RNS Number:2906Q
ASOS PLC
29 September 2003



                                    ASOS plc

                    ("ASOS" or "the Group" or "the Company")

ASOS, one of the UK's leading online fashion retailers, today announces its
Interim Report for the six months ended 30th June 2003.

Results Highlights

   *Now over 205,000 registered users, up from 137,000 a year ago

   *ASOS.com revenue up 169% year-on-year for the six months to June 2003

   *Group revenue up 126% year-on-year for the six months to June 2003

   *Gross profit up 86% year-on-year to #1.3m for the six months to June 2003

   *Group was cash-flow positive for the 6 months to June 2003

   *Loss after taxation remained static at #0.3m for the 6 months to June
    2003


Commenting upon the Group's Outlook, Chief Executive Nick Robertson said:

"I remain confident about the prospects for the full year in terms of both
growth and profit potential. Our customer base has increased to over 205,000
registered users and the range and depth of product is now stronger than ever.
After substantial capital investment, our technology and logistical platforms
can now handle significant increases in traffic and sales as we approach the
Christmas trading season."

ASOS plc - contacts                           www.ASOS.com

Nick Robertson, Chief Executive               Tel: 020 7240 7070

John Morgan, Finance Director                 Tel: 020 7240 7070


Note to Editors:

ASOS plc (formerly asSeenonScreen Holdings plc) is a modern retail and marketing
services group. The Group was established in June 2000 and was admitted to AIM
in October 2001.

Its principal business is ASOS.com, a leading online fashion retailer. According
to Hitwise (an independent traffic measurement system) ASOS.com has more site
visitors than its major rivals, Top Shop, River Island and Freemans. The award
winning site is aimed at the 18-30 year old market. Currently the average basket
value is #45 per on-line order and between 500 - 1000 orders are shipped daily,
90% to UK destinations.

It also owns Entertainment Marketing, a marketing business providing product
placement services to a number of blue chip advertisers. This business is
non-core.

Chief Executive's Report

Summary

I am pleased to report continued strong growth for the Group. Revenues rose 126%
to #2.7m, whilst sales for ASOS.com increased 169% to #2.4m. Group losses
remained unchanged at #0.3m, due to a significant increase in advertising spend
for the six months to June 2003.

Importantly, the Group delivered positive operating cash flow for the six months
to June 2003. This was achieved by significantly reducing stock levels. In
addition, substantial operational efficiencies were achieved at the logistics
centre enabling a reduction in the head count, whilst at the same time improving
our customer care and delivery times.

Main Developments

Product range

The strategy of broadening the product range beyond fashion is now well
underway. In the first half some of our most successful products have been
non-fashion related items, such as hair and beauty. This has the effect of
broadening our appeal, increasing average basket sizes and reducing the level of
returns.

We have also started to introduce more basic styles to complement our
high-fashion range. These again increase basket values and help keep levels of
returns low.

Our menswear offer has improved considerably and now represents 16% of sales. We
see this as an area offering high growth potential and will begin marketing
directly to men in 2004.

Advertising

The main thrust of our advertising is our affiliate marketing network and weekly
e-mail to our 205,000 registered users. This is highly cost effective and
generates significant sales. In addition, we continue our strategy of direct
response advertising in magazines such as 'Heat' and 'Now'. As a result we have
maintained our position in the top 5 most visited on-line clothing stores, ahead
of key competitors such as Top Shop (source: Hitwise, September 2003)

Entertainment Marketing

Discussions are still on going with various marketing services groups regarding
the potential sale of this non-core business.

Placing

In July 2003 the Group raised #215,583, net of costs, as additional working
capital in order to support an increase in stock levels for the all-important
Christmas trading period.

Outlook

I remain confident about the prospects for the full year in terms of both growth
and profit potential. The range and depth of product is now stronger than ever.
After substantial capital investment, our technology and logistical platforms
can now handle significant increases in traffic and sales as we approach the
busy Christmas trading season.


