DAVI LUXURY BRAND GROUP Announces J. Bernard Rice to Join Board of Directors
27 4월 2011 - 10:10PM
Business Wire
DAVI LUXURY BRAND GROUP INC. (OTC Bulletin Board: MDAV)
announced today Mr. Bernard Rice to join the Board of Directors.
Mr. Rice currently also serves as the company’s Chief Financial
Officer.
“We are extremely pleased to have Bernie Rice join our Board of
Directors,” stated Mr. Parrish Medley, President and CEO of DAVI
LUXURY BRAND GROUP. “Bernie brings an extensive background and
experience in global branding and strategic planning from his many
successful years at IBM that will be a tremendous benefit as
our company expands and grows internationally.”
J. Bernard (Bernie) Rice – Mr. Rice began his career with
IBM in sales as a medical specialist in Atlanta in 1977. In 1983,
Mr. Rice entered IBM’s finance fraternity and was an active pioneer
of IBM’s business approach to software as a strategic imperative.
His work in business case structure and portfolio analysis led him
to a role as IBM’s finance director for application software in
1985. Reporting directly to the General Manager, Mr. Rice was
responsible for the financial management of over 6,000 IBM software
developers, responsible for over $500 million in annual company
revenues. Mr. Rice joined IBM’s corporate financial team in 1987
and led the company’s restructuring effort.
Mr. Rice was promoted to Executive Assistant to IBM Chief
Financial officer in 1989. In this role he led several
cross–industry executive groups who initiated IBM’s first
Enterprise agreements with top customers. Mr. Rice was named
Director of Finance, Planning and Administration for IBM’s Southern
Area in 1990. There he had responsibility for the staff functions
comprising over $3 billion in IBM revenues. Mr. Rice was
instrumental in positioning IBM’s southeast region as the leader in
billable services.
In 1993, Mr. Rice became Chief Financial Officer and General
Partner for IBM Venture Capital Group. In this role Mr. Rice
was highly involved with IBM’s ventures with Apple Computer,
Blockbuster Entertainment Joint Ventures, and investments in the
Media Industry and video on demand pilots with Bell Atlantic and
Cox Cable. Mr. Rice also was responsible for managing IBM’s first
steps in the consumer software arena. Mr. Rice became VP of
Business Development for IBM’s Consumer Division in 1998. Mr. Rice
also served as CEO of Edmark, Inc., IBM’s subsidiary which
developed innovative educational software for kids. In late 2000,
he orchestrated the successful spin–off of IBM's education content
assets into Riverdeep, Inc., after which he became the Executive VP
responsible for all sales and business development. Mr. Rice was a
vital part of Riverdeep's explosive growth, helping it to become
the fastest growing educational software company in the United
States. Today Riverdeep has educational products in 45,000 schools
in over 20 countries.
“I am delighted to be a part of the tremendous opportunity and
momentum built around the DAVI brand. As a member of the
Board, I look forward to scaling this business around the world
with our partners who understand our exciting product line and how
it enhances their and our stakeholders return,” said Mr. Rice.
About DAVI LUXURY BRAND GROUP INC.
DAVI LUXURY BRAND GROUP, INC., founded by Carlo Mondavi,
grandson of American Icon Robert Mondavi, develops, licenses
and markets luxury skin care products using the antioxidants found
in wine and grapes. The company markets skincare products under the
“DAVI Skin” and “DAVI” brand names. The products currently are
provided as amenities at prestige hotels and as first class
in-flight airline amenities. The company’s goal is to also market
its branded skincare products through upscale department stores,
specialty retailers, prestige resorts, salons and spas, on cruise
ships, and through airline duty-free shops. The company’s skincare
products contain minerals, vitamins and nutrients that are found in
a by-product of the wine making process called the pomace. Planting
techniques at select vineyards produce deeper vines with a lower
yield of grapes per vine. After processing, these grapes yield
higher concentrations of minerals, vitamins, and nutrients than
grapes from other vineyards. Additionally, the uniquely long
maceration process to which these grapes are subjected, yield
polyphenols in relatively high quantity. Polyphenols are the free
radical scavengers that, among other things, help to protect
collagen and elastin fibers and prevent the destruction of
hyaluronic acid in the skin. Management believes that the use of
this pomace will allow for the creation of skin crèmes that can
help fight the natural aging process of the skin.
WWW.DAVILUXURYBRANDGROUP.COM OTC Bulletin Board: MDAV
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Davi Luxury Brand (CE) (USOTC:MDAV)
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