly an opportunity for us to sell some of Foundrys gear through that OEM delivery system to
address the $2 billion to $4 billion that those OEMs are selling today.
Now, obviously thats going to mean some displacement of current vendors, so thats on us to be
able to execute. It also but one good part about that, as I had said earlier in my presentation,
we have two sales forces. We have a sales force that does nothing but sell to the OEMs. So we can
address this market on the Ethernet side without a significant investment. Well be leveraging the
sales team thats already in place.
Another, or the second item, is around federal. If you look at Foundry, they just they have a
really strong federal business. I think they did $63 million last year in federal agencies or more.
We havent quite been as successful at that. But those relationships with both the integrators and
the value-added resellers and found a direct relationship with the federal agencies that we see as
an area that we can exploit to sell more Brocade Fibre Channel products into those federal
agencies. Anybody thats anything between $50 million and $75 million.
Third item is sell more Foundry for Brocades international channels. So today so for Brocade,
we sell 50% of our revenue or more internationally. We have an incredibly strong international
presence in international channels. Foundry, on the other hand, sells 70% of their business is
domestic. Only 30% is international. So by taking their products through our very strong and very
efficient international channels, and by just simply getting their breakout between domestic versus
international revenue more in line with what others in the industry have, that is a, we believe, a
significant opportunity in the $300 million to $400 million range.
Sell more products to our global and major accounts, Brocade has a big footprint at the Fortune
1,000. And so we can we believe we can leverage that footprint to bring on Foundry Gear and sell
more Foundry Gear. If you look at what those Fortune 1,000 people buy, those customers buy, then
getting the 10-gig, 1-gig into that market has a potential addressable market, if you will, in that
segment of $1 billion to $2 billion.
And finally, one area, the last area that were focused on through our integration and planning, is
professional services. Because Foundry does not have a robust professional services organization.
That wasnt their strategy. As you saw earlier, Brocade has been very successful in developing a
professional services business. Last quarter, 70% of our revenue was in professional services,
support and maintenance. So, by taking their business and bringing that to the same model, using
our professional services, support and maintenance delivery systems and infrastructure, that again
could be $60 million to $100 million.
Theres probably a little bit of double count in some of this and we have validated this or
actually gone out and gotten the information from third-party analysts. But the point here is that
theres a phenomenal opportunity for us to increase revenue beyond the base case that I showed you.
Logical, validated reasons where its up to us to execute and if you put that opportunity in the
framework of some of the branding work that Tom has shown you, that that gives you further
understanding of why we feel this was such a compelling transaction.
Now, if you were to take some of that upside and layer it in and say, what does that do to your
earnings power? You can see theres a nice curve there, a nice deep curve and as you generate
incremental revenues, I only went to $400 million on here, but at $400 million, youre generating
between an incremental $0.20 to $0.25 worth of EPS. So, again, Ill say it again, its all about
driving additional revenue through the combined transaction.
So now, again, on a preliminary combined basis, what would our balance sheet cash flows look like?
So weve laid out Brocade Q3. Weve laid out Foundrys last quarter, which was Q2 for 08 and
compared that with our current outlook for the combined companies exiting the end of the year, at
the end of our fiscal year 09, at the end of our 010.
We will start the transaction with something in the neighborhood of $400 million in cash. That is a
build up by $100 million to $200 million through fiscal 09 and then grow again in 2010. From a DSO
perspective, its going to take awhile for us to get their model back to our model, but we have a
range of 45 to 55 days. Improvement on their side and kind of a blending on our side.
From an inventory turns, inventory turns until we get completely into the supply chain
optimization, turns will go down, but they will be at a level of 10 to 12 times per year, which is
still pretty healthy turns. Cash flow from operations, you can see the significant increase we
expect in cash from operations, generating between $425 million to $475 million a year. On a cash
flow basis, $575 million, $625 million in 2010.
Capital expenditures, including our campus, the campus will be completed late summer, early fall,
2010. So theres no additional investment after that. The total debt, well be reducing total debt
levels there from deferred revenue, for those of you who track that, and then you can see, with the
strength of the cash flows, how we delever the balance sheet pretty quickly. And even at our high
point, its still a reasonably prudent capital structure.
Now, what I also wanted to do is kind of just graphically show you some things around these cash
flows, showing you 07 actuals, where we expect to end this year. You can see the big step up in
cash flows from operations. Ive broken that out for you between basically free cash flow
versus investments in both the campus as well as our other capital purchases and you can see
stepping up from the $340 million to the $450 million and the $600 million and the components of
that.
What Ive also done in 09 and 010 is shown you what our modeling has for our debt payments. So
were anticipating retiring $150 million in debt in 09. Going into 2010, $700 million worth of
modeled cash debt reduction. Now on that, we are assuming that we will do a debt lease back of the
new campus facility in late 2010 when we would use that cash for debt retirement.
So, lets take a look at our long-term model. Ill talk about changes a little bit more in the next
slide, but with the combined operations, we are taking up our long-term model, both on a gross
margin basis and on a up-margin basis. Because the foundry transaction is actually accretive to our
model.
So, where we are today is within the DCI group, the services group and certainly Foundry all
operating well within the targeted model. On the other category, breaking that out between server,
on the server, that is a representation of the HBAs and they will be coming into model as their HBA
revenue ramps. And on the files business, it will be coming into model as they can drive their
revenue up. So on a consolidated basis, it leads to a very healthy, very strong company, from both
a gross margin perspective as well as an operating margin perspective.
So, if you go back in time a little bit, we came out with Brocades long-term financial model, [we
came with that] in 2005. We kept that model for three years and then we adjusted it last year, we
brought the model up and then this year, were bringing it up again.
If you look at what weve been able to accomplish on gross margins, the gross margins through 2006
continue to improve. With the acquisition of McDATA, it went down. As we fixed the cost structure
of McDATA, it continued to ramp up again. If you look at it from an op margin point of view, nice
growth, continued growth, even while we were fixing the cost of goods sold McDATA. So, its been a
nice up tick. And again, this analyst day, we are raising our model yet again in terms of our
commitment to the Street.
So just to summarize, again, 2008. Great year. We our organic business, our Fibre Channel and
related businesses, very strong. Foundry is expected to be accretive in 09 and 010 and continue
to be ever more accretive if as we pay down the debt and opportunities around the tax rate, let
alone the tremendous opportunity there is on the top plays.
Cash flow from operations will continue to grow the profile of companies from a cash flow
perspective. Well get nothing but better and better. Then we raise the [long come out]. We have a
lot of faith in this transaction, that we believe we can commit to the Street an even more
profitable company going forward and to the extent that we pay down debt faster or we achieve any
of these revenue synergies, its even going to be a much better deal.
So thats that was what I was covering today. And I think Mike is going to come up here and
start a Q&A session. So, thank you for your time.
QUESTION AND ANSWER
Mike Klayko
- Brocade Communications Systems, Inc CEO
Okay. Get your questions ready. We have a couple of them that were we paraphrase and Ill
have the guys come up right now and have a seat and, Ian, I think youre coming up. We have, for
those of you on the webcast, we have TJ whos going to be up here, Ian, Richard, Tom and myself.
Ill get it started right now with a couple of questions.
In fact, youre getting the answers in the handouts and in your slides and so forth, but why do we
win in the market? And you continue can we continue the trend of winning and taking market share
after we close the acquisition?
