Intema Announces Agreement to Acquire Esports Product & Lifestyle Company TheSMACK.gg
21 4월 2021 - 9:00PM
Intema Solutions Inc. (“
Intema”
or the “
Corporation”) (TSXV: ITM, OTCMKTS: ITMZF)
has signed a Letter of Agreement on April 20, 2021 to acquire all
the shares of TheSMACK.gg in exchange for $35,000 in cash.
TheSMACK.gg is a globally recognized Esports product and lifestyle
company serving a rapidly expanding community of gamers and
commercial brands.
More specifically, TheSMACK.gg is a B2B and B2C
provider of Esports-related products and services that enables
retail brands and individuals to participate in endemic and
non-endemic advertising opportunities. TheSMACK.gg’s retail service
line includes product branding, digital advertising and marketing
campaign design. With access to a wide range of assets, the company
specializes in increasing brand engagement and equity within niche
gaming demographics.“At the beginning of 2021, we committed to
building our portfolio of Esports and iGaming assets, and this new
acquisition brings us one step closer to our goal of being one of
the strongest equities in this industry,” said Laurent Benezra,
President and CEO of Intema. “Advertising will continue to be the
largest revenue generator within Esports, and TheSMACK.gg gives us
another avenue for growing our market share within this space. This
acquisition also provides strategic advertising resources for our
existing pool of assets, such as HypeX.gg ‒ The Social Gaming
Platform, and Advertiise.”“We are extremely excited about this
transaction and its implications for user acquisition and brand
growth for Intema, HypeX.gg and Advertiise. In the Esports
industry, building engagement around niche communities is key to
driving participation and a positive UX. This transaction anchors
Intema’s position in Esports and iGaming. TheSMACK.gg’s
complementary services will prove invaluable,” said Evan Ryer, CEO
of HypeX.gg.Furthermore, Intema is pleased to announce that it has
launched a marketing campaign through Agora Internet Relations
Corp. (“Agora”) to raise visibility and awareness
of the Corporation on key on-line platforms, while facilitating
increased understanding of Intema’s development and market
opportunities in Esports and iGaming. The Agora marketing campaign
is planned for 12 months at an annual cost of $100,000 plus HST,
paid entirely in common shares (each a "Share") of
Intema, with an initial $20,000 to be issued at the closing price
of the Share after the initial 30 days and then in four equal
tranches over the term. The issuance of all Shares related to the
marketing campaign agreement will be subject to a
four-month-and-one-day statutory hold period from the date of
issuance.These transactions were negotiated at arm’s length and are
subject to the signing of a definitive agreement (regarding
TheSMACK.gg) and the approval of the TSX Venture
Exchange.About IntemaOur goal as an emerging
Esports and iGaming company is to bring the excitement of Esports
betting to the entire world through fully licensed, safe and secure
online platforms. Esports are organized competitive video gaming
events that are watched as spectator events. Esports is the fastest
growing subsector of the digital entertainment space, and COVID-19
has only accelerated this trend. HypeX.gg is a first of its
kind, 'Social Gaming Platform'. It brings together the many facets
of the Esports world in one centralized platform. We empower gamers
by providing them cash rewards, influence/clout and an engaging
community to interact with. For more information, please visit
our corporate website at intema.ca.About
HypeX.ggOn the retail side HypeX.gg is an Esports
tournament and social platform. On the commercial side HypeX is a
next-gen advertising platform specializing in endemic &
non-endemic advertising opportunities. HypeX has refined Esports
demand into three major categories of individuals: Athletes,
Audience members and Content creators. By designing functionality
& incentive to appeal to these three categories, HypeX creates
seamless advertising opportunities for retail brands, organizations
and companies. Within these engagements HypeX is able to elicit
specific consumer behaviours on behalf of the brand, offering a
significantly greater ROI on their advertising budget. In addition
to having 50,000 users, HypeX has run tournaments & established
partnerships with over 20 different brands & organizations
internationally. hypex.ggForward-Looking
StatementsThis press release may contain “forward-looking
statements”. All statements other than statements of historical
facts included in this press release, including, without
limitation, those regarding the projected financial
performance of the Corporation; the expected development of the
Corporation’s business and projects; execution of the Corporation’s
vision and growth strategy; sources and availability of financing
for the Corporation’s projects; renewal of the Corporation’s
current customer, supplier and other material agreements; and
future liquidity, working capital, and capital requirements, are
forward-looking statements. Although the forward-looking statements
in this press release are based upon what management of the
Corporation believes are reasonable assumptions, there can be no
assurance that they will prove to be accurate, as actual results
and future events could differ materially from those anticipated in
such statements. The Corporation undertakes no obligation to update
forward-looking statements except as required by applicable
securities laws. The reader is cautioned not to place undue
reliance on forward-looking statements.Neither TSX Venture Exchange
nor its Regulation Services Provider (as that term is defined in
the policies of the TSX Venture Exchange) accept responsibility for
the adequacy or accuracy of this release.
CONTACT |
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Laurent Benezra514-861-1881info@intema.ca |
Alain Béland514-947-5784 alain@intema.ca |
Intema Solutions (TSXV:ITM)
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Intema Solutions (TSXV:ITM)
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