Nick Robertson

Chief Executive

30th September 2003



Unaudited Consolidated Profit and Loss Account for

The six months ended 30th June 2003



                                                           Audited Results
                              Unaudited 6   Unaudited 6     for the year
                                 Months        Months            ended
                             to 30th June  to 30th June    31st December
                                   2003          2002             2002

                                  #'000         #'000            #'000



Turnover                           2662          1175             4104

Cost of Sales                     (1354)         (475)           (1941)



Gross Profit                       1308           700             2163



Administrative Expenses           (1526)         (826)           (2268)

Amortisation of Goodwill           (114)         (185)           (1600)



Operating Loss                     (332)         (311)           (1705)



Net Interest (payable) /             (5)            -                4
receivable



Loss before taxation               (337)         (311)           (1701)



Taxation

Loss after taxation                (337)         (311)           (1701)



Basic and fully diluted           (0.55p)       (0.51p)          (2.76p)
loss per share

All recognised gains and losses are included in the profit and loss account for
the current and preceeding periods and represents the only movement in
shareholders funds.

Unaudited Consolidated Balance Sheet at 30th June 2003

                              Unaudited 6   Unaudited 6     Audited Results
                                 Months        Months           at 31st 
                             at 30th June  at 30th June        December
                                   2003          2002             2002

                                  #'000         #'000            #'000

Fixed Assets

Intangible Assets                  1648          3178             1762

Tangible Assets                     113            73               71



                                   1761          3251             1833

Current Assets

Stock                               383           178              622

Debtors                             351           304              713

Cash at bank and in hand              2             -                -



                                    735           482             1335

Creditors: amounts falling
due within one year                 (997)         (507)           (1331)



Net current assets                 (262)          (25)               4

Total assets less current          1500          3226             1837
liabilities



Capital and Reserves

Called up share capital            2157          2157             2157

Share premium account              2982          2982             2982

Profit and loss account           (3639)        (1913)           (3302)

Shareholders funds                 1500          3226             1837


Unaudited Consolidated Summarised Cash Flow Statement For The Six Months Ended
30th June 2003

                            Unaudited 6     Unaudited 6  Audited Results
                              Months          Months      for the year
                              to 30th        to 30th       ended 31st
                              June 2003      June 2002    December 2002
                                                                                

                                #'000           #'000            #'000

Net cash (outflow) /
inflow from operating
activities ( note 4)              256            (120)            (215)


Net cash (outflow) /               (5)              -                4
inflow from returns on
investments and servicing
of finance


Net cash outflow from             (75)             (1)             (28)
investing activities


Net cash outflow from              (1)              -              (49)
Financing


Increase / (Decrease) in          175            (121)            (288)
cash


Notes to the Accounts

 1. The results for the six months ended 30th June 2003 have been prepared on
    the basis of the accounting policies set out in the audited accounts of the
    Company for the year ended 31st December 2002.

 2. The interim accounts for the six months ended 30th June 2003 are unaudited
    and do not constitute statutory accounts in accordance with section 240 of
    the Companies Act 1985. The financial information for the year ended 31st
    December 2002 is extracted from the audited financial statements for that
    year on which the auditors gave an unqualified report and which do not
    contain a statement under Sections 237 (2) or 237 (3) of the Companies Act
    1985. A copy of those financial statements has been filed with the Registrar
    of Companies.

 3. Basic and fully diluted loss per ordinary share has been calculated on the
    group's loss for the period attributable to shareholders and on the weighted
    number of ordinary shares in issue : 61,629,759 ( 30th June 2002 :
    61,629,759, 31st December 2002 : 61,629,759 ). Whilst unexercised share
    options would increase the weighted average number of ordinary shares in
    issue, however, due to the losses incurred by the Company, they are not
    considered dilutive.
 4. Notes to the summarised cash flow statement

    Reconciliation of operating profit to net cash inflow from operating
    activities

    Basic and fully         Unaudited 6     Unaudited 6  Audited Results
    diluted loss per     Months To 30th  Months to 30th     for the year
    share                   June 2003       June 2002         ended 31st
                                                           December 2002

                                #'000           #'000            #'000



    Operating loss               (332)           (311)           (1705)

    Amortisation                  114             185             1600
    charge

    Depreciation                   33              25               57
    charge

    (Increase) /                  239             (12)            (456)
    Decrease in stock

    (Increase) /                  362             (58)            (468)
    Decrease in
    debtors

    Increase /                   (160)             51              757
    (Decrease) in
    creditors

                                  256            (120)            (215)

    Analysis of net
    debt

    Cash at bank and in            12               2                -
    hand

    Bank overdraft                (10)             (8)            (173)



                                                                  (173)

    Due in less than                -             (50)              (1)
    one year



    Due in more than                2             (56)            (174)
    one year

 5. The Directors are not declaring a dividend for the six months ended 30th
    June 2003.











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