Its interesting, Ill put this slide up, this was drawn for me by a customer, which is the best
place to validate any of the strategies. He took a piece of paper and he drew four quadrants and I
said, Why did we win this very, very large data center deal? And his comment back was, look, I look
at four things. I look at the speed. I look at the quality, costs and I look at risk. He said,
youre the most innovative company in the marketplace right now. You always deliver first, youre
the thought leader, you continue to push the technology forward that I can apply to my business
problems. Which is great.
Thats first and foremost. So anybody that comes in has to go ahead and exceed that, not be at
parity. And I said, All right. He said quality. Because we had the highest quality product in my
infrastructure. He said, In fact, youre 99.9999% provider of technology in terms of quality. So its
not a quality issue. In fact, I expect that standard now of anybody coming in to this space. He
said from a cost standpoint, he said frankly you have optimized my infrastructure, youve delivered
more than you said youre going to do and youre a low-cost provider. So its not a cost, just a
cost element.
And finally from risk. He said, it works. It works really, really well. And Ive trained my people,
they know how it works. I have all the scripts working. So he said its not one thing. Its speed,
quality, cost and risk. And were going to apply those same principles to the Foundry product line.
They are tried and true principles and were just going to apply that and then bring that forward
to the marketplace. And so its not just one thing, its a combination of all of those, which gives
us confidence that were going to win. Second question that came in, which again, was we
paraphrase it back, is how far along are you in the integration process? Is there any surprises?
Can you say anything? TJ?
TJ Grewal
- Brocade Communications Systems, Inc VIP, Business Development
Yes, so as part of my responsibilities, I get the integration as well. So so far, things are
going very well. Weve got a team running the process from both sides and this has been a very
collaborative effort. But we drive the decisions. Richard talked about HSR clearance that took
place over the weekend and so thats really accelerated information sharing and our ability to nail
down certain things. I think in general, spirits and culture and the attitude is very positive.
And also, the thing that were being very careful about is we want to make sure we maintain revenue
momentum and revenue sales momentum for each of the companies, not just right now, not just on
day one, but weve been thinking about what the model looks like in 09. Were not going to
were not doing things for the sake of costs that we think could damage revenue or anything like
that. So were being very conscious of that.
Mike Klayko
- Brocade Communications Systems, Inc CEO
Okay. Thanks, TJ. Third question, what are your plans for the combined product line and road
map? Tom?
Tom Buiocchi
- Brocade Communications Systems, Inc. VP, Marketing
Yes. So there were a lot of questions, obviously, about what do you do with their product
line, your product line, how does it overlap and so forth. And our commitment to the market, much
like in the McDATA transaction was well have a fully published road map on day one within 24 hours
of the market and every one of our customers will know debt combined road map of having just passed
HSO, we obviously cant make those determinations today, but its very straightforward, right? Our
product lines dont overlap.
They address different market segments, they have different technologies, have different
development teams in them. Were working on FCOE and the Lossless Ethernet capabilities that TJ
talked about, Foundry was not. So there really is no product overlap and therefore we would
anticipate maintaining the entire product line from both organizations, maintaining the supply of
that in the marketplace and obviously were upholding all of our support and service requirements
for those.
So unlike the McDATA transaction, theres no product line overlap, its a pretty simple equation,
its one plus one, were not going to change anything.
Mike Klayko
- Brocade Communications Systems, Inc CEO
All right. Thanks, Tom. With the acquisition, have your priorities changed? Are HBAs less
important? Ive heard this quite a bit. So frankly, clearly, I should say that Foundry is the big
focus for us right now. But I will also say, with the HBAs, they are now more important than ever.
And we anticipated this as part of our strategy.
Because when you look at the end-to-end connectivity and the opportunities that we have around
converged network adapters, where 10 gig fits, CEE products, FCOE as well as the current Fibre
Channel product lines, its not what the products we have today, but its that whole ecosystem
of products, they become more and more important going forward and so the answer is, yes, they are
incredibly important and we are not defocusing that at all.
Fifth question, how does the Foundry acquisition affect Brocades view on FCOE and network
convergence? What was the real reason behind the acquisition? Okay. Whos got that?
Unidentified Company Representative
I think Ive got this one.
Mike Klayko
- Brocade Communications Systems, Inc CEO
Youre going to do that one. Okay.
Unidentified Company Representative
So, its the misconception that weve seen in a number of places over the last few months that
the Foundry acquisition was related to the new emerging technologies. And I think its been said a
couple of time, but just to reemphasize, Brocade already had long-standing development programs in
place to develop both FCOE and CE technologies.
These are not things, which you can do overnight. They involve 2 or 3 year development cycles. And
so while clearly the foundry acquisition has a number of assets in terms of knowledge of the
Ethernet customer base and some very talented engineering folks who will add to the overall
development programs around FCOE and CEE, Brocade is well and truly on the road to delivering both
technologies.
I think weve already shown road maps that show FCOE and CE technologies showing up in 09 and
probably one of the most compelling stories we have today is that the products that were shipping
today, as Brocade, namely the DCX chassis, which was off to such a phenomenal ramp, yes, in fact
approaching 40% of our enterprise-class shipments for the year-to-date, that is a platform that
FCOE and CE technologies will show up in.
So, when customers look at what infrastructures they buy today that will provide investment
protection for the future, weve demonstrated a committed road map of related technologies around
FCOE and CEE that will be integrated into the DCX chassis you buy today, just providing that
investment protection for several years to come. And its a compelling reason why DCX is winning in
the marketplace today.
Mike Klayko
- Brocade Communications Systems, Inc CEO
Actually, I think you had your slides in here about those plans.
Unidentified Company Representative
Yes, so when you look at it, looking out over multiple years, which is certainly how customers
want to talk these days, about what technologies are going emerge, when will it be adopted? You can
see here that we have very committed road maps in all segments. So by no means are we defocusing
Fibre Channel. We believe Fibre Channel has many years of life ahead of it.
In fact, we already have fully funded programs in place to move from eight gigabit Fibre Channel,
where we are clearly the leader today with more than a years worth of time to market advantage,
moving to 16-gig Fibre Channel over the next 2 to 3 years. New capabilities that were building
into the fabric switches that we have today and going forward, such as encryption, replication,
basically providing more facilities, more services to customers who are building networks today for
connectivity.
Theyre being able to leverage that infrastructure and that investment more and more to do more
services, to provide more application flexibility across the networks. And certainly FCOE and CEE,
as they mature as standards, we will have multiple different implementations of those technologies,
both as standalone products, but also integrated blades into the chassises that we ship today, thus
providing that investment
protection story, which is a pretty compelling value proposition for customers today, let alone
what they might be doing going forward over the next 3 to 5 years.
Mike Klayko
- Brocade Communications Systems, Inc CEO
So the next question, it was paraphrase. How does Brocades strategy differ from what Cisco
announced this week?
Unidentified Company Representative
Well, Ill take that one. And obviously several of you were at the Cisco Analyst Day yesterday
and got a glimpse of the data center strategy and so forth. But by and large, our customers are
telling us that our strategy is resonating very well. Lets just call out some of the clear
differences in terms of our data center strategy.
