Covalent Group, Inc. and Sudler & Hennessey Announce Strategic Partnership to Design and Conduct Global Patient Disease Registri
08 2월 2006 - 11:31PM
Business Wire
Covalent Group, Inc. (Nasdaq: CVGR) and Sudler & Hennessey,
part of the Young and Rubicam Brands family of companies, today
announced they have entered into a Strategic Partnership for the
design and conduct of Patient Disease Registries. For the past
several years, the companies have been working together on multiple
projects on an informal basis. The new arrangement: -- establishes
tactical resources for business development and co-marketing, --
commits specific teams to design, operational, technical, and
project management efforts, and -- initiates a long-term strategic
planning and communications framework. Covalent Group is a
recognized leader in the design and management of complex clinical
trials and Patient Disease Registries for the pharmaceutical and
biotechnology industries. Recent examples of landmark clinical
trials in which Covalent has contributed importantly include
Pfizer's REVERSAL and CAMELOT-NORMALISE studies as well as Merck's
Herpes Zoster (Shingles) Prevention study. Data from these clinical
research trials have appeared as lead articles in the New England
Journal of Medicine (NEJM) and the Journal of the American Medical
Association (JAMA). Over the past five years, Covalent has been
conducting multiple Patient Disease Registries which have ranged in
size from one thousand to nearly 40,000 subjects. Sudler &
Hennessey is a premier global healthcare marketing and
communications organization. In addition to biopharmaceutical
promotion, S&H provides strategic consultancy and
communications support for general healthcare marketing-related
issues. Sudler & Hennessey produces programs to reach a wide
range of healthcare professionals, their patients and support
networks. Sudler & Hennessey's medical education division,
IntraMed, develops medical educational programs on behalf of its
clients. These educational efforts provide important communications
support to all levels of healthcare professionals as well as their
patients. WHAT IS A PATIENT DISEASE REGISTRY AND WHY ARE THEY
IMPORTANT? Patient Disease Registries serve to gather real-world
medical and health economics data that support clinical
decision-making. In contrast to Product Registries, which focus
only on a single product, Patient Disease Registries include
patients that have been exposed to various treatment regimens such
as traditional standard-of-care as well as innovative drugs,
biologic, or devices. Patient Disease Registries usually have
ongoing independent oversight performed by acknowledged leaders in
the therapeutic area(s) of interest that is/are being evaluated.
Specific benefits of Patient Disease Registries include: --
providing opportunities to rapidly populate databases with
real-world safety and efficacy information that can be analyzed and
disseminated in a timely manner using multiple formats -- creating
insights into therapy utilization patterns, product performance,
quality-of-life measures, healthcare resource utilization and cost
analyses, and the impact of behavior change initiatives such as
national guidelines and local protocols -- offering an ideal tool
for reaching out in a clinically meaningful and credible way to the
general medical community -- providing multiple communication and
medical education opportunities -- early identification of clinical
trends that can subsequently be evaluated more thoroughly in
randomized trials. Functionally, the design and support of a
successful Patient Disease Registry requires a high level of
integration between multiple skill sets including design and
consulting expertise, global medical and technical communications
networks, educational programming, clinical research operations
capabilities, and medical writing. Kenneth M. Borow, M.D., Covalent
Group's President and Chief Executive Officer, commented, "Recently
there has been a tremendous focus on the need for more thorough
evidence-based real-world patient safety and efficacy data. This
represents a truly unmet need within the global healthcare arena.
We believe that formalizing our Strategic Partnership with S&H
to design and conduct Patient Disease Registries will combine
Covalent's excellence in clinical trial consulting, design, and
operations with Sudler & Hennessey's world-class healthcare
communications expertise to create a formidable and forward-looking
capability to meet this challenge. We are exceptionally proud of
the fact that S&H has chosen Covalent as its Strategic Partner
in this very important initiative." Dr. Jim Metropoulos,
Co-President of Sudler & Hennessey, US stated, "Our new
Strategic Partnership with Covalent Group fits very well with our
stated goal of increasing our product offerings to the
biopharmaceutical industry. Registries are increasingly recognized
as essential components of product lifecycle planning and are being
utilized from product launch through line extension. The combined
Covalent-S&H Patient Disease Registry offering will result in
many new business opportunities for both companies." Louisa
Holland, Co-President of Sudler & Hennessey, US added,
"Experience from Patient Disease Registry programs in multiple
categories, such as growth hormone therapy and heart failure,
clearly shows that data collected as part of this type of effort
are important to physicians as they make evidence-based treatment
decisions for their patients. We believe that our Strategic
Partnership with Covalent Group brings together many complementary
capabilities that will be very well received by our clients as well
as by the global healthcare community." About Covalent Group, Inc.
