Rogers Debuts HSDPA in Golden Horseshoe
02 11월 2006 - 11:33PM
PR Newswire (US)
Phase one launch of next-generation voice and data network makes
Canada's only GSM provider the nation's fastest wireless carrier
TORONTO, Nov. 2 /PRNewswire-FirstCall/ -- Rogers today announced
the launch of High Speed Downlink Packet Access (HSDPA) - its next
generation voice and data network - in the Golden Horseshoe. The
debut of HSDPA makes Rogers the fastest wireless carrier in Canada.
It also places the company among the first operators in the world
to deploy this latest evolution of GSM. GSM is the dominant global
standard for mobile wireless communications with over two billion
users worldwide(x). HSDPA is a 3.5G protocol for mobile data
transmission that significantly improves data transfer rates,
enabling network users to download data at speeds faster than
competitive alternatives. Customers within the HSDPA network
coverage area will finally be able to experience wireless Internet
access at broadband speeds. Access to the Rogers' HSDPA service is
through the Sierra Wireless AirCard(R) 860. This AirCard easily
plugs into laptop computers, providing users with reliable and
secure wireless access, and is also compatible with EDGE/GPRS/GSM
networks, so users have access to information anytime, anywhere.
"For mobile workers, HSDPA is the great equalizer," said John
Boynton, SVP and Chief Marketing Officer, Rogers Wireless. "Whether
you're in the office or on the road will no longer dictate how fast
you can access your data. From now on, wireless subscribers can
enjoy high-speed mobile Internet and multimedia downloads at speeds
previously possible only on a wired connection." The HSDPA network
will be rolled out to the top Canadian markets throughout 2007 and
will include the introduction of HSDPA-enabled phones and new
applications as well as much improved customer experiences on
current leading applications by Rogers Wireless. (x)Source: Informa
Telecoms & Media, June 2006 estimates Rogers Connection Manager
To help customers seamlessly manage notebook PC data connectivity,
Rogers has launched the Rogers Intelligent Connection Manager. This
free new software application allows customers to manage their
network data connection options - including HSDPA, EDGE, company
LANs, designated Wi-Fi hotspots, or cable/DSL - and easily switch
back and forth between available services. This helps customers
optimize their wireless connection experience. Availability HSDPA
service is now available throughout the Golden Horseshoe region
from Oshawa to Niagara Falls, including the Greater Toronto Area,
(Brampton, Burloak, Etobicoke, Hamilton, Mississauga, North York,
Oshawa, Scarborough, Richmond Hill, Pickering, Newmarket, Markham,
St. Catharines, Oakville, Burlington, Toronto, Niagara Falls). The
Sierra Wireless AirCard 860 on sale at all Rogers Wireless
locations or through http://www.rogers.com/. The Sierra Wireless
AirCard 860 will also be available to Fido customers starting
November 24, 2006 on-line at http://www.fido.ca/. Pricing: The
Sierra Wireless AirCard 860 is available from Rogers at a special
introductory price of $49.99 with a three year term or $349.99 with
a one or two year term. Existing data price plans apply. For a
limited time, Rogers is offering unlimited email and browsing for
three months on data plans of $60 per month or more. "AirCard" is a
registered trademark of Sierra Wireless. About Rogers Wireless
Rogers Wireless Inc. is Canada's largest wireless voice and data
communications services provider with offices in Canadian cities
across the country, more than 6.3 million customers, and two
powerful brands: Rogers Wireless and Fido. Rogers Wireless, which
operates Canada's largest and clearest integrated wireless voice
and data network, providing advanced voice and wireless data
solutions to customers from coast to coast, is Canada's only
carrier operating on the GSM/GPRS technology platform, the world
standard for wireless communications technology and the only
technology that enables roaming around the world in over 180
countries. The company is a subsidiary of Rogers Communications
Inc. (TSX: RCI; NYSE: RG), a diversified Canadian communications
and media company. For further information, please visit
http://www.rogers.com/ DATASOURCE: Rogers Communications Inc.
CONTACT: Odette Coleman, Manager, Corporate Communications, Rogers
Wireless, W (416) 935-6441, M (416) 315-6343
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