Its very much a partner based strategy. Its very much enabling technologies to allow our partners
to manage that infrastructure on a holistic basis. We believe the consolidation, as TJ talked
about, does not occur on a physical level necessarily. It may occur on a management level. We also
believe we have a much more pragmatic time line as to how customers will move to that next
generation data center infrastructure. By and large, validated by our research and by our
customers, we just dont believe the timing is any time this week or next week. We believe its
over multiple years, if at all, right?
And for those of you who are new to Brocade, we did host a technology day, in which we unveiled our
technology vision and direction across several of the aspects Ian talked about in June in New York.
So theres a web link there in our entire slide presentation, I wont go over those on the slides
today, but theyre available.
And obviously there was some announcements yesterday from Cisco. The key one I want to point out is
that they did announce eight gig capabilities for their MVS Director family. And again, huge
difference. Eight gig is not always eight gig. And in the case of Brocade, we are going to maintain
a tremendous performance advantage with our eight gig solutions in DCS. as Ian talked about, over
the new MVS eight-gig products. Just a to put it in laymans terms, all ports on our products
operate at eight gig all the time, simultaneously. All the lanes of the highway are running at
eight gig all the time. Right?
In the Cisco product, theres a tremendous over-subscription and bandwidth limitation, which limits
the amount of ports that can operate at eight gig to a very, very small fraction of the total
ports. So were going to encourage customers that eight gig is not always eight gig and if they
want to compare, please have the comparison. But were very confident in maintaining our leadership
even after that announcement yesterday.
Mike Klayko
- Brocade Communications Systems, Inc CEO
Okay. Brocades an OEM company, Foundry is primarily direct and channel. Whats your
post-acquisition go-to-market strategy for products and services?
Again, a common question.
Unidentified Company Representative
So I think its been said a couple of times. One of the top priorities of this acquisition,
day one, is not to disrupt any of the revenue streams of both companies. So there is no intention
out of the gate to change the go-to-market model. There are clear upside opportunities, which have
already been articulated by Richard and others, where today there are zero OEM customers at Foundry
and Brocade has 23. There is almost no, I would say less than 10%, overlap in terms of our end-user
customer base.
So, from an opportunity perspective, once we get through the sales integration part of the of
the acquisition integration, well know a lot more about those opportunities, but think of it as a
huge opportunity for us to take the position Brocade occupies today as a very credible, seasoned
partner in the data center, leveraging that credibility to introduce the Foundry products into
customers who have come to trust us, rely on us and depend on us for mission critical applications
and networking requirements.
And at the same time, as we have pointed out, for example, in the federal government segment where
Foundry has established very long-term relationships, very strong partnerships, both with the
system integrators as well as the various government agencies, an opportunity to, of course,
leverage that position to introduce more Brocade fan technology.
But certainly we do see the need for us to focus more on the opportunities in the large enterprises
for the Foundry products. Its a relatively untapped market for Foundry. And I would use a term,
which were hearing consistently in the market today, which is fiscal fatigue in those markets.
Theres the sense that there has not been a credible alternative to Cisco.
And certainly, in terms of stability, size and strength of company, even if products have been
available, I think its a combination of the innovation, the technical capabilities of the Foundry
products, plus Brocades credibility in the high end enterprise class customers that give us a big
opportunity out of the gate. And the other one is clearly in the channel and international
operations where youve heard already that Foundry are relatively underrepresented in international
markets. There is a heavy concentration of business in the United States and as youve heard,
Brocade has a more balanced geographic spread of revenue. So clearly theres upside opportunities
for us to go and build out the channel as well as our end-user focused selling activities in those
international markets.
Mike Klayko
- Brocade Communications Systems, Inc CEO
Okay. How does your ongoing server virtualization trend affect you? The ongoing development?
And I know several of you have heard this 1,000 times but for those newcomers I want to go through
the map because its pretty straightforward from our perspective.
The server virtualization is a very positive trend for us, in many ways because the term Storage
Area Networking is a misnomer. It turns out for every port of a Brocade switch, Fibre Channel
switch that attaches to a storage device, we attach roughly 10 servers. So in fact, the consumption
of our product in real life is driven by an order of magnitude more of server connectivity than
its storage connectivity. Server units connected to Fibre Channel ports drive, on a ten-to-one
ratio, the amount of ports consumed in our product.
Now, thats one portion of the map. The second part of the map is that a virtual server, because of
the nature of this behavior, you dont want to put a hard drive in a virtual server. You want a
virtual server which is going to change applications over time to be able to attach the different
data sets. So virtual servers are almost 100% likely to be connected to network storage. So thats
a good thing.
In a physical server world, about one in five physical servers are attached to the Storage Area
Network. So the more virtual servers there are the more connectivity of servers there are to
storage networks by a four-to-one or five-to-one factor. Thats a good thing for us.
And then, the final point is that in many reports that confirm this recently, the method of choice
for connecting a VMware or other type of virtual server to a storage network is a Fibre Channel SAN
today. Ive seen reports as recently as a week ago that confirm that data. So more server ports
being connected, virtual servers more inclined to connect to Storage Area Networks and Fibre
Channel SANs being the predominate use case for that. So we like server virtualization a lot.
Number nine, what are you most worried about? Ill take that. Some of the things I cant control.
You guys are dealing with it all the time in the financial markets and so forth. I cant control
that and frankly I dont want to waste a lot of cycles worrying about it because I cant go prop
that up and change things.
But I can actually worry about some things that are under our control. And there is an enormous
amount of opportunity in front of us as a company. And prioritizing it and making sure that we
invest in the right opportunities are things that I do worry about, because those will make a big
swing difference on how we take very limited resources and put them on these huge opportunities to
leverage going forward.
Now, I always view talent as an enormous differentiator and I think we have a very talented team.
Im worried always about making sure that we have the right programs and processes and development
and opportunities available around the people side. And so we always bring in the right people.
And finally what I worry about is execution. The reason we win in the marketplace, in many
instances we execute very, very well. We say what were going to do and then we execute and do it.
And thats one thing that I want to make sure that we never, ever lose that formula around
execution. So those are the things that I worry about all the time in making sure that we have the
right processes, plans, controls and strategy in place to go ahead and continue to go forward.
Number 10 is what specifically are your partners and customers saying. Ian?
Unidentified Company Representative
Well, I mean there are just some chords that we had back once the acquisition was announced. I
guess the point here is that customers and partners do view this as an extremely positive move in
the industry. There has been I think a need for a credible alternative to the leader in the
Ethernet business for some time.
It helps end users with their geo vendor strategies and obligations, it helps balance their
purchasing power, it helps ensure that there is always a credible alternative. And youve heard it
several times, our expectation out of the gate is not that we supplant the other leading player
over night, but we present ourselves as the most credible alternative.
And overwhelmingly the customers we talk to are saying we needed this to happen because we need
choice, we need a company that is integrated with the other partners in the sort of ecosystem of
technology companies that we depend on, such as the IBMs and the HPs, to make sure that this
concept of end-to-end manageability, which is really at the end of the day how you really reduce
cost in your IT environment is managing the assets more efficiently with a fewer number of people,
with a fewer number of calls.
The companies that do that and have successfully over many decades proven to be most successful are
the companies with whom Brocade has the deepest, longest standing, most trusted partnerships with.
And that I think is reassuring the market, the end user customers in particular, that this
acquisition will give them real choice and real flexibility and the ability to choose the best
solutions for their particular need.