Covalent Group, Inc. is a clinical research organization that is a
leader in the design and management of complex clinical trials and
Patient Disease Registries for the pharmaceutical, biotechnology
and medical device industries. The Company's mission is to provide
its clients with high quality, full-service support for their
biopharmaceutical development programs. Covalent offers therapeutic
expertise, experienced team management and advanced technologies.
The Company has drug and biologics development as well as clinical
trial experience across a wide variety of therapeutic areas such as
cardiovascular, endocrinology/metabolism, diabetes, vaccines,
infectious diseases, gene therapy, immunology, neurology, oncology,
gastroenterology, dermatology, hepatology, women's health and
respiratory medicine. Covalent believes that its leadership in the
design of complex clinical trials, its therapeutic expertise and
commitment to excellence, and its application of innovative
technologies, offer its clients a means to more quickly and cost
effectively move products through the clinical development process.
With its wholly-owned international subsidiary, Covalent Group,
Ltd., as well as its Strategic Partners operating in various
regions around the world, Covalent is able to meet the global drug
development needs of its clients. For more information, please
visit www.covalentgroup.com. About Sudler & Hennessey The
S&H Group is a global healthcare marketing and communications
organization with offices around the world. The network includes
two global communications agencies - Sudler & Hennessey, with
U.S. headquarters in New York City, and Sentrix Global Health
Communications, with U.S. headquarters in Short Hills, New Jersey.
S&H also has specialized divisions in medical education
(IntraMed Educational Group and Precept Medical Communications), as
well as in market research and strategic planning, branding,
publication strategies, sales training (HealthAnswers), and digital
solutions (Avenue-e Health Strategies). For more information,
please visit www.sudler.com. About Young & Rubicam Brands Young
& Rubicam Brands is a diversified, global marketing and
communications organization with integrated services in
advertising, database marketing and customer relationship
management, perception management and public relations, branding
identity consultation and design services, and healthcare
communications. Young & Rubicam is composed of Y&R
Advertising, The Bravo Group, Kang & Lee, Wunderman,
KnowledgeBase Marketing, Mediaedge:cia, Burson-Marsteller, Cohn
& Wolfe, Landor Associates, Sudler & Hennessey, Robinson
Lerer & Montgomery and other related companies. For more
information, please visit www.yr.com. About WPP WPP is one of the
world's largest communications groups, providing services to local,
multinational and global clients, including more than 330 of the
Fortune Global 500. Collectively, WPP employs more than 91,000
people in over 2000 offices in 106 countries. For more information,
please visit www.wpp.com. This press release contains
forward-looking statements identified by words such as "estimate,"
"project," "expect," "intend," "believe," "anticipate" and similar
expressions. Actual results might differ materially from those
projected in, expressed in or implied by the forward-looking
statements. Potential risks and uncertainties that could affect the
Company's future operating results and financial condition include,
without limitation: (i) our success in attracting new business and
retaining existing clients and projects; (ii) the size, duration,
and timing of clinical trials we are currently managing may change
unexpectedly; (iii) the termination, delay or cancellation of
clinical trials we are currently managing could cause revenues to
decline unexpectedly; (iv) the timing difference between our
receipt of contract milestone or scheduled payments and our
incurring costs to manage these trials; (v) outsourcing trends in
the pharmaceutical, biotechnology and medical device industries;
(vi) the ability to maintain profit margins in a competitive
marketplace; (vii) our ability to attract and retain qualified
personnel; (viii) the sensitivity of our business to general
economic conditions; (ix) other economic, competitive, governmental
and technological factors affecting our operations, markets,
products, services and prices; (x) announced awards received from
existing and potential customers are not definitive until fully
negotiated contracts are executed by the parties; and (xi) our
backlog may not be indicative of future revenues and may not
generate the revenues expected. You should not place any undue
reliance on these forward looking statements which speak only as of
the date of this press release. Additional information concerning
factors that might affect our business or stock price which could
cause actual results to materially differ from those in
forward-looking statements is contained in Covalent Group's SEC
filings, including its Annual Report on Form 10-K for the year
ended December 31, 2004 and other periodic reports under the
Securities Exchange Act of 1934, as amended, copies of which are
available upon request from Covalent Group's investor relations
department or The Equity Group Inc.
Covalent (NASDAQ:CVGR)
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