Duolingo Language Report Reveals Changes in Top 10 Languages Studied Around the World
04 12월 2023 - 8:00PM
Duolingo (NASDAQ: DUOL), the world’s #1 online learning platform,
kicked off its end-of-year celebration of learning with the launch
of its global Language Report, which examines the latest language
learning trends based on data from millions of learners.
In 2023, more than 23 billion lessons were
completed and nearly one and a half billion hours were spent
learning on Duolingo. More than 32 million people worldwide studied
more than one language this year. This year’s data shows how
learner motivation and interest have impacted the top ten most
popular languages. Key findings reveal:
- Korean continues to grow in
global popularity. The Korean course jumped to #6 in
global rankings. Around the world, young people are driving a
growing interest in all Asian languages, especially Korean.
- Portuguese enters the top
10, bumping Russian from the list. Connecting with people
(23%) and preparing for travel (18%) are the top reasons learners
around the world choose to study Portuguese, and 72% of new
Portuguese learners are under 30.
- English still tops the
charts: English remains the most popular language to study
around the world. It was the #1 language to study in 122 countries,
which is three more than last year. 49% of global learners say they
are motivated to study English for education or work purposes.
“Language is a bridge between cultures. We see cultural trends
reflected in the data of our 83 million monthly learners around the
world,” said Dr. Cindy Blanco, senior learning scientist and
managing editor of learning content. “For example, we’ve seen
interest in Korean entertainment, like K-Pop and K-dramas, increase
recently and that’s reflected in Duolingo’s data. We can clearly
see the growing demand for Korean language study, especially from
younger learners.”
In addition to Duolingo’s Language Report, the
brand unveiled its “Phrase of the Year” which is “The bird is a
bot”. Duolingo selected this phrase to reflect the explosive growth
and adoption of artificial intelligence technology as part of its
annual social-first end-of-year marketing campaign.
Duolingo also released its Year in Review experience today, an
engaging visualization of an individual’s year-long learning
journey. Every learner is assigned one of eight different learner
personas based on learning data, including hours spent learning,
number of courses taken, what time a learner tends to practice, and
more. All learners can relive their year on Duolingo and share
personalized cards on social media to celebrate their
accomplishments. The Year in Review experience is available now for
all Duolingo learners who completed at least 10 lessons in 2023 and
learners can find it by opening the Duolingo app on iOS and
Android.
About DuolingoDuolingo (www.duolingo.com) is
the most popular language-learning platform and the most downloaded
education app worldwide. The app makes learning new languages fun
with bite-sized lessons that feel like playing a game. The
company's mission is to develop the best education in the world and
make it universally available. Duolingo offers over 100 total
courses across 42 distinct languages, from Spanish, French, German,
and Japanese to Navajo and Yiddish.
About the dataThe 2023 Duolingo Language Report
includes information about learners who studied languages on
Duolingo between October 1, 2022 and September 30, 2023. The data
was aggregated by country or by language to ensure learner privacy.
Country aggregations are based on internationally recognized,
independent, self-governing entities as outlined here. Age and
motivation data are self-reported, and learners under 13 were
excluded from all analyses. Also to the end of protecting learner
privacy, rankings exclude countries where there are fewer than
5,000 Duolingo learners. Duolingo’s Year in Review for 2023
includes information about learners who completed at least 10
lessons between January 1, 2023 and November 30, 2023.
Press ContactMonica EarlePR
Managerpress@duolingo.com
Duolingo (NASDAQ:DUOL)
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