So very positive. I mean the data that Tom showed was based on market research. In real
conversations with customers, one on one, its a big thumbs up. So were very pleased with the
reaction.
Mike Klayko
- Brocade Communications Systems, Inc CEO
Okay, those are the top questions that came in that we put together that we could try to
satisfy the hands are going up already. You notice theres no financial questions up here
because we figured wed have other thoughts before some questions came into Richard. With that,
there are roving mics and Im just going to kind of work my way back.
Unidentified Audience Member
Thank you. Good day, Mike.
Mike Klayko
- Brocade Communications Systems, Inc CEO
State your name.
Mark Moskowitz
- JP Morgan Securities Analyst
Mark Moskowitz, JP Morgan. This question is trying to grid a few of the presentations from Tom
and TJ. I guess Im somewhat confused and maybe you can help us out. Tom, you talked about going
after the silver, not the gold, in terms of Juniper versus Cisco, we see the early stages. And then
TJ was talking about how Layer 2 and Layer 3 switches are kind of a focal point for the
next-generation data centers and conversion networks. But Juniper really is in Layer 2 or Layer 3,
so can you kind of talk about why youre focusing on Juniper first and not the other player?
TJ Grewal
- Brocade Communications Systems, Inc VIP, Business Development
I dont think we were necessarily focused on Juniper, I think it was an interest and almost
illogical response that we were getting from some customers on why Juniper ranked so high. Because
as far as I know, all they have right now are stackable switches and a promise to deliver modular
switches. But theyre a new entrant and theyre going to have to go through a new entrant test case
to get there.
I think the bridge between my presentation and Toms is really from a customer perception
standpoint. We know that the core technology area that we need to focus on, that from a branding
perspective, customers werent necessarily thinking of Foundry as being the other alternative a
[grid agent] should look at. And thats really where we see the opportunity, because the customers
were using today, theyre very happy, theres no weak point. So its more about getting more
exposure for them.
And then there is a little bit of this false negative of Juniper scoring so high on that, which the
reality is, as more of those technical decisions move down to the folks who are building the
infrastructure, they know that there really arent products from Juniper to satisfy those
requirements. So we just need to fill that void.
Mark Moskowitz
- JP Morgan Securities Analyst
Then my last question here, getting back to the HBAs and the intelligent work, Tom and Terry,
it seems if we take n to account with Brocade and what Cisco has been saying about recently about
network adapters and conversion adapters. Is the Brocade entry in to HBA really about being in
position in the conversion of a net card and HBA down the road? We really dont see a standalone
adapter, we just have one and thereby the standalone HBA folks are in trouble down the road?
Unidentified Company Representative
Let me take first crack at that.
Unidentified Company Representative
Let me add one comment. So there are multiple market places, theres todays market place and
theres the next few years market place and theres a market place beyond the few years net, and
you have to have a strategy that addresses all three of those. And so we have four and eight
current product sets that will be coming in to the market place around Fibre Channel and so forth.
So then, youll see the next generation that adds more capabilities around 10 Gig and FCoE and
others and then youll see conversion networks really have even more capabilities going forward. A
lot of them have to do with software stacks and so forth around, youll need to be able to do flow
control and quality of service and a variety of other things that dont really exist today because
you need that end to end solution.
So the answer is yes, yes and yes and were going to be in all three spaces and I call it crawl,
walk and run. And so were going to crawl in to the one space and weve learned a lot and were
doing quite well. And by the way, were going to be in this space right now because were being
asked by our customers too. The walk phase is going forward and the run phase is were well
positioned for the larger market place going forward.
Unidentified Company Representative
Theres no absolute in this one, right? But we have customers in the same day in our EPC that
say Im going to go to the conversion network at some time and I need plans and then an hour later
a customer will be saying hell no, never, Ill never do that. So I think youre going to see
standalone, youre going to see some convergence, and as Mike said, its going to be all of the
above for quite some time.
Unidentified Company Representative
Over here? Sorry, I should have seen where the microphone was.
Aaron Rakers
- Wachovia Analyst
Thank you. Aaron Rakers from Wachovia. A couple of questions more on the financial side. I
guess in terms of the combine companies and I look at the gross margins assumptions youre making
for Foundry, I think it was 61% or so. Thats a bit lower than weve seen Foundry running over the
few quarters and if I think about that in the context of the ability to take out contract
manufacturing, a lot of synergies potentially in cost of components et cetera, Im just trying to
gauge is that a conservative assumption? Or is pricing mixed in to that to maybe get a better
position in the market? And then I do have a follow-up.
Unidentified Company Representative
Sure. Its not a pricing issue. It really reflects the investment that were going to make in
to reducing and restructuring their product cost capabilities. Thats the short answer. As you look
over the time horizon, youre going to see that better for them on a standalone basis but as the
company moves in to more markets and becomes more successful, particularly in the area of a
prime example is HBAs and the move towards mezzanine cards. Thats affects the overall model but
for Foundry specifically its really an issue of the investment we make to generate the returns
further out.
Aaron Rakers
- Wachovia Analyst
Okay. Ill leave it at that. And then the second question I guess the same to the debt when
you initially announced the acquisition I think the EBITDA or the debt to EBITDA margin that you
were throwing out there was 2.4 to 2.5. I think on a slide today you noted it was 2.7 to 2.8. So
Im trying to understand exiting 2009, what was the change in the assumption? Is the debt getting
more expensive given the current market conditions? Or is there a change in the EBITDA on the
denominator side?
Unidentified Company Representative
I think the confusion there is whether you look at it on a secured versus subordinated basis
and I think if you go back to the slide we showed, this fold that gives you something like eight to
two, 3.2% ratio at the time of the transaction and the slide that I showed today was pulled that on
a full debt EBITDA.
The numbers youre referring to when you peel the onion back to the next layer which is a senior
secured versus unsecured or transaction financing versus longer term structural financing, thats
the numbers youre quoting. So the short answer to your question is nothing has changed. Pricing is
not assumed to have been changed. Its just when youre talking about the leverage on the senior
debt or leverage on the total debt.
Doug Whitman
- Whitman Capital Analyst
Okay, I want to go right here.
Unidentified Company Representative
If you could talk a little bit
Unidentified Company Representative
Could you also name for the webcast.
Doug Whitman
- Whitman Capital Analyst
Doug Whitman, Whitman Capital. If you could comment, you talked about the commitment from the
bankers. If you could be a little bit more specific about what that means exactly and then
distribution of the commitment. I mean obviously Morgan Stanleys down 35% to 40% today so theres
some concerns out there about their long term ability. And then the other part would be that you
also filed that you went in the market to buy Foundry stock with the stock down so much like it is
today, where are you on buyback and whats that going to do as far as making the deal more
accretive because youre clearly buying a lot below the deal price.
Unidentified Company Representative
Two questions. So first of all Id say that when we picked this deal we picked some of the
cream of the crop when it comes to the financial industry and Bank of America certainly is a very
strong secure commercial flash investment bank, Morgan Stanley despite todays hysteria is still
fundamentally sound investment bank. Starting with that. So where we have is we have a full
commitment to Bridge facility which means that the transactions already financed.
I have $1.5 billion of committed financing. What weve been doing over the last 30 some days is
effectively taking that commitment off of the balance sheet of Morgan Stanley and BofA and
distributing it to other partners to commitments to a term loan facility, commitments to the
revolver, or commitments around a bond slash convert which is the longer term structural component
of our capital.
So whats happening is as we go out there, there are lots of very strong banks that are even
getting stronger with every day that goes on as confrontation goes away and those banks wanted to
do this with the consolidation company. so they have stepped up and they have consumed a good
portion of our term commitment. There are also a lot of funds out there who want, who specialize in
holding these types of term transactions and because of the lack of good deals out there were
getting lots of interest, we couldnt be more pleased so you have to start with the assessment that
the financing is already there.
All were simply doing is helping BofA and Morgan Stanley distribute that out to other holders,
longer term holders of the product. And again that aspect of it is going very well because what
they look at is they look at cash flow and they look at debt serviceability and when they do their
models plus the confidence of getting from the rating agencies, this a very attractive property
product for them and the resulting interest has been very, very high. Which leads us today to have
very high confidence, absolute confidence in the deal.
Your other question, Im sorry.
Doug Whitman
- Whitman Capital Analyst
The stocks trading 20% below what the purchase price is, so.
Unidentified Company Representative
Right, well so what I said probably hurts me because Im in the market for Foundry stock but
the way it goes. But from my perspective we have filed with publicly filed our intent because we
opened this 10B5-1 buy back program which is a structured buyback program to take advantage of the
fact that Foundry stock today is substantially less expensive than ultimately what Im going to pay
for it. So I have the option under my program to be in the market and to be purchasing stock. I
have other filings earlier this, early in August which indicated that I had in fact been in the
market and have acquired amounts substantially below the open price the well pay for the assets.
Doug Whitman
- Whitman Capital Analyst
So the numbers today dont show the potential accretions that youll get from buying stock
cheaper?
Unidentified Company Representative
That is correct. I have not assumed the advantages of my current market activity in to my base
case.
Doug Whitman
- Whitman Capital Analyst
Thank you.
Unidentified Company Representative
Next question. Do you have a question? State your name one more time.
Kaushik Roy
- Pacific Growth Analyst
Kaushik Roy from Pacific Growth. Seems like the Street is not very happy with the numbers you
just presented, the stock was down 5% before you started presenting, now its down 8%, 9%. But I
guess as a follow-up to Dougs question, can you the questions were getting now is can they
close the deal? I mean, its all about financing now. Can you give us more color as to what debt
[splits] between BofA and Morgan Stanley? Or anymore color will be helpful. And then I have a
follow-up.
Unidentified Company Representative
Sure, first comment is so if you look at the earnings capability and the commitments that
weve put down in this program I think thats set us under where number of organizations that are
delivering that level of profitability, that level of cash flow and honestly, just if you have some
examples feel free to share. Because we stand nearly alone in capabilities, our gross projects, our
technology capabilities, and technical portfolio so the long term debt we should be rewarded and
theres nothing but a huge amount of potential upside to the base case weve presented today. And I
think that stands on its own.
For now in terms of discussion around the financing, Ill say it this way that we are fully
confident in our ability to finance the deal. The market is interesting days that we go through
today to put it mildly but at the end of the day Im comfortable in my opportunity, in my financing
and if the market doesnt believe that then it simply creates an opportunity for me to lower the
cost of the acquisition and further support my long term shareholders.
Kaushik Roy
- Pacific Growth Analyst
Whats the difference between BofA and Morgan Stanley split on the financing?
Unidentified Company Representative
We have a so Im not going to get in to that but if you would like to the commitment letter
is on file through an 8-K.
Kaushik Roy
- Pacific Growth Analyst
Okay and second question is Dell just said theyre seeing some weakness in the micro, Nortel
they just cut their guidance. What are you seeing in terms of demand in the near term. Are you
seeing any weakness? Have you noticed any change in the last few weeks? Are you comfortable with
382 and $0.16 for October?
Unidentified Company Representative
Were certainly based on my presentation and I did basically confirm my quarter guidance.
Okay. lets get another two questions here. Name in front.
Min Park
- Goldman Sachs Analyst
Hi, Min Park from Goldman Sachs. just a couple of questions for you. First given that youre
not inclined to change or go to market tragedy per the acquisition could you just talk about what
youre doing now to gain more influence among the decision makers, among the end users? Sort of
getting your platform ready for the converged platform in the future?
Mike Klayko
- Brocade Communications Systems, Inc CEO
Let me take a quick, and then you can add on. One of the things, Min, that we do is as you can
actually do end user conferences. So a company like Brocade will do a variety of end users
conferences around the world. Well go anywhere between 700 and 1,000 people at a conference to
talk about data center technologies, our current product line and so forth. Now that we have some
clearance we can expand that and start talking about what are we going to be doing going forward?
So we have tremendous influence that first of all Foundry hadnt had in the past just from the
reach that we have at these conferences. thats one. And were reaching the global 2000 in that
space. The other thing is that we have opportunity if we do have, we participate in most of our
partner conferences and so we have a voice at the table there and key note speakers and so forth.
And well just be adding on to what we currently do because it is the worlds largest data centers
that we talk to. Well just be adding on more and more capabilities there and taking that full
message out to the market then. Anybody else?
Unidentified Company Representative
I think this just is to Mikes point. I mean we have a conference happening in Vegas next
week. Its the Brocade conference. There are 1,000 end user customers registered to attend that and
I think clearly theres a heightened level of interest in what were going to say around the
companys strategy and obviously were limited in what we can say until we get through the
acquisition, but I will, this isnt something that just started.
If you go back two or three years we had a commitment to start building out our end user at
Brocade, this is Brocades end user facing sales force and we now have probably approaching 500
people who spend their entire life talking to end user customers to drive preference and brand and
help with the decision making ultimately fulfilled through channel partners and OEM partners. so we
have a very strong footprint already in terms of reaching those global 2000 customers.
When you add to that going forward the roughly 500, 600 people that Foundry have in end user facing
sales roles, you see that from day one there will be over a 1000 people out there talking about the
combined company message and we organize and how we focus that resource obviously were going to
work through that over the coming days and weeks.
But were already in a very strong position and you add on top of that the many thousands of sales
and pre-sales people from our OEMs and our channel partners that over time I think well have a
compelling story for. You can see our market coverage and our reach is way beyond the size of
company we are today or even close to that position. So from a go to market and market reach and
customer touch perspective we think theres a very solid base from which well be starting the new
company day one.
Min Park
- Goldman Sachs Analyst
And then just a quick follow up. On the potential revenue synergies you talked about in the
transaction, these are the lengthily opportunities where you think youll have the most success and
possibly potential timing of when we might see those benefits?
Unidentified Company Representative
Five categories of revenue opportunities. I dont think were limited to one. I mean frankly
as you would do as were doing it were focusing very, very dedicated revenue teems on each five of
those categories and so theres almost independent tracks going forward because we think theres
upside on all of them.
Glenn Hanus
- Needham Analyst
Glenn Hanus, Needham. Could you first on the standalone model for Brocade, maybe I missed it,
you have accelerating growth as you go in to fiscal 10, can you just go over the key items for
that accelerating growth in fiscal 10 on Brocades standalone? And then what assumptions on the
Foundry side did you use in your analysis? Are those Street estimates? Are there, where did they
all come from? I dont actually follow Foundry.
Unidentified Company Representative
The primary driver for the acceleration of growth from 09 to 2010 is driven by the
expectations that by the end of 09 and into 10, the overall economy and therefore IT spending
will improve. That is the driver there. from a how we came up with our outlook for Foundry,
basically its a combination of looking at the due diligence that we did, and measuring that due
diligence against where the Street analysts for Foundry are and trying to come up with a level of
consensus that we could use and basically affirm that through the work we did through due diligence
and the work were doing in integration.
Unidentified Audience Member
I guess building on that a little bit, a lot of great discussion today around the enterprise
side of the business. Looking at Foundry clearly theyve seen a lot of fundamental success around
some momentum on the service provider side, 20%, 25% of the mix. Can we spend a little bit of time
talking specifically about your plan relative to that service provider business? What those
customers may be telling you about the transaction and what level of R&D you think that business
will require going forward?
Unidentified Company Representative
So Ill talk about that because from our point of view the fact that there is a service
provider business and they have built a healthy revenue pocket there is a good thing and when we
saw that as kind of extra on top. Right now, were not planning anything in terms of the direction
that Foundry was already taking from a service provider perspective and so I think thats fine.
I think we saw as part of the diligence and as part of the [what happened], we were trying to
understand the company that they took a very measured approach tot hat market because that market
can be spikes and valleys in terms of what happens. But we saw a very measured approach to what
they believe that they could accomplish in that market and what it would take from an R&D
perspective. So were forward to having that market as part of the portfolio as well.
Glenn Hanus
- Needham Analyst
We view that as more of a maintenance side of the business with the incremental focus
obviously on the enterprise side or just kind of conceptually how we think about that out there.
Unidentified Company Representative
No, more the maintenance right because if you look at the core technology building blocks and
where are they relevant youre talking about core technology which is relevant both in the
enterprise community but then it also has extension in the service provider market so we want to
take advantage of that. Thats more than maintenance.
Glenn Hanus
- Needham Analyst
Perfect. Thank you very much.
Unidentified Company Representative
Okay, next question. Lets go right over here then, okay?
Derek Queen
- Old Lane Analyst
Hi, Derek Queen from Old Lane. Richard, just back on the stock buyback, you bought as of
August 14 you bought 7.6% of Foundry so the original 10b5-1 was for approximately up to 10% of
the company like 14 million shares. So my question is whats preventing you from buying more stock
or upsizing the 10B5-1?
Richard Deranleau
- Brocade Communications Systems Inc. CFO
Fortunately, the way attendees private program is designed is to insulate the company and the
participants from being accused of trading on insider information. So clearly what we had to do was
before we were in possession of the type of insider information we might get through integration,
we had to lay out a strategy and a structure. That was then, that program was then put in place. So
now that we are constrained only by the structure that we have put in place prior to moving in to
the integration stage of the acquisition. So cant adjust it today because the plan is active.
Derek Queen
- Old Lane Analyst
Okay. Does that mean that when the plan is complete that you could potentially upsize it?
Richard Deranleau
- Brocade Communications Systems Inc. CFO
The way were structuring the plan is, the right way to think about is that the plan that we
filed our 8-K on is the plan of record and thats the best way to look at it.
Derek Queen
- Old Lane Analyst
But you have the right to terminate that plan at any time, correct?
Richard Deranleau
- Brocade Communications Systems Inc. CFO
I have the ability to terminate it, best practices are to have a cooling off period between
when you take a plan down and you put a plan back up and given the nature of our time line the
cooling period off period would probably disadvantage the company.
Derek Queen
- Old Lane Analyst
Okay. And then I know you have expressed many time this morning your confidence in the
financing but I think a lot of people are questioning the, just whats happening on Wall Street I
think two months ago, had this conversation a bit about Lehman, there really wouldnt have been any
question at all. And so I think a lot of people are just thinking in terms of contingency back up
if one of the sources of financing goes away. Right now I believe the commitment is 50% split
between the two, 50% each was the commitment from each of the financing sources. If one of the
financing sources goes away is it possible or have you contemplated the possibility of the other
financing source taking up the remainder that.
Unidentified Company Representative
Well, obviously BofA is a very large bank. Lets start with that. the second thing to think
about is the Brocade, Brocade isnt marketing to the investment banks. Brocade isnt marketing to
Wall Street. We are marketing to our international regional other things that arent in the middle
of the storm. And those events I said earlier if anything are getting stronger. Were also
targeting funds that make a living if you will out of holding these types of instruments.
So, when Lehman Brothers went through their bankruptcy, that had viral effect on Brocade because we
didnt have, they werent committed, we didnt market to them, they werent part of the program,
we didnt do their distribution channels to the ultimate holder. So as the investment banks go
through their process, were not marketing to them. Were in a different market and were in a
market that is much, much stronger than what investment banks have to deal with. So, I dont know
how to how many times you want to say it, but honestly Im confident in our capabilities to fund
this deal.
Unidentified Company Representative
Let me just add one other comment. Im confident were going to fund this deal. Okay. Anybody
else want the question, because seriously. Everybody raise their hand if you have a question. Were
very confident were going to fund this deal.
Derek Queen
- Old Lane Analyst
Thank you very much. I appreciate it.
Unidentified Company Representative
Right over here.
Unidentified Audience Member
Thanks. (inaudible) from Yankee Group. Can you give some color on how you plan to leverage the
OEM relationship that Brocade has with Foundry? Because typically on the network, most network
equipment doesnt get sold in fact hardly any gets sold OEM. And I know Perl Group did a little bit
with Foundry a few years ago but thats not that much anymore. So you anticipate that OEMs will
simply be a reseller for Foundry? Or do you actually see them actually OEMing the product? Because
many of them actually have relationships with Cisco right now.
Unidentified Company Representative
So I think we showed this job early on that suggested that there was two to $4 billion of
Ethernet gear goes through OEM channels. Maybe to double click on that, if you look at the OEMs ,
they all have very sizable services and system integration arms so certainly in the case of the top
two or three, theres a substantial amount of Ethernet product that flows through those services
system integration and solution arms of our OEM. That clearly represents today an opportunity and
an avenue of discussion which at the right time once we get through sales integration well be
having with them. Because the same rules apply there.
Today, there is all those companies, there has been at least historically one viable option when it
came to an end to an Ethernet offering. those same companies are having the same misgivings and
concerns around being too focused in that area and so clearly with a relationships we have already
at the most senior levels within those OEMs we are able to, we expect to be able to have some very
interesting dialogue with them. So its not if you like necessarily the classic OEM model but its
the same companies within weve developed very long-standing trusted relationships and I think
there are multiple opportunities within those companies for some form of relationship around the
Foundry products.
Unidentified Audience Member
So do you feel that theres, they actually want an alternative because of what drives demand
from a reseller is simply customer pull and if customer pull is asking for Cisco, theyre going to
give them Cisco even if you have better margins on products right? So do you feel that theres a
certain element of customer demand creation that you need to do up front before you can get them,
is there a flip there that a reseller had on Cisco to you?
Unidentified Company Representative
Sure. So as I said, well have from a customer demand perspective theyll be a 1000 people in
the new Brocade company calling on those Global 2000 accounts to drive demand preference for the
combined companies offering. Secondly, I think as we pointed out a couple of times, I wouldnt
agree with the statement that those customers are calling for Cisco.
I think those customers are calling for an alternative as well as Cisco. Because clearly from an
Ethernet perspective Cisco have a credible position, they have a very broad portfolio but choices
is important in any market and I think those larger customers particularly and the channel partners
that sell those products have expressed very clearly to us a strong interest in having the
discussion around the alternative that the new Brocade Foundry offering will provide.
So, I think through the demand creation, clearly through marketing and sales we will have as the
new combined company, the fatigue factor that is very palpable out there in the market place right
now around the other competitor, I think there will be more than enough opportunity for us to go in
and as Mike said earlier on, its about execution. And both companies I think historically,
certainly in the last several years have demonstrated a great track record of sales execution and
we dont intend to change that as a new combined company.
Unidentified Company Representative
Back there?
Sam Wilson
- JMP Securities Analyst
Hi, Sam Wilson from JMP Securities. First Mike, youve added $0.55 since the Foundry stock
pricing Q&A started.
Unidentified Company Representative
Im sorry, I didnt hear you.
Sam Wilson
- JMP Securities Analyst
Youve added $0.55 to Foundrys stock price since Q&A started.
Mike Klayko
- Brocade Communications Systems, Inc CEO
Great, thanks.
Sam Wilson
- JMP Securities Analyst
Im going to probably ask the questions a little bit direct but its probably on everyones
mind which is a little bit this. The equity markets are down 20% year-to-date, the financial
services industry is blowing up, and you guys like to do scenario analysis, I think Tom said, so
can you just give us a little bit of a sense for whats the scenario as world economic activity
slows down if the underlying economic assumption built into this transaction and built in to the
company over the next one to two years are lowering than currently modeled. Whats your thought
process would be the steps and the milestones you would go through to adjust the business?
Unidentified Company Representative
Let me take first crack and the other guys all have an opinion. One of the things we run our
company on is incredibly tight metrics. Its all E to R driven so we do very E to R driven and we
have a very dynamic model that allows us to adjust very rapidly based on we have expectations
around revenue and market opportunities and if those expectations are being exceeded, we can
increase the E but if not we can actually give this to an SO, we can deliver the returns on a
fairly consistent basis. I mean no one mentioned dry will that weve actually exceeded our
expectations on earnings 13 quarters in a row and so we have that model still, and its very, very
tight.
From an environment standpoint its interesting, even though you talked about world economic
collapse in some areas around financial institutions or whatever, the fact of the matter is data
traffic doesnt stop nor does storage growth stop because of that. And so folks are actually trying
to figure out how do they redefine what they currently as well as grow in to meet the requirements
of the future, thats required some type of assessment re-architecture. Thats where we play.
So we fit in the middle of that firestorm and even though there are all these things going around
we actually have to be the calm in the middle of it because we are that constant. Data is going to
continue to grow. I challenge anybody to give me one industry where datas not growing, one
geography, one sector, anything. Data grows and it continues to grow. We bring out new technology
that increase enormous amount of storage requirements and then everybody wants to be connected.
Youre going to see more and more things being connected over time which will drive more and more
internet traffic. So those two elements where we sit, does give us a balance because its not just
geography, its not industry, its not just tied to the technology so therell be ups and downs
along the way and our models tend to be ups and downs from an actual tumultuous time that we live
in I think were going to survive quite well and grow and thrive.
TJ Grewal
- Brocade Communications Systems, Inc VIP, Business Development
And just to add, as the cost expectations get more and more pointed and people drive towards
that, its consolidation, virtualization type of things and connecting is, were not an optional
purchase in that situation. Were the sharing device that allows people to connect more, achieve
more
utilization, lower cost and as the virtualization drives that consolidation trend we are the de
facto of choice. And I dont want to be disingenuous, right? Were not, nobodys a zillion to all
these things going on but we are more of a non-optional purchase as these cost considerations kind
of put a way out.
Unidentified Company Representative
And then just one quick thing, Sam. The one thing about us that read through probably the
whole set today is because of the way we drive our models, the ability to turn revenue in to cash
is very quick and very efficient so we are in a position to build the react one way or another for
addressing contingencies. And even with the financing that were doing you can see that were still
going to have significant levels of cash on the balance sheet as well as an undrawn credit
facility. So because the way we run our models, we can react faster and more effectively to these
kind of potential downturns of scenarios that would happen.
Sam Wilson
- JMP Securities Analyst
And if I may just ask one sort of tactical follow-up question. Right now, what are you doing
to sort of scrub your sales pipeline? Are you being very diligent about your sales pipeline that
youre getting from your sales folk? And secondly, do you think from your major OEM customers their
business visibility is the same? Is less than its historically been to you? Are you a little bit
more careful with the visibility they give you? Just your thoughts there. Thank you.
Unidentified Company Representative
So in terms of the pipeline, clearly as were still in the integration process, theres no,
were not, we cannot and do not work with the Foundry team on sharing information. What we are
doing and Im not sure if this is the answer that youre looking for but what we are doing is
clearly already as Brocade were mapping accounts. Were looking at the largest accounts, were
going our analysis at how much do they spend on Ethernet gear. Were looking at the relationships
we have to come up with what we refer to as the heat map of opportunities which we believe will
exist day one. Once we get through this integrations phase and we can start to share more
information, well validate that with our colleagues at Foundry.
So I would say there is a funnel of opportunities that we think exist there. We still have to go
through more scrubbing of that. On the .
Sam Wilson
- JMP Securities Analyst
Hang on for one sec I mean, practically just core Brocade. Not integrated Brocade Foundry
together, just core Brocade, your traditional Fibre Channel and SAN pipeline, and the more
traditional storage visibility that you get from your OEM.
Unidentified Company Representative
So I think its been said a couple of different ways, we have not yet seen in our recent
numbers would bear this out, a slowdown in activity. In fact what I was going to as to the last
question was, if you think about it logically, just a very practical level, the activity youre
seeing right now around consolidation roll up of various companies.
What that ultimately translates into is one big company now has way too many data centers. Theyre
all running out of various power and cooling issues. There is, therefore, an accelerated need to
build new infrastructure to consolidate. That typically translates into new data centers with
significant infrastructure build out. And weve already been seeing that over the last one to two
years.
So I think this current economic environment actually represents opportunity for the kind of
company and products that we have today. And there is, at this point, no change in our current
outlook in terms of funnel and activities that were seeing is consistent with what weve been
seeing over the last several quarters.
Unidentified Company Representative
Right back here.
Alan Weckel
- DellOro Group Analyst
Hello, Alan Weckel from DellOro Group. A quick question, why do you think the decision making
is moving downstream from the CIO given budget tightening usually has the opposite affect? And also
given that, how the SAN environment and the Ethernet environment and those tend to be different
teams? Thanks.
Unidentified Company Representative
Because thats what they call them.
Unidentified Company Representative
We just asked them. We just asked them to report the data today. We didnt go into opinion.
Unidentified Company Representative
Let me answer that. So heres an interesting dynamic. So CIOs typically do have a say in
what stuff gets purchased. But I think its very rare these days for a senior executive, CIO
executives, to override the decisions made by the people who run the kind of networking
infrastructure that runs core mission-critical applications. There is zero tolerance for risk, zero
tolerance for disruption.
So it is extremely rare these days for just because I golf with the CEO of a certain other
company, Im going to give them preference, because were pals. That doesnt work these days.
Because the kind of especially in the current situation where risk, more risk around
infrastructure change and choosing products that arent best in breed, is just not going to be
feasible or viable.
So I dont believe that thats happening. Therefore the people that we at Brocade and I think
Foundry traditionally focused their attention on and built relationships with. Which arent the
lower level administrators, but its the people who run the IT operations of large corporations.
They know us, they trust us. Theyve come to rely on our technology. And I dont see that changing
because of any shift in the decision making process within large corporations.
Alan Weckel
- DellOro Group Analyst
I guess to follow-up on that, the decision making on a networking side often is a different
team than on storage sides. So who do you think is going to win in that decision?
Unidentified Company Representative
Doesnt matter.
Unidentified Company Representative
Doesnt matter. I think one of the things that were doing from a even from an integration
planning perspective is were not jamming the sales forces together and presuming that data network
person can sell data storage or vice versa. We recognize that there are different individuals even
within the same company that they are selling the respective products to. And as that changes over
time, well adapt to that and that change is not going to be an absolute answer.
There will be some companies which there will be a particular org model that theyll drive to and
therell be others which there will be no change at all.
Unidentified Company Representative
Okay, theres a question in the back first.
Unni Narayanan
- Primary Global Research Analyst
Unni Narayanan from Primary Global Research. As you speak to customers and they talk to you
about the TCO metrics that theyre looking at when they make their purchase decision, is there any
possibility, because you had alluded to the idea that the purchasers are kind of evolutionary. And
they may not be doing things in one shot. Is there any possibility that they may not go for the
most aggressive performance solution? And in that case, how does that affect their view of your
products because they tend to be higher end especially with the 8-Gig?
Unidentified Company Representative
Let me start and you guys chime in. So one interesting factor of when you look at the publicly
available information from Foundry and Brocade. Its a very similar concept around TCO that I think
is very applicable going forward. Both companies believe in consolidating products. Now for a few
number of building blocks to improve efficiency, power and cooling, the amount of real estate we
take up in data centers. The number of physical boxes needed to deliver the performance and the
connectivity.
Those factors, I think, will continue to be extremely relevant to customers going forward, because
its all about packing more power and more capability in a fewer number of building blocks, because
of very practical issues around real estate and data centers, power and cooling issues and
manageability, the need to manage fewer number of devices with a decreasing number of IT operators.
So TCO has been at the heart of Brocades product development market and sales strategy for a long
time.
I know from analysis of the Foundry model, theyve had a very similar model. I think when you put
the two things together. It will inevitably lead to more efficiencies and more advantages for
Brocade as we look at future generations of technology where we take those two development
philosophies, if you like, and TCO philosophies and expand them further.
Unidentified Company Representative
Yes, I just wanted to add, I wasnt sure if your question was specifically related to the
Fibre Channel world or the Ethernet world, or both. But in the Fibre Channel world, our 8-Gig
solutions are the only ones that are compatible with 80% to 90% of the installed base, because they
operated 8 and 4 and 2 and 1. And the compatibility requirements allow them to feather into an
existing Brocade or McDATA installation without disruption. Our competitors dont have that same
value proposition. Theyre response is much more disruptive.
Unni Narayanan
- Primary Global Research Analyst
(inaudible-microphone inaccessible).
TJ Grewal
- Brocade Communications Systems, Inc VIP, Business Development
They may or may not need to upgrade. But again, theyll upgrade at their own time on their
own time. Many of them will add additional capacity, in terms of ports, whether they buy 4-Gig
ports or 8-Gig ports, will be up to their particular installation and demands and so forth. But
again, they can buy Brocade 8-Gig ports which would operate as 4 if they needed to or operate at 8
if they needed to as well, depending on what theyre connected to. So its kind of a no risk
situation.
Unni Narayanan
- Primary Global Research Analyst
Right, okay, but the bottom line is they could choose to delay an upgrade because of .
TJ Grewal
- Brocade Communications Systems, Inc VIP, Business Development
Its difficult right? Its stuff that you can delay and upgrade, but you cant delay capacity
constraints? So our belief is theyll continue to consume ports. Some of those ports may be 4-Gig
or 8-Gig or both, but the port consumption is what drives the revenue.
Unni Narayanan
- Primary Global Research Analyst
I understand.
TJ Grewal
- Brocade Communications Systems, Inc VIP, Business Development
Any other questions? Weve got one right up there on the left on my left.
Jayson Noland
- Robert W. Baird & Company, Inc. Analyst
Thank you, Jayson Noland with Baird. A question, Richard, on OpEx controls, OpEx containment.
Theres a number of new initiatives that Brocade Foundry may pursue, whether its a brand campaign
on Toms side, joint product development, how do you look at containing costs when theres not a
lot of cost synergy in the deal? And if you had to make tough decisions, are there areas of the
portfolio either on Brocades side or Foundrys sides that would be less strategic? Thank you.
Richard Deranleau
- Brocade Communications Systems Inc. CFO
A couple of things on that. So as we talked about a little bit earlier, we do expect there to
be some level of R&D and sales and marketing synergies. There just always are. And were in the
process of identifying those. Those synergies we are going to use to invest in those items you
referred to. Opportunity to pursue some of these revenue potentials, opportunity to reinforce the
brand messaging, or opportunity to double down our reinvest into the R&D product stream that we
have going.
The second thing is if you look at the modeling, then we have made a conscious decision to take
Foundry with its current capabilities and its current profitability profile and we have made an
obvious decision to take some of that profit and take it into our model and deliver that to our
bottom line, hence increasing our model.
But from an E to R perspective, were also taking some of that and using some of that profitability
to invest in these other areas as we are an E to R driven company partly due to our models arent
quite as tight as their E to R models. So therefore we get more investment in R&D, more investment in
sales and marketing and still improve the long term model of the company.
Any other questions? Going .
Unidentified Company Representative
Okay, stop, stop, lunch time right?
Richard Deranleau
- Brocade Communications Systems Inc. CFO
Well, so, those of you on the webcast, I thank you for attending. Those of you in the room are
invited to join us for some lunch next door. Or if you want to continue asking questions, the
management team will be there. So actually ask you to join us next door. Thanks.
Additional Information
In connection with the proposed acquisition of Foundry, on August 26, 2008, Brocade filed a
Registration Statement on Form S-4 that includes a proxy statement/prospectus for Foundry
stockholders in connection with the transaction. Investors and security holders are urged to read
the Registration Statement on Form S-4 and the related proxy/prospectus because they contain
important information about the proposed transaction.
Investors and security holders may obtain free copies of these documents and other documents filed
with the SEC at the SECs web site at http://www.sec.gov and by contacting Brocade Investor
Relations at (408) 333-6758 or Foundry Investor Relations at (408) 207-1399. Investors and security
holders may obtain free copies of the documents filed with the SEC on Brocades website at
http://www.brcd.com or Foundrys website at http://www.foundrynet.com/company/ir/ or the SECs
website at http://www.sec.gov.
Foundry and its directors and executive officers may be deemed participants in the solicitation of
proxies from the stockholders of Foundry in connection with the proposed transaction. Information
regarding the interests of these directors and executive officers in the proposed transaction is
included in the proxy statement/prospectus described above. Additional information regarding the
directors and executive officers of Foundry is also included in Foundrys proxy statement for its
2008 Annual Meeting of Stockholders, which was filed with the SEC on April 18, 2008.
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